How competitive is the Handball Socken niche on Amazon Germany?

20 brands and 114 sellers compete in Handball Socken on Amazon Germany. The top 5 Handball Socken products take 29% of clicks and its top 5 brands hold 85% of demand.

What does it cost to enter the Handball Socken niche?

Handball Socken sells for €12.24 on average on Amazon Germany, outside our $15–$100 sweet spot. Listings span €4.96–€33.27. The average incumbent carries 1,583 reviews — the moat a new listing must climb.

Handball Socken

soft demand (-26.6% this quarter) — Handball Socken doesn't clear our bar today.

Flapen Score

Skip it

Top 42% of 2,560 Fashion niches · +2 vs the category median of 46

This niche Category average · 2,560 niches

Is Handball Socken profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Handball Socken is a €87K/yr Amazon Germany market (210K searches/yr). The top 5 brands hold 85% of demand. Verdict: Skip it — 48/100.

Handball Socken: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -26.6% over the last 90 days and 3.4% of searches end in a purchase.

€87K

revenue / yr

Units sold / yr10K

Search volume / yr-26.6%210K

Conversion rate3.4%

Avg price€12.24

Who owns the niche?

The top 5 brands hold 85% of demand, so 15% of the market is open.

15%

open market share

Brands · sellers20 · 114

Top-5 product click share29%

Open market15%

Avg brand age41 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 76 products

Top Handball Socken products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

hummel FUNDAMENTAL 3-PACK SOCK WEISS 12

Price: €8.57
Rating: 4.5/5
Reviews: 1,031
Age: 10y ago

Hummel Basic Freizeit und Sport 6 Paar Socken verschiedene Größen

Price: €10.09
Rating: 4.1/5
Reviews: 1,864
Age: 10y ago

hummel Unisex Sportsocken im 6er Pack I weiß 36-40

Price: €8.89
Rating: 4.1/5
Reviews: 726
Age: 6y ago

hummel 022140 Socken Weiß 36

Price: €8.57
Rating: 4.5/5
Reviews: 1,031
Age: 10y ago

hummel Herren FUNDAMENTAL Sportsocken - Ideal für Sport & Alltag - Feuchtigkeitsmanagement - Fußgewölbeunterstützung - 6 Paar Socken - weiß - 41-45 (12)

Price: €20.39
Rating: 4.6/5
Reviews: 118
Age: 2y ago

Newest

by launch date

adidas Unisex Cushioned Sportswear Crew Socks 3 Pair Pack white/white/black 40-42

Price: €9.22
Rating: 4.7/5
Reviews: 1,380
Age: 7mo ago

Huuraa Unisex Socken Handball Silhouette 42/46 White Baumwolle Tennissocken Geschenkidee

Price: €16.14
Rating: 4.4/5
Reviews: 12
Age: 1y ago

hummel hmlCHEVRON 6-PACK SOCKS WEISS/WEISS 10 (43-45 EU)

Price: €10.84
Rating: 4.0/5
Reviews: 159
Age: 1y ago

hummel hmlCHEVRON 6-PACK MID CUT SOCKS WEISS 12

Price: €14.77
Rating: 4.2/5
Reviews: 47
Age: 1y ago

Lavley Nicht Stören Handball Läuft Socken Lustiges Geschenk für Männer und Frauen

Price: €8.00
Rating: 4.6/5
Reviews: 1,797
Age: 2y ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

20 rising

Sellers

114

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

29%

Top 20: 59%

Open market

13%

hummel68%
Kempa7%
adidas4%
Huuraa3%
sockenkauf243%
TODO2%
Open — no brand owns it (14 brands, 13%)

Handball Socken demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume210KCVR3.4%Products76Brands20Top 5 Brands85%OOS Rate2.6%Rating4.4★Reviews1,583Avg BSR#596

Top Handball Socken search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

hummel socken82K/yr -25.3%3.6% conv.
handball socken25K/yr -33.0%1.5% conv.
kempa socken21K/yr -39.0%1.3% conv.
hummel socken herren 43-4611K/yr +26.2%6.9% conv.
hummel socken damen 39-4212K/yr -18.1%4.2% conv.
socken hummel7K/yr -17.2%3.1% conv.
handball socken kinder8K/yr -36.0%0.8% conv.
hummel socken kinder 35-388K/yr -33.3%4.9% conv.
hummel socken kinder7K/yr -31.7%1.5% conv.
handball socken herren7K/yr -31.1%3.6% conv.

What reviews say buyers love and hate about Handball Socken

What buyers mention most, as a share of all reviews.

What buyers love

85% of reviews

Qualität insgesamt32%

“Aller beste Qualität”

Gesamtgröße16%

“Passt”

Komfort insgesamt14%

“Super bequem”

Übung/Sporteignung7%

“mein Kind ist happy mit den Sport Socken”

Preis-Leistungs-Verhältnis4%

“der Preis toll.”

What buyers complain about

72% of reviews

Qualität insgesamt16%

“Mangelnde Qualität”

Gesamtgröße13%

“Fallen ziemlich groß aus”

beworben Vs Tatsächliches Produkt12%

“Irreführende Beschreibung”

Füße fit7%

“Socken. Sind an den Füßen deutlich zu groß”

Dicke7%

“sehr dünnes Material”

Handball Socken return rate & reasons

Why buyers send it back, as a share of all return requests.

1.6%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße

41%

2Qualität insgesamt

14%

3Materialqualität

4Dünn

5Farbe

Common Handball Socken questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Handball Socken 48/100 on Amazon Germany — Skip it. The niche generates €87K/yr across 76 tracked products. 2 of 7 products launched in the last 360 days are still selling. Search demand moved -26.6% over the last 90 days.

Handball Socken buyers on Amazon Germany complain most about Qualität insgesamt, Gesamtgröße, beworben Vs Tatsächliches Produkt, the themes mined from the niche's reviews. Its return rate is 1.6%.