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Indianer Schmuck

Fail

Demand is soft, at -60.8% this quarter, so Indianer Schmuck is a Fail.

Flapen Score
47
47 / 100
Top 46% of 2,560 Fashion niches · +1 vs the category median of 46
Market size
€31K/yr122K searches / yr
90-day growth
-60.8%search demand this quarter
Competition
39%top-5 click share · 25 brands · 69 sellers

Flapen Score

Indianer Schmuck against its category

The dotted line is the Fashion average. Past it, Indianer Schmuck is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Indianer Schmuck market on Amazon at a glance

Shoppers on Amazon Germany searched for Indianer Schmuck 122K times last year and spent an estimated €31K. The top 5 brands take 55% of clicks. Demand peaks in Jan–Feb. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 1.6% of those searches ended in a purchase.

Shoppers searched for this 122K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -60.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €31K a year.

Searches, last 12 months
122K
Growth, 90 days vs prior 90
-60.8%
Conversion, latest week
1.6%
Market size, estimated
€31Ka year
Peak month
February5.5× the quietest month
Top search term
indianer schmuck40K searches a year

02 · Price

A sale here is worth €15.59.

Listings sell for €15.59 on average, from €3.44 to €51.66. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At €15.59 that is €0 to €2K a year per listing.

Average price
€15.59inside the $15 to $100 sweet spot
Price range
€3.44–€51.66
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
4.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

66% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 13.8% of listings are out of stock. The average listing ranks #740 within Schmuck. It carries 454 reviews at 4.14 stars, so a new listing needs social proof before a better product.

Sponsored listings
66%
Prime listings
89%
Out of stock, average day
13.8%
Average rank
#740in Schmuck
Average rating
4.14 starsAmazon Germany average 4.37 stars
Average reviews
454per listing
Listings tracked
35

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Indianer Schmuck products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

25 falling

Sellers

69

Top-5 brand share

55%

Top 20: 94%

Top-5 click share

39%

Top 20: 79%

Open market

41%

  • Brand 125%
  • Brand 29%
  • Brand 39%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

Indianer Schmuck search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Black Friday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 5.5×

Search terms

Top Indianer Schmuck search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • indianer schmuck40K/yr
  • indianerschmuck16K/yr
  • indianer kopfschmuck31K/yr
  • western schmuck9K/yr
  • western schmuck damen7K/yr
  • indianerschmuck herren7K/yr
  • indianerschmuck damen6K/yr
  • indianer kopfschmuck damen7K/yr

Reviews and returns

What reviews say buyers love and hate about Indianer Schmuck

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Qualität insgesamt”
16%of negative reviews mention “Qualität insgesamt”
4.0%of orders come back
“Qualität ungenügend”
A buyer, on “Qualität insgesamt”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Indianer Schmuck questions

Answered from the same tracked data.