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harry potter socken

Skip it

Soft demand (-57.4% this quarter) — this niche doesn't clear our bar today.

Market size 11Growth 0Conversion 40Competition 66Returns 93Price range 44Avg price 62Brand share 37Review moat 80Quality gap 23

Returns

Great1.1%

return rate — above 5% kills the launch gate

Review moat

Great409.37

avg incumbent reviews — the moat a new listing must climb

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Avg price

Good€13.44

avg listing price — sweet spot $15–$100

Price range

Okay€5.01–€23.00

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay3.2%

search→purchase rate — share of searches ending in a sale

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad€46K

€46K/yr · 107K searches

Growth

Bad-57.4%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, harry potter socken is a €46K/yr Amazon Germany market (107K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 40/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

harry potter socken market data

Units sold / yr
3K–4K
avg 0–100/product
Revenue / yr
€40K–€54K
units × avg price
Conversion rate
3.2%
Avg BSR
#1,166
Page quality
0%
Prime
83%
Sponsored
60%
Out of stock
15.1%
Avg brand age
40 months
Avg seller age
184 days

Competition & brand share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 falling

Sellers

27

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

45%

Top 20: 88%

Open market

11%

  • Harry Potter23%
  • soxo20%
  • Halbur17%
  • United Labels16%
  • Merchoid7%
  • SockShop6%
  • Open — no brand owns it (5 brands, 11%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -57.4% search growth over the last 90 days.
30K20KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 27.3×

Top harry potter socken search terms

  • harry potter socken58K/yr
  • harry potter socken damen14K/yr
  • harry potter socken 39-425K/yr
  • harry potter socken kinder12K/yr
  • harry potter socken 35-385K/yr
  • socken harry potter6K/yr
  • harry potter kuschelsocken6K/yr
All search terms

Top harry potter socken products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€2K10%€5K15%€7K20%€9K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about harry potter socken

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt30%

“Warm, gute Qualität”

Gesamtgröße18%

“Passt alles”

Geschenk Zweck14%

“Schönes Geschenk”

Wärme8%

“Warm, gute Qualität”

Farbe7%

“Schöne Farben”

Materialqualität6%

“schönes Material”

Schweißresistenz5%

“lässt die Füße nicht schwitzen”

Weiches Gefühl3%

“Ansonsten weich, erste FeinWäsche überstanden, passen für Gr. 40/41 ohne Probleme”

Waschechtheit3%

“Tolle Socken, halten viel aus, gehen beim Waschen nicht ein”

Haltbarkeit3%

“Tolle Socken, halten viel aus, gehen beim Waschen nicht ein”

What buyers complain about

Lücke/Loch50%

“Löcher”

Dünn50%

“Zu dünner Stoff”

Top return reasons

Gesamtgröße36%
Füße fit29%
Farbe12%
Länge7%
Qualität insgesamt5%
Lücke/Loch5%
Oberschenkel fit5%
Benutzerfreundlichkeit2%

Common questions

Is harry potter socken profitable to sell on Amazon Germany?
The niche generates €46K/yr across 30 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is -57.4%. Flapen's verdict: Skip it (40/100).
How competitive is the harry potter socken niche?
11 brands and 27 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 83% of demand.
What do buyers complain about in harry potter socken?
Top complaints mined from reviews: Lücke/Loch, Dünn. The return rate is 1.1%.
When does demand for harry potter socken peak?
Demand peaks in Nov–Dec; the busiest month runs 27.3× the quietest.
What does it cost to enter the harry potter socken niche?
Listings span €5.01–€23.00; the average listing price is €13.44 (sweet spot $15–$100). The average incumbent carries 409 reviews — the moat a new listing must climb.