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Fleecejacke Kinder

Fail

Demand is soft, at -28.8% this quarter, so Fleecejacke Kinder is a Fail.

Flapen Score
41
41 / 100
Ranks 1,853 of 2,560 Fashion niches · −5 vs the category median of 46
Market size
€87K/yr335K searches / yr
90-day growth
-28.8%search demand this quarter
Competition
32%top-5 click share · 26 brands · 48 sellers

Flapen Score

Fleecejacke Kinder against its category

The dotted line is the Fashion average. Past it, Fleecejacke Kinder is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fleecejacke Kinder market on Amazon at a glance

Shoppers on Amazon Germany searched for Fleecejacke Kinder 335K times last year and spent an estimated €87K. The top 5 brands take 65% of clicks. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 335K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -28.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €87K a year.

Searches, last 12 months
335K
Growth, 90 days vs prior 90
-28.8%
Conversion, latest week
1.2%
Market size, estimated
€87Ka year
Top search term
fleecejacke kinder203K searches a year

02 · Price

A sale here is worth €21.74.

Listings sell for €21.74 on average, from €9.46 to €58.82. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At €21.74 that is €0 to €2K a year per listing.

Average price
€21.74inside the $15 to $100 sweet spot
Price range
€9.46–€58.82
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
7.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 15.4% of listings are out of stock. The average listing ranks #77 within Jungen. It carries 1,566 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
89%
Out of stock, average day
15.4%
Average rank
#77in Jungen
Average rating
4.63 starsAmazon Germany average 4.37 stars
Average reviews
1,566per listing
Listings tracked
55

04 · Newcomers

0 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Fleecejacke Kinder products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 32% of clicks, no more. An open shelf where new products get seen.

€0€3K€7K€10K€14K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

26 rising

Sellers

48

Est. top-5 brand share

65%

Top 20: 95%

Est. top-5 click share

32%

Top 20: 63%

Open market

31%

  • Playshoes25%
  • SMONTY16%
  • Höhenhorn10%
  • Jack Wolfskin9%
  • Regatta5%
  • Kabooki4%

Demand

Fleecejacke Kinder search demand

Weekly searches over the year. Pick a range.

7K5KMay '26May '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26

Search terms

Top Fleecejacke Kinder search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • fleecejacke kinder203K/yr
  • fleecejacke mädchen30K/yr
  • fleecejacke jungen16K/yr
  • kinder fleecejacke15K/yr
  • cmp fleecejacke kinder14K/yr
  • fleecejacke kinder mädchen9K/yr
  • strickfleecejacke kinder8K/yr
  • fleecejacke mädchen 1346K/yr
  • fleecejacke kinder jungen6K/yr
  • fleecejacke mädchen 1526K/yr

Reviews and returns

What reviews say buyers love and hate about Fleecejacke Kinder

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Dicke”
50%of negative reviews mention “Gesamtgröße”
7.5%of orders come back
“Viel zu klein”
A buyer, on “Gesamtgröße”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Fleecejacke Kinder questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data