How competitive is the Gymshark niche on Amazon Germany?

30 brands and 253 sellers compete in Gymshark on Amazon Germany. The top 5 Gymshark products take 16% of clicks and its top 5 brands hold 77% of demand.

What do buyers complain about in Gymshark?

Gymshark buyers on Amazon Germany complain most about Gesamtgröße, Qualität insgesamt, Nähen/Finish/Polieren, the themes mined from the niche's reviews. Its return rate is 8.7% — above our launch gate.

What does it cost to enter the Gymshark niche?

Gymshark sells for €19.10 on average on Amazon Germany, inside our $15–$100 sweet spot. Listings span €6.61–€36.37. The average incumbent carries 1,799 reviews — the moat a new listing must climb.

Gymshark

weak search conversion (0.5%) — Gymshark doesn't clear our bar today.

Signals High Returns

Flapen Score

Skip it

Ranks 1,512 of 2,560 Fashion niches · −2 vs the category median of 46

This niche Category average · 2,560 niches

Is Gymshark profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Gymshark is a €116K/yr Amazon Germany market (1.1M searches/yr). The top 5 brands hold 77% of demand. Demand peaks in May–Oct–Nov. Verdict: Skip it — 44/100.

Gymshark: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -11.4% over the last 90 days and 0.5% of searches end in a purchase.

€116K

revenue / yr

Units sold / yr13K

Search volume / yr-11.4%1.1M

Conversion rate0.5%

Avg price€19.10

Who owns the niche?

The top 5 brands hold 77% of demand, so 23% of the market is open.

23%

open market share

Brands · sellers30 · 253

Top-5 product click share16%

Open market23%

Avg brand age40 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 147 products

Top Gymshark products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Under Armour Tech SSC- Twist

Price: €17.54
Rating: 4.6/5
Reviews: 1,626
Age: 2y ago

NIKE Mädchen Pro Leggings Schwarz-Weiss Large

Price: €23.80
Rating: 4.5/5
Reviews: 1,431
Age: 5y ago

Under Armour Damen HG Armour Hi Capri NS leichte 3/4 Sporthose atmungsaktive Damen Sport Leggings

Price: €23.56
Rating: 4.6/5
Reviews: 4,656
Age: 5y ago

Under Armour Damen Campus Muscle Tank Shirt

Price: €14.31
Rating: 4.2/5
Reviews: 189
Age: 2y ago

YEOREO Damen Sport Leggings Invisible Scrunch Butt Gym Leggings Hoch Taille Yoga Legging Booty Workout Leggings Booty Lifting Po Push Up Gym Sporthose Schwarz S

Price: €15.19
Rating: 4.2/5
Reviews: 754
Age: 1y ago

Newest

by launch date

ZAAYO Nahtlose Straight Leggings Damen Hohe Taille Flared Leggings Yoga Hosen Sport Yoga Legging Damen 31.5 Gym Yoga Pants Schlaghose Dunkelbraun M

Price: €21.32
Rating: 4.2/5
Reviews: 402
Age: 10mo ago

TAYOEA Sport Shorts Damen Scrunch Kurze Sporthose Push Up Kurze Leggings Butt Lifting Gym Short Nahtlose Workout Radlerhose Damen Rosa S

Price: €16.05
Rating: 4.4/5
Reviews: 269
Age: 1y ago

YEOREO Damen Sport Leggings Invisible Scrunch Butt Gym Leggings Hoch Taille Yoga Legging Booty Workout Leggings Booty Lifting Po Push Up Gym Sporthose Schwarz S

Price: €15.19
Rating: 4.2/5
Reviews: 754
Age: 1y ago

YEOREO Damen Sport Leggings Invisible Scrunch Butt Gym Leggings Hoch Taille Yoga Legging Booty Workout Leggings Booty Lifting Po Push Up Gym Sporthose Hellgrau XS

Price: €16.46
Rating: 4.2/5
Reviews: 754
Age: 1y ago

YEOREO SoftHue Damen Sport Shorts Invisible Scrunch Butt Lifting Gym Workout Shorts 4.5 Seamless Kurze Leggings Damen Push Up Booty Biker Shorts Scharlachrot M

Price: €10.74
Rating: 4.3/5
Reviews: 336
Age: 1y ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (16% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

30 rising

Sellers

253

Top-5 brand share

77%

Top 20: 97%

Top-5 click share

16%

Top 20: 42%

Open market

19%

Under Armour45%
NIKE13%
YEOREO10%
JOYSPELS6%
TAYOEA4%
ZAAYO3%

Gymshark demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume1.1MCVR0.5%Products147Brands30Top 5 Brands77%OOS Rate0.8%Rating4.4★Reviews1,799Avg BSR#821

Peak months: May, Oct, Nov · busiest ÷ quietest = 2.9×

Top Gymshark search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

under armour damen399K/yr -1.3%0.4% conv.
teveo105K/yr -14.2%0.1% conv.
oace53K/yr +24.0%0.1% conv.
yeoreo leggings53K/yr -33.7%0.6% conv.
nike pro leggings mädchen92K/yr -46.7%2.5% conv.
nike pro leggings damen83K/yr -28.5%1.6% conv.
nike hose damen46K/yr -20.3%0.4% conv.
under armour damen shirt33K/yr +16.4%0.4% conv.
nike pro leggings26K/yr -26.6%1.0% conv.
under amour damen t shirt13K/yr +81.4%0.2% conv.

What reviews say buyers love and hate about Gymshark

What buyers mention most, as a share of all reviews.

What buyers love

83% of reviews

Gesamtgröße32%

“Passt super”

Komfort insgesamt21%

“Bequem, super Qualität,”

Qualität insgesamt11%

“Super Qualität”

Materialqualität5%

“Material angenehm”

Preis-Leistungs-Verhältnis3%

“Super Preis-Leistung”

What buyers complain about

63% of reviews

Gesamtgröße22%

“Fällt klein aus”

Qualität insgesamt13%

“Qualität ungenügend”

Nähen/Finish/Polieren7%

“Nähte schlecht verarbeitet”

Haltbarkeit4%

“nach zwei mal tragen der Hose löst sich die erste Taschen naht links.”

Farbe4%

“Bitte bringt mehr Farben und Muster raus”

Gymshark return rate & reasons

Why buyers send it back, as a share of all return requests.

8.7%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße

41%

2Materialqualität

3Länge

4Transparenz

5Nähen/Finish/Polieren

Common Gymshark questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Gymshark 44/100 on Amazon Germany — Skip it. The niche generates €116K/yr across 147 tracked products. 4 of 19 products launched in the last 360 days are still selling. Search demand moved -11.4% over the last 90 days.