joop tasche
Worth a lookShows low returns (0.5%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Avg price
Great€84.35avg listing price — sweet spot $15–$100
Market size
Great€1.1M€1.1M/yr · 440K searches
Competition
Great38%top-5 click share — an open shelf
Review moat
Good863.23avg incumbent reviews — the moat a new listing must climb
Price range
Good€5.22–€143.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-13.8%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, joop tasche is a €1.1M/yr Amazon Germany market (440K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Worth a look — 52/100.
Data updated Jul 12, 2026 · scored weekly · How we score niches
joop tasche market data
- Units sold / yr
- 13K–15K
- avg 250–500/product
- Revenue / yr
- €1.1M–€1.3M
- units × avg price
- Conversion rate
- 2.9%
- Avg BSR
- #1,859
- Page quality
- 0%
- Prime
- 36%
- Sponsored
- 77%
- Out of stock
- 5.7%
- Avg brand age
- 57 months
- Avg seller age
- 175 days
Competition & brand share
Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.Brands
3 falling
Sellers
50
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
38%
Top 20: 80%
Open market
0%
- Joop!98%
- GUESS1%
- Strellson1%
Demand & seasonality
Weekly Amazon search volume, last 83 weeks — -13.8% search growth over the last 90 days.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.9×
Top joop tasche search terms
- joop taschen damen134K/yr
- joop parfüm damen54K/yr
- joop le bain46K/yr
- joop tasche39K/yr
- joop damen38K/yr
- joop handtasche damen20K/yr
- joop le bain eau de parfum15K/yr
- joop tasche damen14K/yr
- joop damen tasche10K/yr
- joop handtasche10K/yr
Top joop tasche products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Joop Le Bain Eau de Parfum Vaporisateur/Spray 40 ml
Joop!€15.304.6★12,027 rev
Joop! Umhängetasche Abendtasche Cortina 1.0 Jasmina Shoulderbag Dark Navy dunkelblau
Joop!€104.304.5★58 rev
Joop Le Bain Eau de Parfum for Women 75ml (2.5oz)
Joop!€18.594.6★12,025 rev
Joop! Cortina 1.0 Lara Shopper L Cream-White
Joop!€120.104.7★43 rev
Joop! Lietissimo Lilou Shoulderbag M Nightblue
Joop!€84.834.4★14 rev
Newest
by launch date
Joop! Damen Handtasche Lietissimo 1.0 Kaja LHZ One Size
Joop!€77.482 rev
Joop! Damen Handtasche Lietissimo 1.0 Kaja LHZ One Size
Joop!€84.962 rev
Joop! Cortina 1.0 Jasmina Shoulderbag S Pelican
Joop!€99.2858 rev
Joop! Umhängetasche Abendtasche Cortina 1.0 Jasmina Shoulderbag Dark Navy dunkelblau
Joop!€104.3058 rev
Joop! Umhängetasche Cortina 1.0 Jasmina Shoulderbag Dark Navy dunkelblau
Joop!€120.0618 rev
Trending
90-day click momentumJoop! Damen Handtasche Lietissimo 1.0 Kaja LHZ One Size
Joop!€77.485.0★
Joop! Damen Handtasche Lietissimo 1.0 Kaja LHZ One Size
Joop!€84.965.0★
Joop! - Damen Purse Cortina Piazza Europa
Joop!€79.644.8★
Joop! Umhängetasche Abendtasche Cortina 1.0 Jasmina Shoulderbag Dark Navy dunkelblau
Joop!€104.304.5★
Joop! Schultertasche Abendtasche Cortina Piazza Eunike Shoulderbag Cream White creme
Joop!€80.085.0★
What buyers say about joop tasche
What buyers praise and complain about, mined from review topics.What buyers love
“Duft”
“Preis war super”
“Schöne, qualitative Tasche”
“Wahnsinnig gute Haltbarkeit”
“Schönes Design”
“angenehm auf der Haut”
“Ware wie vom Verkäufer beschrieben”
“tiefes blau”
“nicht zu groß”
“Ideal für den Sommer”
What buyers complain about
“Stinkt fürchterlich”
“Nach 4-Wochen Benutzung löst sich ein einer Ecke das Bändchen”
“Benutzte Ware”
“Es ist nur nicht für größere Portmonees geeignet”
“wesentlich günstiger”
“viel zu schwer”
“Er war bereits von Anfang an merkwürdig "wackelig".”
Top return reasons
Common questions
- Is joop tasche profitable to sell on Amazon Germany?
- The niche generates €1.1M/yr across 39 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is -13.8%. Flapen's verdict: Worth a look (52/100).
- How competitive is the joop tasche niche?
- 3 brands and 50 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in joop tasche?
- Top complaints mined from reviews: Geruch, Haltbarkeit, Produktzustand. The return rate is 0.5%.
- When does demand for joop tasche peak?
- Demand peaks in Oct–Nov–Dec; the busiest month runs 2.9× the quietest.
- What does it cost to enter the joop tasche niche?
- Listings span €5.22–€143.55; the average listing price is €84.35 (sweet spot $15–$100). The average incumbent carries 863 reviews — the moat a new listing must climb.