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Kette Mädchen

Fail

Prices span $3.53–$11.71, mostly outside the sweet spot, so Kette Mädchen is a Fail.

Flapen Score
33
33 / 100
Ranks 2,320 of 2,560 Fashion niches · −13 vs the category median of 46
Market size
€47K/yr399K searches / yr
90-day growth
-5.8%search demand this quarter
Competition
79%top-5 click share · 10 brands · 24 sellers

Flapen Score

Kette Mädchen against its category

The dotted line is the Fashion average. Past it, Kette Mädchen is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kette Mädchen market on Amazon at a glance

Shoppers on Amazon Germany searched for Kette Mädchen 399K times last year and spent an estimated €47K. The top 5 brands take 91% of clicks. Demand peaks in Nov–Dec. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 399K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -5.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €47K a year.

Searches, last 12 months
399K
Growth, 90 days vs prior 90
-5.8%
Conversion, latest week
1.7%
Market size, estimated
€47Ka year
Peak month
December3.7× the quietest month
Top search term
kette mädchen41K searches a year

02 · Price

A sale here is worth €6.83.

Listings sell for €6.83 on average, from €3.53 to €11.71. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At €6.83 that is €2K to €3K a year per listing.

Average price
€6.83under the $15 to $100 sweet spot
Price range
€3.53–€11.71
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
€2K–€3K
Returns
1.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #163 within Schmuck. It carries 253 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
6.3%
Average rank
#163in Schmuck
Average rating
4.34 starsAmazon Germany average 4.37 stars
Average reviews
253per listing
Listings tracked
15

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Kette Mädchen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.

Brands

10 falling

Sellers

24

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

7%

  • Brand 174%
  • Brand 27%
  • Brand 36%
  • Brand 42%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (4 brands, 7%)

Demand

Kette Mädchen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KPrime Day '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.7×

Search terms

Top Kette Mädchen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kette mädchen41K/yr
  • schmuck mädchen35K/yr
  • kinderschmuck37K/yr
  • halskette mädchen23K/yr
  • mädchen schmuck26K/yr
  • kinder kette17K/yr
  • kinderkette mädchen20K/yr
  • schmuck kinder21K/yr
  • kinder schmuck20K/yr
  • schmuckset mädchen23K/yr

Reviews and returns

What reviews say buyers love and hate about Kette Mädchen

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Geschenk Zweck”
27%of negative reviews mention “Qualität insgesamt”
1.2%of orders come back
“Schlechte Qualität”
A buyer, on “Qualität insgesamt”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Kette Mädchen questions

Answered from the same tracked data.