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Katzen Socken

Fail

Demand is soft, at -40.2% this quarter, so Katzen Socken is a Fail.

Flapen Score
43
43 / 100
Ranks 1,621 of 2,560 Fashion niches · −3 vs the category median of 46
Market size
€46K/yr178K searches / yr
90-day growth
-40.2%search demand this quarter
Competition
41%top-5 click share · 28 brands · 40 sellers

Flapen Score

Katzen Socken against its category

The dotted line is the Fashion average. Past it, Katzen Socken is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Katzen Socken market on Amazon at a glance

Shoppers on Amazon Germany searched for Katzen Socken 178K times last year and spent an estimated €46K. The top 5 brands take 60% of clicks. Demand peaks in Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 2.4% of those searches ended in a purchase.

Shoppers searched for this 178K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -40.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €46K a year.

Searches, last 12 months
178K
Growth, 90 days vs prior 90
-40.2%
Conversion, latest week
2.4%
Market size, estimated
€46Ka year
Peak month
December8.4× the quietest month
Top search term
katzen socken36K searches a year

02 · Price

A sale here is worth €10.88.

Listings sell for €10.88 on average, from €4.71 to €25.24. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At €10.88 that is €1K to €3K a year per listing.

Average price
€10.88under the $15 to $100 sweet spot
Price range
€4.71–€25.24
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
€1K–€3K
Returns
0.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 15.0% of listings are out of stock. The average listing ranks #379 within Socken & Strümpfe. It carries 4,284 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
98%
Out of stock, average day
15.0%
Average rank
#379in Socken & Strümpfe
Average rating
4.52 starsAmazon Germany average 4.37 stars
Average reviews
4,284per listing
Listings tracked
43

04 · Newcomers

0 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top Katzen Socken products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

28 falling

Sellers

40

Top-5 brand share

60%

Top 20: 94%

Top-5 click share

41%

Top 20: 78%

Open market

36%

  • Brand 122%
  • Brand 212%
  • Brand 312%
  • Brand 48%
  • Brand 57%
  • Brand 64%

Demand

Katzen Socken search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 8.4×

Search terms

Top Katzen Socken search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • katzen socken36K/yr
  • katzensocken41K/yr
  • socken katze19K/yr
  • katzensocken damen 39-4218K/yr
  • cat socks10K/yr
  • katzen socken damen14K/yr
  • socken katzen8K/yr
  • katzensocken damen 35 - 386K/yr
  • socken katzen damen 39-427K/yr
  • socken mit katzenmotiv10K/yr

Reviews and returns

What reviews say buyers love and hate about Katzen Socken

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Komfort insgesamt”
23%of negative reviews mention “Gesamtgröße”
0.8%of orders come back
“Klein in der Grösse”
A buyer, on “Gesamtgröße”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Katzen Socken questions

Answered from the same tracked data.