Is Elsa Kostüm Mädchen profitable to sell on Amazon Germany?

Flapen scores Elsa Kostüm Mädchen 40 out of 100 on Amazon Germany, a Fail. Shoppers spend €132K a year across 45 tracked products. Search demand grew -74.8% in the last 90 days.

How competitive is the Elsa Kostüm Mädchen niche on Amazon Germany?

14 brands and 24 sellers compete in Elsa Kostüm Mädchen on Amazon Germany. The top 5 Elsa Kostüm Mädchen products take 34% of clicks, and the top 5 brands take 79%.

What do buyers complain about in Elsa Kostüm Mädchen?

Elsa Kostüm Mädchen buyers on Amazon Germany complain most about Qualität insgesamt, Gesamtgröße, and Haltbarkeit. An estimated 7.2% of orders come back, which is high.

When does demand for Elsa Kostüm Mädchen peak?

Search demand for Elsa Kostüm Mädchen on Amazon Germany peaks in Jan–Feb–Dec, and the busiest month runs 7.3× the quietest.

What does it cost to enter the Elsa Kostüm Mädchen niche?

Elsa Kostüm Mädchen sells for €16.23 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €8.04 to €30.01. The average product has 1,649 reviews, the count a new listing must catch up to.

Elsa Kostüm Mädchen

Fail

Demand is soft, at -74.8% this quarter, so Elsa Kostüm Mädchen is a Fail.

Filters High Returns

Flapen Score: 40
40 / 100Ranks 1,958 of 2,560 Fashion niches · −6 vs the category median of 46
Market size: €132K/yr1.1M searches / yr
90-day growth: -74.8%search demand this quarter
Competition: 34%top-5 click share · 14 brands · 24 sellers

Flapen Score

Elsa Kostüm Mädchen against its category

The dotted line is the Fashion average. Past it, Elsa Kostüm Mädchen is stronger. Inside it, weaker.

40Fail

This niche Category average

See the method

Market

The Elsa Kostüm Mädchen market on Amazon at a glance

Shoppers on Amazon Germany searched for Elsa Kostüm Mädchen 1.1M times last year and spent an estimated €132K. The top 5 brands take 79% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -74.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €132K a year.

Searches, last 12 months: 1.1M
Growth, 90 days vs prior 90: -74.8%
Conversion, latest week: 0.7%
Market size, estimated: €132Ka year
Peak month: February7.3× the quietest month
Top search term: elsa kleid168K searches a year

02 · Price

A sale here is worth €16.23.

Listings sell for €16.23 on average, from €8.04 to €30.01. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At €16.23 that is €2K to €4K a year per listing.

Average price: €16.23inside the $15 to $100 sweet spot
Price range: €8.04–€30.01
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 10K–13K
Units per listing a year: 100–250
Revenue per listing a year: €2K–€4K
Returns: 7.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

76% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #156 within Mädchen. It carries 1,649 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings: 76%
Prime listings: 87%
Out of stock, average day: 6.2%
Average rank: #156in Mädchen
Average rating: 4.36 starsAmazon Germany average 4.37 stars
Average reviews: 1,649per listing
Listings tracked: 45

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 38 months

Products

Top Elsa Kostüm Mädchen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

Brands

14 falling

Sellers

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

34%

Top 20: 74%

Open market

15%

Brand 127%
Brand 218%
Brand 315%
Brand 410%
Brand 510%
Brand 65%
Open — no brand owns it (8 brands, 15%)

Demand

Elsa Kostüm Mädchen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 7.3×

Search terms

Top Elsa Kostüm Mädchen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

elsa kleid168K/yr -20.4%0.7% conv.
elsa kostüm mädchen530K/yr -89.3%0.8% conv.
elsa kleid mädchen72K/yr -46.3%0.5% conv.
elsa kostüm93K/yr -79.0%0.5% conv.
anna und elsa kleid26K/yr -6.3%0.2% conv.
eiskönigin kostüm41K/yr -84.1%0.5% conv.
elsa kleid 11617K/yr -27.2%1.2% conv.
elsa kleid 11019K/yr -37.7%1.4% conv.
eiskönigin kleid20K/yr -6.8%0.3% conv.
frozen kleid mädchen12K/yr -26.1%0.4% conv.

Reviews and returns

What reviews say buyers love and hate about Elsa Kostüm Mädchen

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Gesamtgröße”

21%of negative reviews mention “Qualität insgesamt”

7.2%of orders come back

“Qualität leider ungenügend”

A buyer, on “Qualität insgesamt”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

Keep looking

Related niches

Niches in the same category that score near this one. Research these next.

All Fashion niches

Best Flapen score

The highest-scoring niches we track right now, across every category.

All tracked niches

Ameisenköder

€2.3M/yr+499.6%

Wasserpistole

€2.2M/yr+734.9%

Pool Thermometer

€839K/yr>1,000%

Maulwurf Vertreiber

€2.0M/yr+17.4%

Gartenschlauch

€2.6M/yr+304.9%

FAQ

Common Elsa Kostüm Mädchen questions

Answered from the same tracked data.

Categories