Is flanellhemd damen profitable to sell on Amazon Germany?

The niche generates €33K/yr across 147 tracked products. 0 of 35 products launched in the last 360 days are still selling. 90-day search growth is -54.4%. Flapen's verdict: Skip it (44/100).

How competitive is the flanellhemd damen niche?

29 brands and 58 sellers compete. The top 5 products take 17% of clicks and top 5 brands hold 50% of demand.

What do buyers complain about in flanellhemd damen?

Top complaints mined from reviews: Gesamtgröße, Materialqualität, Qualität insgesamt. The return rate is 14.8% — above our launch gate.

When does demand for flanellhemd damen peak?

Demand peaks in Feb–Sep–Oct–Nov; the busiest month runs 5.5× the quietest.

What does it cost to enter the flanellhemd damen niche?

Listings span €10.63–€49.78; the average listing price is €17.97 (sweet spot $15–$100). The average incumbent carries 1,596 reviews — the moat a new listing must climb.

flanellhemd damen

Skip it

Soft demand (-54.4% this quarter) — this niche doesn't clear our bar today.

Competition

Incredible17%

top-5 click share — an open shelf

Price range

Great€10.63–€49.78

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great50%

top-5 brand share — no brand owns this niche

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Avg price

Great€17.97

avg listing price — sweet spot $15–$100

Review moat

Okay1,596.29

avg incumbent reviews — the moat a new listing must climb

Market size

Bad€33K

€33K/yr · 434K searches

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Growth

Bad-54.4%

90-day search growth — must beat 0% to launch

Returns

Bad14.8%

return rate — above 5% kills the launch gate

Signals No Dominant Brand High Returns

According to Flapen's Amazon Germany niche tracking, flanellhemd damen is a €33K/yr Amazon Germany market (434K searches/yr). The top 5 brands hold 50% of demand. Demand peaks in Feb–Sep–Oct–Nov. Verdict: Skip it — 44/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

flanellhemd damen market data

Units sold / yr: 2K–2K; avg 0–100/product
Revenue / yr: €27K–€36K; units × avg price
Conversion rate: 0.4%
Avg BSR: #370
Page quality: 0%
Prime: 97%
Sponsored: 99%
Out of stock: 9.4%
Avg brand age: 40 months
Avg seller age: 182 days

Competition & brand share

Clicks spread well past the top 5 (17% combined) — an open shelf where new products get seen.

Brands

29 falling

Sellers

Top-5 brand share

50%

Top 20: 96%

Top-5 click share

17%

Top 20: 38%

Open market

44%

DJT FASHION12%
Amazon Essentials12%
Imily Bela11%
Timuspo8%
Famrrifuu7%
Aottori6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -54.4% search growth over the last 90 days.

Peak months: Feb, Sep, Oct, Nov · busiest ÷ quietest = 5.5×

Open Trend

Top flanellhemd damen search terms

kariertes hemd damen75K/yr -57.0%0.3% conv.
flanellhemd damen120K/yr -56.5%0.3% conv.
karierte bluse damen49K/yr -34.3%0.2% conv.
karohemd damen53K/yr -60.3%0.3% conv.
holzfällerhemd damen40K/yr -55.5%0.5% conv.
bluse kariert damen14K/yr -42.6%0.2% conv.
hemd kariert damen13K/yr -57.7%0.3% conv.
karo hemden damen9K/yr -26.9%0.2% conv.
karobluse damen9K/yr -45.7%0.1% conv.
damen hemd kariert5K/yr -32.2%0.2% conv.

All search terms

Top flanellhemd damen products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Imily Bela Bluse Damen Kariertes Longbluse Casual Langarmshirt Flanellhemd Karohemd Knöpfen Longsleeve Oberteile.Rot.M

Imily Bela€14.224.3★133 rev

Rapbin Karierte Hemd Damen Langarm Trachten Bluse Baumwolle Hemd V-Ausschnitt Bluse Casual Oberteil mit Knopfleiste Rot M

Rapbin€15.654.1★233 rev

DJT Damen Weiches Gestrick Karierte Bluse Langarm 3/4 Roll Up Ärmel Hemdbluse Button-down Blusen Schwarz XXL

DJT FASHION€22.824.3★603 rev

Timuspo Langärmeliges Kariertes Flanellhemd Oktoberfest Damen Outfit Karierte Hemd

Timuspo€19.344.1★534 rev

Amazon Essentials Damen Regular-Fit Leichtes Kariertes Langarm-Flanellhemd Schwarz Weiß Großes Karo L

Amazon Essentials€12.794.3★10,939 rev

Newest

by launch date

Famrrifuu Kariertes Hemd Damen Baumwolle Karohemd Bluse V-Ausschnitt Langarm Flanellhemd Holzfällerhemd Casual Oberteile Schwarz S

Famrrifuu€16.1647 rev

8mo ago

Rapbin Karierte Hemd Damen Langarm Trachten Bluse Baumwolle Hemd V-Ausschnitt Bluse Casual Oberteil mit Knopfleiste Rot M

Rapbin€15.65233 rev

11mo ago

Stamain Rosa Kariertes Hemd Damen Bluse Langarm Trachtenbluse Oktoberfest Holzfällerhemd Karohemd Damen Baumwolle Longbluse Oberteile Tops Stretch Baumwolle Regular Fit 2XL

Stamain€18.22181 rev

1y ago

Aottori Kariertes Hemd Damen Hemdbluse Karohemd Bluse Baumwolle Langarm V-Ausschnitt Oktoberfest Holzfällerhemd Flanellhemd Oberteile Knopfleiste Hellschwarzgrün L

Aottori€15.36625 rev

1y ago

Timuspo Damen Flanellhemd Lässiges Baumwolle Karierte Hemdbluse Regular Fit Bluse Rosa Kariert Karo Tunika Hemd Jacke M

Timuspo€19.46534 rev

1y ago

What buyers say about flanellhemd damen

What buyers praise and complain about, mined from review topics.

What buyers love

Gesamtgröße25%

“Passt perfekt”

Komfort insgesamt12%

“Super bequem”

Materialqualität8%

“schönes Material”

Weiches Gefühl8%

“Material & Gefühl: Der Stoff ist wunderbar weich”

Dehnbarkeit/Erweiterbarkeit/Elastizität6%

“Angenehmes und elastich”

Qualität insgesamt6%

“Top Qualität”

Farbe5%

“Farbe wie abgebildet”

Preis-Leistungs-Verhältnis4%

“Preis gut”

beworben Vs Tatsächliches Produkt3%

“Genau wie auf dem Foto”

Waschechtheit2%

“Sitzt auch nach der Wäsche perfekt”

What buyers complain about

Gesamtgröße23%

“Fällt klein aus”

Materialqualität10%

“das Material fühlt sich an wie Plastik.”

Qualität insgesamt9%

“Billiges Teil”

Dicke6%

“Dünn”

Dünn3%

“Dünner Stoff”

Druckqualität3%

“Muster ist leider ein billiger Aufdruck”

Breite3%

“leider etwas weit”

Allergien3%

“Für Allergiker Vorsicht geboten”

Geeignet für Maschinenwäsche3%

“das erübrigt sich nach dem ersten waschen.”

Knötchenbildung/Fusselbildung2%

“einmal waschen pilling-Effekt extrem”

Top return reasons

Gesamtgröße42%

Materialqualität14%

Farbe9%

Breite6%

Länge6%

Qualität insgesamt5%

Ärmelpassform4%

beworben Vs Tatsächliches Produkt2%

Dünn2%

Brustpassform2%

Common questions

Is flanellhemd damen profitable to sell on Amazon Germany?: The niche generates €33K/yr across 147 tracked products. 0 of 35 products launched in the last 360 days are still selling. 90-day search growth is -54.4%. Flapen's verdict: Skip it (44/100).
How competitive is the flanellhemd damen niche?: 29 brands and 58 sellers compete. The top 5 products take 17% of clicks and top 5 brands hold 50% of demand.
What do buyers complain about in flanellhemd damen?: Top complaints mined from reviews: Gesamtgröße, Materialqualität, Qualität insgesamt. The return rate is 14.8% — above our launch gate.
When does demand for flanellhemd damen peak?: Demand peaks in Feb–Sep–Oct–Nov; the busiest month runs 5.5× the quietest.
What does it cost to enter the flanellhemd damen niche?: Listings span €10.63–€49.78; the average listing price is €17.97 (sweet spot $15–$100). The average incumbent carries 1,596 reviews — the moat a new listing must climb.

flanellhemd damen

flanellhemd damen market data

Competition & brand share

Demand & seasonality

Top flanellhemd damen search terms

Top flanellhemd damen products on Amazon

Top sellers

Newest

Trending

What buyers say about flanellhemd damen

What buyers love

What buyers complain about

Top return reasons

Common questions

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