Fascinator

Shoppers searched for this 205K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -3.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €18K a year.

Searches, last 12 months

205K

Growth, 90 days vs prior 90

-3.1%

Conversion, latest week

0.8%

Market size, estimated

€18Ka year

Peak month

February2.3× the quietest month

Top search term

fascinator damen74K searches a year

Listings sell for €10.62 on average, from €2.36 to €23.53. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At €10.62 that is €0 to €1K a year per listing.

Average price

€10.62under the $15 to $100 sweet spot

Price range

€2.36–€23.53

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

€0–€1K

Returns

10.2%of orders · Amazon Germany median 1.1%

85% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 12.7% of listings are out of stock. The average listing ranks #5,047 within Accessoires. It carries 1,038 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

93%

Out of stock, average day

12.7%

Average rank

#5,047in Accessoires

Average rating

4.12 starsAmazon Germany average 4.37 stars

Average reviews

1,038per listing

Listings tracked

97

35 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

35

Successful launches

0Amazon's first-year sales bar

Average brand age

31 months