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Haarschmuck Oktoberfest Damen

Fail

Shoppers spend an estimated $13K a year here, so Haarschmuck Oktoberfest Damen is a Fail.

Flapen Score
45
45 / 100
Ranks 1,388 of 2,560 Fashion niches · −1 vs the category median of 46
Market size
€13K/yr198K searches / yr
90-day growth
+65.5%search demand this quarter
Competition
48%top-5 click share · 27 brands · 33 sellers

Flapen Score

Haarschmuck Oktoberfest Damen against its category

The dotted line is the Fashion average. Past it, Haarschmuck Oktoberfest Damen is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Haarschmuck Oktoberfest Damen market on Amazon at a glance

Shoppers on Amazon Germany searched for Haarschmuck Oktoberfest Damen 198K times last year and spent an estimated €13K. The top 5 brands take 59% of clicks. Demand peaks in Sep–Oct. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 198K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +65.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €13K a year.

Searches, last 12 months
198K
Growth, 90 days vs prior 90
+65.5%
Conversion, latest week
0.8%
Market size, estimated
€13Ka year
Peak month
September103.0× the quietest month
Top search term
dirndl haarschmuck28K searches a year

02 · Price

A sale here is worth €8.41.

Listings sell for €8.41 on average, from €4.89 to €18.68. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At €8.41 that is €0 to €841 a year per listing.

Average price
€8.41under the $15 to $100 sweet spot
Price range
€4.89–€18.68
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
€0–€841
Returns
9.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 42.3% of listings are out of stock. The average listing ranks #407 within Schmuck. It carries 257 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
42.3%
Average rank
#407in Schmuck
Average rating
4.25 starsAmazon Germany average 4.37 stars
Average reviews
257per listing
Listings tracked
35

04 · Newcomers

0 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
30 months

Products

Top Haarschmuck Oktoberfest Damen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

27 falling

Sellers

33

Top-5 brand share

59%

Top 20: 92%

Top-5 click share

48%

Top 20: 81%

Open market

38%

  • Brand 125%
  • Brand 214%
  • Brand 310%
  • Brand 46%
  • Brand 53%
  • Brand 63%

Demand

Haarschmuck Oktoberfest Damen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 103.0×

Search terms

Top Haarschmuck Oktoberfest Damen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dirndl haarschmuck28K/yr
  • trachten haarschmuck20K/yr
  • haarschmuck dirndl11K/yr
  • haarschmuck tracht5K/yr
  • haarschmuck oktoberfest damen39K/yr
  • oktoberfest haarschmuck29K/yr
  • haarreif oktoberfest damen21K/yr
  • haarreif oktoberfest10K/yr
  • haarschmuck oktoberfest11K/yr
  • kopfschmuck oktoberfest damen8K/yr

Reviews and returns

What reviews say buyers love and hate about Haarschmuck Oktoberfest Damen

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Qualität insgesamt”
38%of negative reviews mention “Gesamtgröße”
9.8%of orders come back
“Sind sehr klein”
A buyer, on “Gesamtgröße”38% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Haarschmuck Oktoberfest Damen questions

Answered from the same tracked data.