funktionsshirt herren
Skip itWeak search conversion (0.5%) — this niche doesn't clear our bar today.
Competition
Incredible13%top-5 click share — an open shelf
Price range
Great€6.42–€108.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great€17.11avg listing price — sweet spot $15–$100
Growth
Good+54.6%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Review moat
Bad5,536.99avg incumbent reviews — the moat a new listing must climb
Returns
Bad5.3%return rate — above 5% kills the launch gate
Market size
Bad€62K€62K/yr · 687K searches
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon Germany niche tracking, funktionsshirt herren is a €62K/yr Amazon Germany market (687K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Jul–Aug. Verdict: Skip it — 47/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
funktionsshirt herren market data
- Units sold / yr
- 6K–8K
- avg 0–100/product
- Revenue / yr
- €103K–€137K
- units × avg price
- Conversion rate
- 0.5%
- Avg BSR
- #466
- Page quality
- 0%
- Prime
- 89%
- Sponsored
- 86%
- Out of stock
- 3.1%
- Avg brand age
- 44 months
- Avg seller age
- 176 days
Competition & brand share
Clicks spread well past the top 5 (13% combined) — an open shelf where new products get seen.Brands
29 rising
Sellers
266
Top-5 brand share
87%
Top 20: 98%
Top-5 click share
13%
Top 20: 33%
Open market
11%
- PUMA61%
- adidas20%
- USALL2%
- TACVASEN2%
- JACK & JONES2%
- Authentic Gym2%
- Open — no brand owns it (23 brands, 11%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +54.6% search growth over the last 90 days.Peak months: Jul, Aug · busiest ÷ quietest = 3.3×
Top funktionsshirt herren search terms
- puma tshirt herren147K/yr
- puma damen125K/yr
- puma herren94K/yr
- adidas trikot herren37K/yr
- puma shirt herren40K/yr
- puma t shirt herren29K/yr
- puma shirt23K/yr
- sport herren36K/yr
- t shirt herren puma15K/yr
- puma tshirt17K/yr
Top funktionsshirt herren products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
PUMA Herren Ess logo te T shirt Puma Black M EU
PUMA€7.884.6★19,586 rev
Puma Herren ESS Tee T-Shirt Dark Gray Heather L
PUMA€13.084.5★1,729 rev
PUMA Herren Teamgoal 23 Casuals Tee T-shirt Puma Black L EU
PUMA€10.344.6★9,324 rev
Puma Herren T-Shirt Basic 2er Pack White S 652002001
PUMA€16.834.5★79 rev
PUMA Herren Teamgoal 23 Casuals Tee T-shirt Puma Black XXL EU
PUMA€10.714.6★9,324 rev
Newest
by launch date
adidas Herren Essentials Small Logo Single Jersey Shirt Black/White L
adidas€13.18654 rev
adidas Herren Tiro 24 Shirt Black/White L
adidas€17.6964 rev
adidas Herren Squadra25 Jersey Short Sleeve Shirt Team Light Blue/White L
adidas€12.041,769 rev
adidas Herren Campeon25 Jersey Shirt Black/White L
adidas€23.3075 rev
adidas Herren Workout Essentials Flex Shirt Black Melange L
adidas€22.778 rev
Trending
90-day click momentum
PUMA Unisex ESS Relaxed Small No. 1 Logo Tee Tees (1er Pack)
PUMA€9.244.0★
Authentic Gym AKTIV T-Shirt | Schwarz - Fitness T-Shirt Kurzarm Herren Funktionelles & schnell trocknendes Sportshirt Workout Gym Shirt (DE/NL/SE/PL Alphanumerisch L Regular Regular Schwarz)
Authentic Gym€26.474.4★
USALL Herren Sommer DruckT-Shirt 95% Baumwolle Casual Atmungsaktives Männer T-Shirt Kurzarm(09 Black L)
USALL€21.364.6★
PUMA Herren Teamgoal 23 Casuals Tee T-shirt Medium Gray Heather S EU
PUMA€11.784.6★
TACVASEN Trainingsshirt Herren Kurzarm Casual T-Shirt Tennis Shirt Basic Tee Tops mit Rundem Ausschnitt Mittelblau 3XL
TACVASEN€11.254.4★
What buyers say about funktionsshirt herren
What buyers praise and complain about, mined from review topics.What buyers love
“Passt”
“Alles bestens, das Shirt hat eine gute Qualität”
“Super bequem”
“Für den Preis voll Ok”
“Funktionales Material”
“Es eignet sich sehr gut als Baselayer unter weiterer Sportkleidung oder auch alleine beim Training”
“Genau Passend”
“Super Shirt für Sport, atmungsaktiv und angenehm zur Haut”
“Tolles und langlebiges T-Shirt”
“Leicht, robust, gut aussehend”
What buyers complain about
“Fallen ein wenig klein aus”
“Preis leistung nicht so ok”
“Material nicht hochwertig”
“Für den Preis nicht gut”
“Größe super nur leider noch 3x waschen löst sich das Logo von der Hose”
“Eng und unbequem”
“Sehr schnell ausgewaschen”
“Mit entsprechend wenig Aufwand lässt es sich also in dem Shirt schwitzen”
“Nicht kaufen, minderwertig zusammengenäht”
“Die Farbe verblasst schnell”
Top return reasons
Common questions
- Is funktionsshirt herren profitable to sell on Amazon Germany?
- The niche generates €62K/yr across 188 tracked products. 32 of 53 products launched in the last 360 days are still selling. 90-day search growth is +54.6%. Flapen's verdict: Skip it (47/100).
- How competitive is the funktionsshirt herren niche?
- 29 brands and 266 sellers compete. The top 5 products take 13% of clicks and top 5 brands hold 87% of demand.
- What do buyers complain about in funktionsshirt herren?
- Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Materialqualität. The return rate is 5.3% — above our launch gate.
- When does demand for funktionsshirt herren peak?
- Demand peaks in Jul–Aug; the busiest month runs 3.3× the quietest.
- What does it cost to enter the funktionsshirt herren niche?
- Listings span €6.42–€108.89; the average listing price is €17.11 (sweet spot $15–$100). The average incumbent carries 5,537 reviews — the moat a new listing must climb.