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gymshark

Skip it

Weak search conversion (0.5%) — this niche doesn't clear our bar today.

Market size 27Growth 19Conversion 7Competition 96Returns 12Price range 72Avg price 85Brand share 46Review moat 47Quality gap 57

Competition

Incredible16%

top-5 click share — an open shelf

Avg price

Great€19.10

avg listing price — sweet spot $15–$100

Price range

Good€6.61–€36.37

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay1,799.47

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Market size

Okay€116K

€116K/yr · 1.1M searches

Growth

Bad-11.4%

90-day search growth — must beat 0% to launch

Returns

Bad8.7%

return rate — above 5% kills the launch gate

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon Germany niche tracking, gymshark is a €116K/yr Amazon Germany market (1.1M searches/yr). The top 5 brands hold 77% of demand. Demand peaks in May–Oct–Nov. Verdict: Skip it — 44/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

gymshark market data

Units sold / yr
10K–13K
avg 0–100/product
Revenue / yr
€191K–€239K
units × avg price
Conversion rate
0.5%
Avg BSR
#821
Page quality
0%
Prime
96%
Sponsored
82%
Out of stock
0.8%
Avg brand age
40 months
Avg seller age
174 days

Competition & brand share

Clicks spread well past the top 5 (16% combined) — an open shelf where new products get seen.

Brands

30 rising

Sellers

253

Top-5 brand share

77%

Top 20: 97%

Top-5 click share

16%

Top 20: 42%

Open market

19%

  • Under Armour45%
  • NIKE13%
  • YEOREO10%
  • JOYSPELS6%
  • TAYOEA4%
  • ZAAYO3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -11.4% search growth over the last 90 days.
25K15KPrime Day '24Spike '24Black Friday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Oct, Nov · busiest ÷ quietest = 2.9×

Top gymshark search terms

  • under armour damen399K/yr
  • teveo105K/yr
  • oace53K/yr
  • yeoreo leggings53K/yr
  • nike pro leggings mädchen92K/yr
  • nike pro leggings damen83K/yr
  • nike hose damen46K/yr
  • under armour damen shirt33K/yr
  • nike pro leggings26K/yr
  • under amour damen t shirt13K/yr
All search terms

Top gymshark products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%€2K4%€5K6%€7K8%€9K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about gymshark

What buyers praise and complain about, mined from review topics.

What buyers love

Gesamtgröße32%

“Passt super”

Komfort insgesamt21%

“Bequem, super Qualität,”

Qualität insgesamt11%

“Super Qualität”

Materialqualität5%

“Material angenehm”

Preis-Leistungs-Verhältnis3%

“Super Preis-Leistung”

Übung/Sporteignung3%

“Beste Sportleggings”

Weiches Gefühl2%

“Das Material fühlt sich weich an”

beworben Vs Tatsächliches Produkt2%

“Ist wie im Photo”

Form/Stil2%

“Super schick”

Dehnbarkeit/Erweiterbarkeit/Elastizität2%

“Sehr angenehm mit Stretch”

What buyers complain about

Gesamtgröße22%

“Fällt klein aus”

Qualität insgesamt13%

“Qualität ungenügend”

Nähen/Finish/Polieren7%

“Nähte schlecht verarbeitet”

Haltbarkeit4%

“nach zwei mal tragen der Hose löst sich die erste Taschen naht links.”

Farbe4%

“Bitte bringt mehr Farben und Muster raus”

Geruch4%

“Optisch top, Geruch flop”

beworben Vs Tatsächliches Produkt3%

“Die Hose löst sich leider auf, siehe Fotos”

Produktzustand2%

“Gebrauchter Artikel”

Dicke2%

“Dünner Stoff”

Materialqualität2%

“Schlechtes Material”

Top return reasons

Gesamtgröße41%
Materialqualität8%
Länge6%
Transparenz6%
Nähen/Finish/Polieren4%
Breite4%
Dünn3%
Farbe3%
Qualität insgesamt3%
Oberschenkel fit2%

Common questions

Is gymshark profitable to sell on Amazon Germany?
The niche generates €116K/yr across 147 tracked products. 4 of 19 products launched in the last 360 days are still selling. 90-day search growth is -11.4%. Flapen's verdict: Skip it (44/100).
How competitive is the gymshark niche?
30 brands and 253 sellers compete. The top 5 products take 16% of clicks and top 5 brands hold 77% of demand.
What do buyers complain about in gymshark?
Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Nähen/Finish/Polieren. The return rate is 8.7% — above our launch gate.
When does demand for gymshark peak?
Demand peaks in May–Oct–Nov; the busiest month runs 2.9× the quietest.
What does it cost to enter the gymshark niche?
Listings span €6.61–€36.37; the average listing price is €19.10 (sweet spot $15–$100). The average incumbent carries 1,799 reviews — the moat a new listing must climb.