Is Jagdmütze profitable to sell on Amazon Germany?

Flapen scores Jagdmütze 37 out of 100 on Amazon Germany, a Fail. Shoppers spend €59K a year across 96 tracked products. 0 of the 7 products launched in the last year cleared the first-year sales bar. Search demand grew -65.7% in the last 90 days.

How competitive is the Jagdmütze niche on Amazon Germany?

18 brands and 64 sellers compete in Jagdmütze on Amazon Germany. The top 5 Jagdmütze products take 21% of clicks, and the top 5 brands take 88%.

What do buyers complain about in Jagdmütze?

Jagdmütze buyers on Amazon Germany complain most about Gesamtgröße, Qualität insgesamt, and Preis-Leistungs-Verhältnis. An estimated 8.2% of orders come back, which is high.

What does it cost to enter the Jagdmütze niche?

Jagdmütze sells for €50.36 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €8.23 to €170.32. The average product has 277 reviews, the count a new listing must catch up to.

Jagdmütze

Fail

Demand is soft, at -65.7% this quarter, so Jagdmütze is a Fail.

Filters High Returns High Price

Flapen Score: 37
37 / 100Ranks 2,173 of 2,560 Fashion niches · −9 vs the category median of 46
Market size: €59K/yr135K searches / yr
90-day growth: -65.7%search demand this quarter
Competition: 21%top-5 click share · 18 brands · 64 sellers

Flapen Score

Jagdmütze against its category

The dotted line is the Fashion average. Past it, Jagdmütze is stronger. Inside it, weaker.

37Fail

This niche Category average

See the method

Market

The Jagdmütze market on Amazon at a glance

Shoppers on Amazon Germany searched for Jagdmütze 135K times last year and spent an estimated €59K. The top 5 brands take 88% of clicks. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 135K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -65.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €59K a year.

Searches, last 12 months: 135K
Growth, 90 days vs prior 90: -65.7%
Conversion, latest week: 0.9%
Market size, estimated: €59Ka year
Top search term: deerhunter herren37K searches a year

02 · Price

A sale here is worth €50.36.

Listings sell for €50.36 on average, from €8.23 to €170.32. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At €50.36 that is €0 to €5K a year per listing.

Average price: €50.36inside the $15 to $100 sweet spot
Price range: €8.23–€170.32
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 1K–2K
Units per listing a year: 0–100
Revenue per listing a year: €0–€5K
Returns: 8.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

30% of listings pay for placement with sponsored ads. 44% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #1,568 within Accessoires. It carries 277 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings: 30%
Prime listings: 44%
Out of stock, average day: 4.4%
Average rank: #1,568in Accessoires
Average rating: 4.51 starsAmazon Germany average 4.37 stars
Average reviews: 277per listing
Listings tracked: 96

04 · Newcomers

0 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months: 7
Successful launches: 0Amazon's first-year sales bar
Average brand age: 56 months

Products

Top Jagdmütze products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 21% of clicks. An open shelf where new products get seen.

Brands

18 rising

Sellers

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

21%

Top 20: 52%

Open market

10%

Brand 156%
Brand 219%
Brand 35%
Brand 45%
Brand 53%
Brand 62%
Open — no brand owns it (12 brands, 10%)

Demand

Jagdmütze search demand

Weekly searches over the year. Pick a range.

Search terms

Top Jagdmütze search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

deerhunter herren37K/yr -42.2%0.3% conv.
deerhunter19K/yr -35.1%0.2% conv.
deerhunter jacke herren6K/yr -37.9%0.3% conv.
fjällräven mütze35K/yr -92.1%0.4% conv.
jagdmütze9K/yr -69.0%0.5% conv.
jagd mütze6K/yr -46.1%0.4% conv.
fjällräven mütze herren9K/yr -71.8%0.7% conv.
fjällräven mütze damen5K/yr -82.0%1.6% conv.
fjallraven mütze8K/yr -94.8%1.3% conv.

Reviews and returns

What reviews say buyers love and hate about Jagdmütze

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Gesamtgröße”

31%of negative reviews mention “Gesamtgröße”

8.2%of orders come back

“Fällt klein aus”

A buyer, on “Gesamtgröße”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

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FAQ

Common Jagdmütze questions

Answered from the same tracked data.

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