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51

kapuzenjacke damen

Worth a look

Shows a fragmented shelf (top 5 take 7% of clicks), but high returns (11.0%) keeps it on the watch list.

Market size 9Growth 28Conversion 4Competition 98Returns 3Price range 88Avg price 95Brand share 96Review moat 58Quality gap 78

Competition

Incredible7%

top-5 click share — an open shelf

Brand share

Incredible28%

top-5 brand share — no brand owns this niche

Avg price

Incredible€25.10

avg listing price — sweet spot $15–$100

Price range

Great€7.14–€94.96

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good1,185.22

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+2.3%

90-day search growth — must beat 0% to launch

Market size

Bad€36K

€36K/yr · 430K searches

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

Returns

Bad11.0%

return rate — above 5% kills the launch gate

According to Flapen's Amazon Germany niche tracking, kapuzenjacke damen is a €36K/yr Amazon Germany market (430K searches/yr). The top 5 brands hold 28% of demand. Demand peaks in Sep. Verdict: Worth a look — 51/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

kapuzenjacke damen market data

Units sold / yr
1K–1K
avg 0–100/product
Revenue / yr
€25K–€31K
units × avg price
Conversion rate
0.3%
Avg BSR
#292
Page quality
0%
Prime
80%
Sponsored
84%
Out of stock
5.0%
Avg brand age
40 months
Avg seller age
176 days

Competition & brand share

Clicks spread well past the top 5 (7% combined) — an open shelf where new products get seen.

Brands

95 rising

Sellers

236

Top-5 brand share

28%

Top 20: 70%

Top-5 click share

7%

Top 20: 20%

Open market

73%

  • Amazon Essentials7%
  • Timuspo5%
  • Style & Republic4%
  • Fruit of the Loom4%
  • Jhsnjnr3%
  • Flikity3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +2.3% search growth over the last 90 days.
30K20KPrime Day '24Spike '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 2.1×

Top kapuzenjacke damen search terms

  • sweatjacke damen ohne kapuze118K/yr
  • sweatjacke damen lang44K/yr
  • sweatjacke ohne kapuze damen33K/yr
  • sweatshirtjacke damen mit kapuze17K/yr
  • sweatjacke damen große größen26K/yr
  • nike sweatjacke damen28K/yr
  • sweatjacke damen schwarz16K/yr
  • sweatjacke damen baumwolle14K/yr
  • damen sweatjacke ohne kapuze19K/yr
  • sweet jacke damen12K/yr
All search terms

Top kapuzenjacke damen products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%€3562%€7123%€1K4%€1K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about kapuzenjacke damen

What buyers praise and complain about, mined from review topics.

What buyers love

Gesamtgröße25%

“Passt super”

Qualität insgesamt15%

“Super Qualität”

Komfort insgesamt11%

“Super bequem”

Farbe6%

“Bestelle mir noch andere Farben”

Materialqualität6%

“Material”

Wärme6%

“super warm,”

Weiches Gefühl5%

“Super weich, sehr schönes Material”

Preis-Leistungs-Verhältnis4%

“Preis Leistung super”

beworben Vs Tatsächliches Produkt2%

“Sie sieht aus wie auf dem Foto”

Gewicht leicht2%

“Perfekt für die Übergangszeit - leicht, bequem und gut verarbeitet”

What buyers complain about

Gesamtgröße32%

“Lose fit”

Qualität insgesamt7%

“schlecht qualität”

Reißverschlussqualität7%

“defekter Reissverschluss”

Farbe5%

“Grünstichiges Blau, Jacke eher knapp”

Materialqualität3%

“Material ist nicht so toll”

Preis-Leistungs-Verhältnis3%

“Leider nicht mal die knapp 14€ wert”

Nähen/Finish/Polieren3%

“Reißverschluss nicht ordentlich vernäht”

Länge2%

“der einzige kleine Kritikpunkt, sie könnte etwas länger sein.”

Dünn2%

“Material zu dünn”

Ärmelpassform2%

“Ärmel extrem lang”

Top return reasons

Gesamtgröße47%
Materialqualität6%
Farbe6%
Breite6%
Länge5%
Ärmelpassform5%
Reißverschlussqualität5%
Qualität insgesamt3%
Dünn3%
Armpassform2%

Common questions

Is kapuzenjacke damen profitable to sell on Amazon Germany?
The niche generates €36K/yr across 383 tracked products. 0 of 77 products launched in the last 360 days are still selling. 90-day search growth is +2.3%. Flapen's verdict: Worth a look (51/100).
How competitive is the kapuzenjacke damen niche?
95 brands and 236 sellers compete. The top 5 products take 7% of clicks and top 5 brands hold 28% of demand.
What do buyers complain about in kapuzenjacke damen?
Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Reißverschlussqualität. The return rate is 11.0% — above our launch gate.
When does demand for kapuzenjacke damen peak?
Demand peaks in Sep; the busiest month runs 2.1× the quietest.
What does it cost to enter the kapuzenjacke damen niche?
Listings span €7.14–€94.96; the average listing price is €25.10 (sweet spot $15–$100). The average incumbent carries 1,185 reviews — the moat a new listing must climb.