Khujo Wintermantel Damen

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -81.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €67K a year.

Searches, last 12 months

1.2M

Growth, 90 days vs prior 90

-81.7%

Conversion, latest week

0.1%

Market size, estimated

€67Ka year

Peak month

November35.1× the quietest month

Top search term

mantel196K searches a year

Listings sell for €48.89 on average, from €13.89 to €214.18. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At €48.89 that is €0 to €5K a year per listing.

Average price

€48.89inside the $15 to $100 sweet spot

Price range

€13.89–€214.18

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

€0–€5K

Returns

20.8%of orders · Amazon Germany median 1.1%

60% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 24.0% of listings are out of stock. The average listing ranks #518 within Jacken, Mäntel & Westen. It carries 1,855 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings

60%

Prime listings

79%

Out of stock, average day

24.0%

Average rank

#518in Jacken, Mäntel & Westen

Average rating

4.10 starsAmazon Germany average 4.37 stars

Average reviews

1,855per listing

Listings tracked

163

47 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

47

Successful launches

0Amazon's first-year sales bar

Average brand age

46 months