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Gryffindor Schal

Fail

Demand is soft, at -86.7% this quarter, so Gryffindor Schal is a Fail.

Flapen Score
27
27 / 100
Ranks 2,472 of 2,560 Fashion niches · −19 vs the category median of 46
Market size
€11K/yr25K searches / yr
90-day growth
-86.7%search demand this quarter
Competition
73%top-5 click share · 6 brands · 45 sellers

Flapen Score

Gryffindor Schal against its category

The dotted line is the Fashion average. Past it, Gryffindor Schal is stronger. Inside it, weaker.

27Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gryffindor Schal market on Amazon at a glance

Shoppers on Amazon Germany searched for Gryffindor Schal 25K times last year and spent an estimated €11K. The top 5 brands take 98% of clicks. Demand peaks in Jan–Feb–Oct–Nov–Dec. Flapen scores it 27 out of 100, a Fail.

01 · Demand

An estimated 2.2% of those searches ended in a purchase.

Shoppers searched for this 25K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -86.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €11K a year.

Searches, last 12 months
25K
Growth, 90 days vs prior 90
-86.7%
Conversion, latest week
2.2%
Market size, estimated
€11Ka year
Peak month
December17.3× the quietest month
Top search term
gryffindor schal19K searches a year

02 · Price

A sale here is worth €19.28.

Listings sell for €19.28 on average, from €6.75 to €49.09. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At €19.28 that is €0 to €2K a year per listing.

Average price
€19.28inside the $15 to $100 sweet spot
Price range
€6.75–€49.09
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
3.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

38% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #2,075 within Accessoires. It carries 1,393 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
38%
Prime listings
85%
Out of stock, average day
5.6%
Average rank
#2,075in Accessoires
Average rating
4.52 starsAmazon Germany average 4.37 stars
Average reviews
1,393per listing
Listings tracked
13

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
60 months

Products

Top Gryffindor Schal products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.

Brands

6 flat

Sellers

45

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

0%

  • Brand 138%
  • Brand 226%
  • Brand 322%
  • Brand 49%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (0%)

Demand

Gryffindor Schal search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 17.3×

Reviews and returns

What reviews say buyers love and hate about Gryffindor Schal

We read the reviews and the return reasons for every product selling here.

55%of positive reviews mention “Qualität insgesamt”
25%of negative reviews mention “Qualität insgesamt”
3.1%of orders come back
“Schlechte Qualität”
A buyer, on “Qualität insgesamt”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Gryffindor Schal questions

Answered from the same tracked data.