Hugo Boss Sonnenbrille Herren

Shoppers searched for this 319K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +68.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €183K a year.

Searches, last 12 months

319K

Growth, 90 days vs prior 90

+68.5%

Conversion, latest week

0.9%

Market size, estimated

€183Ka year

Peak month

July6.1× the quietest month

Top search term

rayban102K searches a year

Listings sell for €67.46 on average, from €8.91 to €103.41. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At €67.46 that is €0 to €7K a year per listing.

Average price

€67.46inside the $15 to $100 sweet spot

Price range

€8.91–€103.41

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

€0–€7K

Returns

6.6%of orders · Amazon Germany median 1.1%

76% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #764 within Accessoires. It carries 1,396 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

94%

Out of stock, average day

0.5%

Average rank

#764in Accessoires

Average rating

4.27 starsAmazon Germany average 4.37 stars

Average reviews

1,396per listing

Listings tracked

94

26 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

26

Successful launches

5Amazon's first-year sales bar

Average brand age

52 months