Is Fliege Blau profitable to sell on Amazon Germany?

Flapen scores Fliege Blau 43 out of 100 on Amazon Germany, a Fail. Shoppers spend €43K a year across 28 tracked products. Search demand grew +113.5% in the last 90 days.

How competitive is the Fliege Blau niche on Amazon Germany?

8 brands and 14 sellers compete in Fliege Blau on Amazon Germany. The top 5 Fliege Blau products take 48% of clicks, and the top 5 brands take 93%.

What do buyers complain about in Fliege Blau?

Fliege Blau buyers on Amazon Germany complain most about beworben Vs Tatsächliches Produkt and Qualität insgesamt. An estimated 10.0% of orders come back, which is high.

When does demand for Fliege Blau peak?

Search demand for Fliege Blau on Amazon Germany peaks in May–Jun–Jul, and the busiest month runs 3.1× the quietest.

What does it cost to enter the Fliege Blau niche?

Fliege Blau sells for €8.89 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €3.52 to €11.62. The average product has 2,880 reviews, the count a new listing must catch up to.

Fliege Blau

Fail

Prices span $3.52–$11.62, mostly outside the sweet spot, so Fliege Blau is a Fail.

Filters Trending High Returns

Flapen Score: 43
43 / 100Ranks 1,621 of 2,560 Fashion niches · −3 vs the category median of 46
Market size: €43K/yr59K searches / yr
90-day growth: +113.5%search demand this quarter
Competition: 48%top-5 click share · 8 brands · 14 sellers

Flapen Score

Fliege Blau against its category

The dotted line is the Fashion average. Past it, Fliege Blau is stronger. Inside it, weaker.

43Fail

This niche Category average

See the method

Market

The Fliege Blau market on Amazon at a glance

Shoppers on Amazon Germany searched for Fliege Blau 59K times last year and spent an estimated €43K. The top 5 brands take 93% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 8.3% of those searches ended in a purchase.

Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 8.3% of those searches ended in a purchase. Searches in the last 90 days moved +113.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €43K a year.

Searches, last 12 months: 59K
Growth, 90 days vs prior 90: +113.5%
Conversion, latest week: 8.3%
Market size, estimated: €43Ka year
Peak month: June3.1× the quietest month
Top search term: fliege blau20K searches a year

02 · Price

A sale here is worth €8.89.

Listings sell for €8.89 on average, from €3.52 to €11.62. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At €8.89 that is €889 to €2K a year per listing.

Average price: €8.89under the $15 to $100 sweet spot
Price range: €3.52–€11.62
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 5K–6K
Units per listing a year: 100–250
Revenue per listing a year: €889–€2K
Returns: 10.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #8 within Accessoires. It carries 2,880 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings: 93%
Prime listings: 100%
Out of stock, average day: 1.7%
Average rank: #8in Accessoires
Average rating: 4.47 starsAmazon Germany average 4.37 stars
Average reviews: 2,880per listing
Listings tracked: 28

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 53 months

Products

Top Fliege Blau products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 falling

Sellers

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

48%

Top 20: 88%

Open market

Brand 146%
Brand 226%
Brand 314%
Brand 45%
Brand 53%
Brand 63%
Open — no brand owns it (2 brands, 4%)

Demand

Fliege Blau search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: May, Jun, Jul · busiest ÷ quietest = 3.1×

Search terms

Top Fliege Blau search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

fliege blau20K/yr +118.9%5.2% conv.
fliege dunkelblau herren5K/yr +190.8%9.4% conv.
fliege blau herren9K/yr +108.7%5.7% conv.
blaue fliege herren7K/yr +133.3%7.4% conv.
fliege herren blau6K/yr +88.4%6.3% conv.
fliege dunkelblau7K/yr +61.1%6.4% conv.
blaue fliege4K/yr +77.9%5.8% conv.

Reviews and returns

What reviews say buyers love and hate about Fliege Blau

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Qualität insgesamt”

50%of negative reviews mention “beworben Vs Tatsächliches Produkt”

10.0%of orders come back

“Sind nicht genau wie auf den bilder”

A buyer, on “beworben Vs Tatsächliches Produkt”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

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FAQ

Common Fliege Blau questions

Answered from the same tracked data.

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