fleecejacke herren
Worth a lookShows a fragmented shelf (top 5 take 7% of clicks), but high returns (11.5%) keeps it on the watch list.
Competition
Incredible7%top-5 click share — an open shelf
Avg price
Incredible€35.82avg listing price — sweet spot $15–$100
Brand share
Great46%top-5 brand share — no brand owns this niche
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Good€8.51–€128.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good€344K€344K/yr · 4.6M searches
Review moat
Okay2,167.49avg incumbent reviews — the moat a new listing must climb
Growth
Bad-16.9%90-day search growth — must beat 0% to launch
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Returns
Bad11.5%return rate — above 5% kills the launch gate
According to Flapen's Amazon Germany niche tracking, fleecejacke herren is a €344K/yr Amazon Germany market (4.6M searches/yr). The top 5 brands hold 46% of demand. Demand peaks in Mar–Oct–Nov. Verdict: Worth a look — 53/100.
Data updated Jul 12, 2026 · scored weekly · How we score niches
fleecejacke herren market data
- Units sold / yr
- 15K–20K
- avg 0–100/product
- Revenue / yr
- €537K–€716K
- units × avg price
- Conversion rate
- 0.2%
- Avg BSR
- #374
- Page quality
- 0%
- Prime
- 92%
- Sponsored
- 81%
- Out of stock
- 0.8%
- Avg brand age
- 53 months
- Avg seller age
- 173 days
Competition & brand share
Clicks spread well past the top 5 (7% combined) — an open shelf where new products get seen.Brands
64 falling
Sellers
314
Top-5 brand share
46%
Top 20: 82%
Top-5 click share
7%
Top 20: 19%
Open market
59%
- 33,000ft13%
- Columbia12%
- JACK & JONES6%
- YuKaiChen4%
- Höhenhorn3%
- adidas3%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -16.9% search growth over the last 90 days.Peak months: Mar, Oct, Nov · busiest ÷ quietest = 5.8×
Top fleecejacke herren search terms
- softshelljacke für herren751K/yr
- fleecejacke herren1.0M/yr
- sommerjacke herren205K/yr
- bomberjacke herren476K/yr
- columbia339K/yr
- columbia herren398K/yr
- adidas jacke herren244K/yr
- leichte sommerjacke herren90K/yr
- übergangsjacke110K/yr
- blouson jacke herren76K/yr
Top fleecejacke herren products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Columbia Herren-Weste Powder Pass Hybrid
Columbia€47.334.2★155 rev
JACK & JONES Herren JJERUSH Bomber NOOS 12165203 Schwarz XL
JACK & JONES€26.384.3★10,505 rev
Columbia Softshell-Jacke für Herren Cascade Ridge II
Columbia€54.154.4★481 rev
EKLENTSON Herrenjacke Outdoor Bomberjacke Baumwolle Übergangsjacke Herbst Piloten Windbreaker Coat (L Khaki)
EKLENTSON€48.094.3★3,406 rev
Columbia Fast Trek II Full Zip Fleece Fleecejacke Mit Durchgehendem Reißverschluss für Herren
Columbia€30.794.4★8,311 rev
Newest
by launch date
YuKaiChen Übergangsjacke Herren Jacke Leichte Bomberjacke aus Waffelstoff mit Reißverschlusstasche für Frühling Herbst Schwarz XL
YuKaiChen€26.3779 rev
DCmount Übergangsjacke Herren Softshelljacke für Herren mit Kapuze Regenjacke Herren wasserdicht outdoor Jacken für Wandern Camping
DCmount€34.2187 rev
donhobo Herren Jacke Leichte Übergangsjacke Sommer Freizeit Bomberjacke Full Zip Up Outdoorjacke Frühling Herbst Windbreaker mit Reißverschlusstaschen Schwarz XL
donhobo€33.18248 rev
Höhenhorn Alpberg Herren leichte Softshell Jacke Outdoor Schwarz Gr. XL
Höhenhorn€39.53304 rev
Columbia Unisex Mütze Tech Shade II Hat
Columbia€13.701,306 rev
Trending
90-day click momentum
Columbia Herren Fleece-Weste Steens Mountain
Columbia€23.404.5★
Columbia Herren-Weste Powder Pass Hybrid
Columbia€47.334.2★
MERCIYD Herren Übergangsjacke Militär Jacke Stehkragen Fliegerjacke Baumwolle Bomber Jacke Multi Taschen Armeejacke Feldjacke (M Armeegrün)
MERCIYD€45.534.0★
Columbia Softshell-Jacke für Herren Cascade Ridge II
Columbia€54.154.4★
YuKaiChen Übergangsjacke Herren Jacke Leichte Bomberjacke aus Waffelstoff mit Reißverschlusstasche für Frühling Herbst Schwarz XL
YuKaiChen€26.373.5★
What buyers say about fleecejacke herren
What buyers praise and complain about, mined from review topics.What buyers love
“Passt”
“Produkt super”
“super bequem”
“Cool und warm”
“Beste Jacke für den Preis”
“Leichte Übergangsjacke”
“Alles super, wie erwartet”
“Material super”
“Stylish,bequem”
“Wasser fest, Wind Schutz, passt super sieht super aus”
What buyers complain about
“Passform stimmt nicht”
“Müll”
“War wohl schon mal getragen”
“Nach 3 Monaten normaler Nutzung ist der Reißverschluss defekt”
“falsches Material”
“Zerknittert”
“Die Farbe com jäppi”
“Definitiv nicht Regenfest”
“Aber nach nur wenigen Tragen begannen die Nähte auseinanderzukommen - die Nähte rissen sich buchstäblich an Ärmel und Futter”
“Dünnes Material”
Top return reasons
Common questions
- Is fleecejacke herren profitable to sell on Amazon Germany?
- The niche generates €344K/yr across 389 tracked products. 3 of 62 products launched in the last 360 days are still selling. 90-day search growth is -16.9%. Flapen's verdict: Worth a look (53/100).
- How competitive is the fleecejacke herren niche?
- 64 brands and 314 sellers compete. The top 5 products take 7% of clicks and top 5 brands hold 46% of demand.
- What do buyers complain about in fleecejacke herren?
- Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Produktzustand. The return rate is 11.5% — above our launch gate.
- When does demand for fleecejacke herren peak?
- Demand peaks in Mar–Oct–Nov; the busiest month runs 5.8× the quietest.
- What does it cost to enter the fleecejacke herren niche?
- Listings span €8.51–€128.19; the average listing price is €35.82 (sweet spot $15–$100). The average incumbent carries 2,167 reviews — the moat a new listing must climb.