Is Kimono Damen profitable to sell on Amazon Germany?

Flapen scores Kimono Damen 53 out of 100 on Amazon Germany, a Maybe. Shoppers spend €28K a year across 96 tracked products. 0 of the 10 products launched in the last year cleared the first-year sales bar. Search demand grew +32.2% in the last 90 days.

How competitive is the Kimono Damen niche on Amazon Germany?

45 brands and 58 sellers compete in Kimono Damen on Amazon Germany. The top 5 Kimono Damen products take 23% of clicks, and the top 5 brands take 42%.

What do buyers complain about in Kimono Damen?

Kimono Damen buyers on Amazon Germany complain most about Gesamtgröße, Qualität insgesamt, and Farbe. An estimated 10.4% of orders come back, which is high.

When does demand for Kimono Damen peak?

Search demand for Kimono Damen on Amazon Germany peaks in Jun–Jul–Aug, and the busiest month runs 5.9× the quietest.

What does it cost to enter the Kimono Damen niche?

Kimono Damen sells for €21.40 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €8.69 to €75.00. The average product has 1,583 reviews, the count a new listing must catch up to.

Kimono Damen

Maybe

The top 5 brands take only 42% of clicks. But buyers convert on only 0.3% of searches, so Kimono Damen is a Maybe.

Filters No Dominant Brand High Returns

Flapen Score: 53
53 / 100Top 25% of 2,560 Fashion niches · +7 vs the category median of 46
Market size: €28K/yr530K searches / yr
90-day growth: +32.2%search demand this quarter
Competition: 23%top-5 click share · 45 brands · 58 sellers

Flapen Score

Kimono Damen against its category

The dotted line is the Fashion average. Past it, Kimono Damen is stronger. Inside it, weaker.

53Maybe

This niche Category average

See the method

Market

The Kimono Damen market on Amazon at a glance

Shoppers on Amazon Germany searched for Kimono Damen 530K times last year and spent an estimated €28K. The top 5 brands take 42% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 530K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +32.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €28K a year.

Searches, last 12 months: 530K
Growth, 90 days vs prior 90: +32.2%
Conversion, latest week: 0.3%
Market size, estimated: €28Ka year
Peak month: July5.9× the quietest month
Top search term: kimono damen244K searches a year

02 · Price

A sale here is worth €21.40.

Listings sell for €21.40 on average, from €8.69 to €75.00. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At €21.40 that is €0 to €2K a year per listing.

Average price: €21.40inside the $15 to $100 sweet spot
Price range: €8.69–€75.00
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 2K–2K
Units per listing a year: 0–100
Revenue per listing a year: €0–€2K
Returns: 10.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #206 within Bademode. It carries 1,583 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings: 91%
Prime listings: 96%
Out of stock, average day: 4.0%
Average rank: #206in Bademode
Average rating: 4.21 starsAmazon Germany average 4.37 stars
Average reviews: 1,583per listing
Listings tracked: 96

04 · Newcomers

0 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months: 10
Successful launches: 0Amazon's first-year sales bar
Average brand age: 44 months

Products

Top Kimono Damen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 23% of clicks. An open shelf where new products get seen.

Brands

45 falling

Sellers

Top-5 brand share

42%

Top 20: 82%

Top-5 click share

23%

Top 20: 51%

Open market

53%

Brand 120%
Brand 27%
Brand 35%
Brand 45%
Brand 55%
Brand 65%

Demand

Kimono Damen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 5.9×

Search terms

Top Kimono Damen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

kimono damen244K/yr +30.0%0.3% conv.
kimono137K/yr +36.4%0.1% conv.
kimono damen lang23K/yr +71.7%0.2% conv.
kimono damen baumwolle14K/yr +63.5%0.1% conv.
sommerbademantel damen leicht7K/yr +556.6%0.1% conv.
morgenmantel damen satin14K/yr -2.7%0.2% conv.
satin bademantel damen13K/yr +3.3%0.4% conv.
damen kimono8K/yr +58.8%0.3% conv.
satin morgenmantel damen10K/yr +0.9%0.3% conv.
kimono morgenmantel7K/yr +23.5%0.1% conv.

Reviews and returns

What reviews say buyers love and hate about Kimono Damen

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Komfort insgesamt”

45%of negative reviews mention “Gesamtgröße”

10.4%of orders come back

“Bademantel zu klein”

A buyer, on “Gesamtgröße”45% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

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FAQ

Common Kimono Damen questions

Answered from the same tracked data.

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