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Geschenke

Fail

Buyers convert on only 0.4% of searches, so Geschenke is a Fail.

Flapen Score
42
42 / 100
Ranks 1,718 of 2,560 Fashion niches · −4 vs the category median of 46
Market size
€22K/yr466K searches / yr
90-day growth
-11.5%search demand this quarter
Competition
48%top-5 click share · 31 brands · 95 sellers

Flapen Score

Geschenke against its category

The dotted line is the Fashion average. Past it, Geschenke is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Geschenke market on Amazon at a glance

Shoppers on Amazon Germany searched for Geschenke 466K times last year and spent an estimated €22K. The top 5 brands take 48% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 466K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -11.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €22K a year.

Searches, last 12 months
466K
Growth, 90 days vs prior 90
-11.5%
Conversion, latest week
0.4%
Market size, estimated
€22Ka year
Peak month
December2.6× the quietest month
Top search term
originelle geschenke für frauen56K searches a year

02 · Price

A sale here is worth €12.89.

Listings sell for €12.89 on average, from €5.40 to €25.43. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At €12.89 that is €0 to €1K a year per listing.

Average price
€12.89under the $15 to $100 sweet spot
Price range
€5.40–€25.43
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
€0–€1K
Returns
0.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.3% of listings are out of stock. The average listing ranks #93 within Kleidung für spezielle Anlässe. It carries 2,785 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
100%
Out of stock, average day
17.3%
Average rank
#93in Kleidung für spezielle Anlässe
Average rating
4.57 starsAmazon Germany average 4.37 stars
Average reviews
2,785per listing
Listings tracked
32

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
32 months

Products

Top Geschenke products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

31 falling

Sellers

95

Top-5 brand share

48%

Top 20: 86%

Top-5 click share

48%

Top 20: 84%

Open market

48%

  • Brand 125%
  • Brand 29%
  • Brand 36%
  • Brand 44%
  • Brand 54%
  • Brand 63%

Demand

Geschenke search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Holiday '24Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 2.6×

Search terms

Top Geschenke search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • originelle geschenke für frauen56K/yr
  • geschenke für 20 jährige frauen23K/yr
  • last minute geschenke für frauen43K/yr
  • geschenke damen26K/yr
  • amazon geschenke23K/yr
  • gift ideas16K/yr
  • geschenke für ältere damen18K/yr
  • weihnachts geschenke für frauen20K/yr
  • weihnachtsgeschenk frauen34K/yr
  • christmas gifts for women28K/yr

Reviews and returns

What reviews say buyers love and hate about Geschenke

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Geschenk Zweck”
18%of negative reviews mention “Gesamtgröße”
0.5%of orders come back
“Kommt riesig an”
A buyer, on “Gesamtgröße”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Geschenke questions

Answered from the same tracked data.