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Fußballschuhe

Fußballschuhe shows a fragmented shelf (top 5 take 9% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

59
Worth a look

Top 11% of 2,560 Fashion niches · +13 vs the category median of 46

Market size 59Growth 50Conversion 5Competition 98Returns 23Price range 87Avg price 95Brand share 58Review moat 75Quality gap 68
This niche Category average · 2,560 niches

Is Fußballschuhe profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Fußballschuhe is a €480K/yr Amazon Germany market (4.2M searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Mar–Jul–Sep. Verdict: Worth a look — 59/100.

Fußballschuhe: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +20.2% over the last 90 days and 0.4% of searches end in a purchase.

€480K

revenue / yr

Units sold / yr20K
Search volume / yr+20.2%4.2M
Conversion rate0.4%
Avg price€31.39

Who owns the niche?

The top 5 brands hold 70% of demand, so 30% of the market is open.

30%

open market share

Brands · sellers33 · 228
Top-5 product click share9%
Open market30%
Avg brand age42 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 268 products

Sponsored placement63%
New entrants (1y)124· 27 succeeded
Avg rating4.3★
Avg reviews493

Top Fußballschuhe products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (9% combined) — an open shelf where new products get seen.

€0€5K€10K€14K€19K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

33 falling

Sellers

228

Top-5 brand share

70%

Top 20: 97%

Top-5 click share

9%

Top 20: 25%

Open market

32%

  • adidas33%
  • NIKE12%
  • JABASIC7%
  • WOwallet6%
  • KUUK5%
  • PUMA4%

Fußballschuhe demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume4.2MCVR0.4%Products268Brands33Top 5 Brands70%OOS Rate4.1%Rating4.3★Reviews493Avg BSR#67
200K150KPrime Day '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Jul, Sep · busiest ÷ quietest = 3.1×

Top Fußballschuhe search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • fußballschuhe1.1M/yr
  • fussballschuhe kinder504K/yr
  • fussballschuhe529K/yr
  • fussballschuhe herren248K/yr
  • fußballschuhe kinder267K/yr
  • fußballschuhe nike200K/yr
  • nike fußballschuhe158K/yr
  • fußballschuhe herren134K/yr
  • adidas fussballschuhe herren121K/yr
  • nike fussballschuhe herren119K/yr

Common Fußballschuhe questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Fußballschuhe 59/100 on Amazon Germany — Worth a look. The niche generates €480K/yr across 268 tracked products. 27 of 124 products launched in the last 360 days are still selling. Search demand moved +20.2% over the last 90 days.
Search demand for Fußballschuhe on Amazon Germany peaks in Mar–Jul–Sep, where the busiest month runs 3.1× the quietest.