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Grünes Kleid

Grünes Kleid shows a fragmented shelf (top 5 take 17% of clicks), but high returns (22.7%) keeps it on the watch list.

Flapen Score

50
Worth a look

Top 35% of 2,560 Fashion niches · +4 vs the category median of 46

Market size 6Growth 24Conversion 3Competition 96Returns 0Price range 87Avg price 95Brand share 96Review moat 48Quality gap 94
This niche Category average · 2,560 niches

Is Grünes Kleid profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Grünes Kleid is a €23K/yr Amazon Germany market (344K searches/yr). The top 5 brands hold 30% of demand. Demand peaks in Feb. Verdict: Worth a look — 50/100.

Grünes Kleid: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -2.7% over the last 90 days and 0.2% of searches end in a purchase.

€23K

revenue / yr

Units sold / yr1K
Search volume / yr-2.7%344K
Conversion rate0.2%
Avg price€29.51

Who owns the niche?

The top 5 brands hold 30% of demand, so 70% of the market is open.

70%

open market share

Brands · sellers56 · 66
Top-5 product click share17%
Open market70%
Avg brand age34 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.0★ — the gap to enter on.

0/100

page quality · 134 products

Sponsored placement87%
New entrants (1y)27· 4 succeeded
Avg rating4.0★
Avg reviews1,682

Top Grünes Kleid products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (17% combined) — an open shelf where new products get seen.

€0€467€933€1K€2K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

56 falling

Sellers

66

Top-5 brand share

30%

Top 20: 73%

Top-5 click share

17%

Top 20: 41%

Open market

66%

  • Maya Deluxe9%
  • 72styles7%
  • Newshows6%
  • Missufe5%
  • Haloumoning4%
  • Actcat4%

Grünes Kleid demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume344KCVR0.2%Products134Brands56Top 5 Brands30%OOS Rate11.4%Rating4.0★Reviews1,682Avg BSR#311
15K10KSpike '25Holiday '25Spike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb · busiest ÷ quietest = 2.1×

Top Grünes Kleid search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • kleid grün86K/yr
  • grünes kleid77K/yr
  • kleid grün festlich22K/yr
  • grünes kleid damen35K/yr
  • grüne kleider13K/yr
  • kleid dunkelgrün18K/yr
  • kleid damen grün11K/yr
  • dunkelgrünes kleid13K/yr
  • cocktailkleid festliches kleid grün8K/yr
  • cocktailkleid grün9K/yr

What reviews say buyers love and hate about Grünes Kleid

What buyers mention most, as a share of all reviews.

What buyers love

77% of reviews
Gesamtgröße24%

Passt perfekt

Farbe16%

Die Farbe steht ihr unglaublich gut und wirkt frisch, sommerlich und elegant zugleich

Komfort insgesamt7%

angenehm auf der Haut

Form/Stil7%

Mit den richtigen Accessoires sieht es sehr elegant und edel aus, kann aber auch zu lockeren Anlässen getragen werden

Materialqualität5%

Material: Der Stoff ist leicht

What buyers complain about

67% of reviews
Gesamtgröße25%

Ok,fällt kleiner aus

Qualität insgesamt12%

Schrecklich, billig, totaler billiger Fehlkauf

beworben Vs Tatsächliches Produkt6%

Eine bessere Beschreibung der verschiedene Wickeltechniken wäre gut. Ich habe nur das kurze Video in der Beschreibung gefunden

Produktzustand6%

Gebrauchte Ware

Nähen/Finish/Polieren4%

Material und Schnitt enttäuschend – wirkt billig

Grünes Kleid return rate & reasons

Why buyers send it back, as a share of all return requests.

22.7%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
29%
2Farbe
19%
3Materialqualität
13%
4Länge
7%
5Qualität insgesamt
3%

Common Grünes Kleid questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Grünes Kleid 50/100 on Amazon Germany — Worth a look. The niche generates €23K/yr across 134 tracked products. 4 of 27 products launched in the last 360 days are still selling. Search demand moved -2.7% over the last 90 days.
Search demand for Grünes Kleid on Amazon Germany peaks in Feb, where the busiest month runs 2.1× the quietest.