John Deere
FailBuyers convert on only 1.0% of searches, so John Deere is a Fail.
- Flapen Score
- 44 / 100Ranks 1,512 of 2,560 Fashion niches · −2 vs the category median of 4644
- Market size
- €66K/yr256K searches / yr
- 90-day growth
- -1.0%search demand this quarter
- Competition
- 39%top-5 click share · 13 brands · 56 sellers
Flapen Score
John Deere against its category
The dotted line is the Fashion average. Past it, John Deere is stronger. Inside it, weaker.
Market
The John Deere market on Amazon at a glance
Shoppers on Amazon Germany searched for John Deere 256K times last year and spent an estimated €66K. The top 5 brands take 90% of clicks. Demand peaks in Sep–Nov–Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 1.0% of those searches ended in a purchase.
Shoppers searched for this 256K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -1.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €66K a year.
- Searches, last 12 months
- 256K
- Growth, 90 days vs prior 90
- -1.0%
- Conversion, latest week
- 1.0%
- Market size, estimated
- €66Ka year
- Peak month
- December3.2× the quietest month
- Top search term
- john deere165K searches a year
02 · Price
A sale here is worth €26.36.
Listings sell for €26.36 on average, from €5.67 to €50.29. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At €26.36 that is €0 to €3K a year per listing.
- Average price
- €26.36inside the $15 to $100 sweet spot
- Price range
- €5.67–€50.29
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€3K
- Returns
- 1.0%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
57% of listings pay for placement with sponsored ads. 66% ship with Prime. On an average day, 7.6% of listings are out of stock. The average listing ranks #3,139 within Jungen. It carries 1,282 reviews at 4.67 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 57%
- Prime listings
- 66%
- Out of stock, average day
- 7.6%
- Average rank
- #3,139in Jungen
- Average rating
- 4.67 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,282per listing
- Listings tracked
- 44
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top John Deere products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
John Deere Herren Basecap Schwarz mit grünem Logo
- Price
- €28.28
- Rating
- 4.6/5
- Reviews
- 1,362
- Age
- 12y ago

John Deere HAT Green
- Price
- €31.39
- Rating
- 4.6/5
- Reviews
- 1,279
- Age
- 2y ago

John Deere Herren Kappe mit Vintage-Logo Baseballkappe Grün Einheitsgröße
- Price
- €33.52
- Rating
- 4.7/5
- Reviews
- 1,022
- Age
- 2y ago

John Deere Blackout Trademark All Twill-Baseballkappe Schwarz Einheitsgröße
- Price
- €30.89
- Rating
- 4.9/5
- Reviews
- 33
- Age
- 3y ago

John Deere Mens Trademark Logo Core Baseball Cap Green Yellow Logo One Size
- Price
- €30.07
- Rating
- 4.6/5
- Reviews
- 1,362
- Age
- 8y ago
Trending
estimated 90-day click momentum
Parforce Traditional Hunting Cap Classic Sporter Oliv/Braun Einheitsgröße
- Price
- €14.81
- Rating
- 4.5/5
- Reviews
- 22
- Age
- 6y ago

John Deere Baseball Cap und Trucker Cap 13083346Hggr Ywgr Grau Melange/Grün Einheitsgröße Grau Melange/Grün One Size
- Price
- €30.72
- Rating
- 4.8/5
- Reviews
- 262
- Age
- 2y ago

John Deere Herren Classic T-Shirt Schwarz XX-Large
- Price
- €32.54
- Rating
- 4.6/5
- Reviews
- 1,661
- Age
- 12y ago

John Deere Herren-Ölleder Oliv/Blatt für Mich (Leaf It to Me) Einheitsgröße
- Price
- €37.90
- Rating
- 4.7/5
- Reviews
- 1,557
- Age
- 9y ago

John Deere NCAA Herren Logo Kontrast Mesh Back Core Baseball Cap - Gelb - Einheitsgröße
- Price
- €28.72
- Rating
- 4.6/5
- Reviews
- 3,745
- Age
- 2y ago
Newest
by launch date
John Deere Baseball Cap und Trucker Cap 13083346Hggr Ywgr Grau Melange/Grün Einheitsgröße Grau Melange/Grün One Size
- Price
- €30.72
- Rating
- 4.8/5
- Reviews
- 262
- Age
- 2y ago

John Deere Baseballkappe Trucker Hat 13083346Whbk Aktuelle Baseball Cap Trucker Hat Markenzeichen Stickerei Ywgr Weiß/Schwarz Weiß/Schwarz Einheitsgröße
- Price
- €31.79
- Rating
- 4.8/5
- Reviews
- 262
- Age
- 2y ago

John Deere Herren Kappe mit Vintage-Logo Baseballkappe Grün Einheitsgröße
- Price
- €33.52
- Rating
- 4.7/5
- Reviews
- 1,022
- Age
- 2y ago

John Deere NCAA Herren Logo Kontrast Mesh Back Core Baseball Cap - Gelb - Einheitsgröße
- Price
- €28.72
- Rating
- 4.6/5
- Reviews
- 3,745
- Age
- 2y ago

TODO Lustige Traktor Socken Herren und Damen Coole Socken Trecker mit Treckersocken Motiv (Socken Traktor 43-46)
- Price
- €9.97
- Rating
- 4.6/5
- Reviews
- 10,459
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 39% of clicks, no more. An open shelf where new products get seen.
Brands
13 falling
Sellers
56
Est. top-5 brand share
90%
Top 20: 100%
Est. top-5 click share
39%
Top 20: 77%
Open market
8%
- JOHN DEERE80%
- Nostalgic-Art3%
- Parforce Traditional Hunting3%
- Baddery2%
- Textilhandel Hering2%
- donhobo2%
- Open — no brand owns it (7 brands, 8%)
Demand
John Deere search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Nov, Dec · busiest ÷ quietest = 3.2×
Search terms
Top John Deere search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- john deere165K/yr
- john deere cap31K/yr
- john deere tshirt16K/yr
- john deere kinder28K/yr
- john deere cap kinder3K/yr
- john deere fanartikel6K/yr
- john deere mütze6K/yr
Reviews and returns
What reviews say buyers love and hate about John Deere
We read the reviews and the return reasons for every product selling here.
“nicht ganz günstig”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common John Deere questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









