Is khujo wintermantel damen profitable to sell on Amazon Germany?

The niche generates €67K/yr across 163 tracked products. 0 of 47 products launched in the last 360 days are still selling. 90-day search growth is -81.7%. Flapen's verdict: Skip it (44/100).

How competitive is the khujo wintermantel damen niche?

50 brands and 101 sellers compete. The top 5 products take 14% of clicks and top 5 brands hold 44% of demand.

What do buyers complain about in khujo wintermantel damen?

Top complaints mined from reviews: Gesamtgröße, Materialqualität, Qualität insgesamt. The return rate is 20.8% — above our launch gate.

When does demand for khujo wintermantel damen peak?

Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 35.1× the quietest.

What does it cost to enter the khujo wintermantel damen niche?

Listings span €13.89–€214.18; the average listing price is €48.89 (sweet spot $15–$100). The average incumbent carries 1,855 reviews — the moat a new listing must climb.

khujo wintermantel damen

Skip it

Soft demand (-81.7% this quarter) — this niche doesn't clear our bar today.

Competition

Incredible14%

top-5 click share — an open shelf

Avg price

Great€48.89

avg listing price — sweet spot $15–$100

Brand share

Great44%

top-5 brand share — no brand owns this niche

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Review moat

Okay1,855.16

avg incumbent reviews — the moat a new listing must climb

Price range

Okay€13.89–€214.18

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad€67K

€67K/yr · 1.2M searches

Conversion

Bad0.1%

search→purchase rate — share of searches ending in a sale

Growth

Bad-81.7%

90-day search growth — must beat 0% to launch

Returns

Bad20.8%

return rate — above 5% kills the launch gate

Signals High Returns

According to Flapen's Amazon Germany niche tracking, khujo wintermantel damen is a €67K/yr Amazon Germany market (1.2M searches/yr). The top 5 brands hold 44% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 44/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

khujo wintermantel damen market data

Units sold / yr: 2K–2K; avg 0–100/product
Revenue / yr: €73K–€98K; units × avg price
Conversion rate: 0.1%
Avg BSR: #518
Page quality: 0%
Prime: 79%
Sponsored: 60%
Out of stock: 24.0%
Avg brand age: 46 months
Avg seller age: 175 days

Competition & brand share

Clicks spread well past the top 5 (14% combined) — an open shelf where new products get seen.

Brands

50 falling

Sellers

101

Top-5 brand share

44%

Top 20: 83%

Top-5 click share

14%

Top 20: 34%

Open market

52%

ONLY21%
EnduaReve9%
Vancavoo5%
Vanchenl4%
VERO MODA4%
ATLASLAVA4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -81.7% search growth over the last 90 days.

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 35.1×

Open Trend

Top khujo wintermantel damen search terms

mantel196K/yr -60.2%0.0% conv.
kurzmantel damen129K/yr -71.3%0.1% conv.
khujo wintermantel damen258K/yr -95.1%0.0% conv.
mantel damen elegant47K/yr -70.3%0.1% conv.
schwarzer mantel damen49K/yr -81.8%0.6% conv.
mantel schwarz damen45K/yr -80.0%0.2% conv.
mantel damen lang51K/yr -83.9%0.1% conv.
leichter steppmantel damen30K/yr -74.1%0.0% conv.
damen mantel elegant38K/yr -85.4%0.0% conv.
daunenmantel damen lang93K/yr -93.5%0.0% conv.

All search terms

Top khujo wintermantel damen products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

EnduaReve Regenjacke Damen Lang Wasserdicht Atmungsaktiv Regenmantel Übergangsjacke Kapuze Outdoor Jacke Schwarz M

EnduaReve€49.044.3★124 rev

EnduaReve Damen Regenjacke Regenmantel Wasserdicht Kapuze Women Rain Jacke Übergangsjacke Outdoor Frühling Sommer Herbst Schwarz M

EnduaReve€50.034.0★29 rev

Vancavoo Trenchcoat Damen Lang Übergangsmantel Mantel Klassische Herbst Frühling Zweireiher Jacke Trench mit Gürtel Damenmantel Baumwolle Windjacke Schwarz XL

Vancavoo€39.423.7★145 rev

33 000ft Damen Dünne Wasserdichte Faltbar Regenmantel Regenjacke mit Kapuze Leicht Atmungsaktive Travel Regenponcho Lange Windbreaker Jacke für Frauen Khaki S

33,000ft€31.674.3★2,355 rev

Amazon Essentials Damen Leichter Waffel-Bademantel Mittellang (Erhältlich In Übergröße) Rauchgrau XL

Amazon Essentials€22.744.3★15,527 rev

Newest

by launch date

NXBC Trenchcoat Damen Herbstmantel mit Gürtel Knielang Reverskragen Doppelreihig Damenmantel Übergangsmantel für Frühling & Herbst Beige Hellbeige Elegant für Büro & Alltag

NXBC€41.6015 rev

4mo ago

BDTECAOR Strickjacke Damen Leicht Langarm Cardigan Schwarz Lang Mantel S

BDTECAOR€23.7823 rev

5mo ago

CMTOP Mantel Damen Lang Elegant Leichte Trenchcoat Einfarbig Klassische Mäntel Winddichter Übergangsmantel Wasserabweisend Windjacke mit Taschen Kapuze für Frühling Sommer Herbst(Schwarz L)

CMTOP€41.1698 rev

7mo ago

EnduaReve Damen Regenjacke Regenmantel Wasserdicht Kapuze Women Rain Jacke Übergangsjacke Outdoor Frühling Sommer Herbst Schwarz M

EnduaReve€50.0329 rev

7mo ago

Tuopuda Damen Trenchcoat Lange Zweireiher Übergangsjacke Baumwolle mit Gürtel Jacke Übergang Mantel Klassische Damenmantel Herbst Frühling Winter Schwarz M

Tuopuda€40.9174 rev

9mo ago

What buyers say about khujo wintermantel damen

What buyers praise and complain about, mined from review topics.

What buyers love

Gesamtgröße32%

“Passt super”

Preis-Leistungs-Verhältnis12%

“Top Produkt zu einem Superpreis”

Qualität insgesamt9%

“Super Qualität”

Komfort insgesamt6%

“bequem”

Farbe4%

“In Schwarz wirkt er elegant”

Materialqualität4%

“Material & Qualität”

Gewicht leicht4%

“nicht zu schwer für einen luftigen Frühlingsmorgen”

Form/Stil3%

“Sieht chic aus”

Weiches Gefühl3%

“Das Material ist sehr weich, angenehm auf der Haut und wärmt zuverlässig”

Wärme2%

“warm”

What buyers complain about

Gesamtgröße34%

“Größere Übergangsjacke mit Kapuze”

Materialqualität10%

“Nicht so schönes Material”

Qualität insgesamt5%

“Schlecht verarbeitet”

Falten5%

“komnt etwas zerknittert an,”

Ärmelpassform4%

“Ärmel zu eng”

Nähen/Finish/Polieren3%

“Nähte einfach nicht genäht”

Produktzustand3%

“Gebrauchte Ware”

beworben Vs Tatsächliches Produkt3%

“Falsche / schlechte Beschreibung”

Funktionalität insgesamt3%

“Geht garnicht”

Hüfte fit3%

“Bei der Hüfte leider eng geschnitten u ich kann ihn nur offen tragen”

Top return reasons

Gesamtgröße52%

Materialqualität6%

Länge5%

Farbe4%

Breite4%

Ärmelpassform4%

Qualität insgesamt3%

Armpassform3%

Dünn3%

Schulterpassform2%

Common questions

Is khujo wintermantel damen profitable to sell on Amazon Germany?: The niche generates €67K/yr across 163 tracked products. 0 of 47 products launched in the last 360 days are still selling. 90-day search growth is -81.7%. Flapen's verdict: Skip it (44/100).
How competitive is the khujo wintermantel damen niche?: 50 brands and 101 sellers compete. The top 5 products take 14% of clicks and top 5 brands hold 44% of demand.
What do buyers complain about in khujo wintermantel damen?: Top complaints mined from reviews: Gesamtgröße, Materialqualität, Qualität insgesamt. The return rate is 20.8% — above our launch gate.
When does demand for khujo wintermantel damen peak?: Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 35.1× the quietest.
What does it cost to enter the khujo wintermantel damen niche?: Listings span €13.89–€214.18; the average listing price is €48.89 (sweet spot $15–$100). The average incumbent carries 1,855 reviews — the moat a new listing must climb.