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Eintracht Frankfurt

weak search conversion (1.1%) — Eintracht Frankfurt doesn't clear our bar today.

Flapen Score

36
Skip it

Ranks 2,221 of 2,560 Fashion niches · −10 vs the category median of 46

Market size 19Growth 16Conversion 14Competition 17Returns 97Price range 52Avg price 71Brand share 37Review moat 77Quality gap 37
This niche Category average · 2,560 niches

Is Eintracht Frankfurt profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Eintracht Frankfurt is a €76K/yr Amazon Germany market (467K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 36/100.

Eintracht Frankfurt: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -17.1% over the last 90 days and 1.1% of searches end in a purchase.

€76K

revenue / yr

Units sold / yr8K
Search volume / yr-17.1%467K
Conversion rate1.1%
Avg price€14.47

Who owns the niche?

The top 5 brands hold 83% of demand, so 17% of the market is open.

17%

open market share

Brands · sellers11 · 31
Top-5 product click share80%
Open market17%
Avg brand age49 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 12 products

Sponsored placement75%
New entrants (1y)5· 0 succeeded
Avg rating4.5★
Avg reviews459

Top Eintracht Frankfurt products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.

€0€8K€15K€23K€31K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

31

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

13%

  • Trustnice39%
  • ZoeWei15%
  • Eintracht Frankfurt11%
  • No Fight No Glory11%
  • DENKRIESEN5%
  • Heim Trikot5%
  • Open — no brand owns it (5 brands, 13%)

Eintracht Frankfurt demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume467KCVR1.1%Products12Brands11Top 5 Brands83%OOS Rate13.1%Rating4.5★Reviews459Avg BSR#957
45K35KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 5.4×

Top Eintracht Frankfurt search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • eintracht frankfurt213K/yr
  • eintracht frankfurt fanartikel185K/yr
  • frankfurt fanartikel16K/yr
  • eintracht14K/yr
  • fanartikel eintracht frankfurt15K/yr
  • eintracht frankfurt fanshop10K/yr
  • eintracht frankfurt fanartikel kinder9K/yr
  • sge5K/yr

What reviews say buyers love and hate about Eintracht Frankfurt

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews
Geruch22%

Riecht gut

Qualität insgesamt19%

Mega schönes Band tolle Qualität

Preis-Leistungs-Verhältnis15%

Preis Leistung gut

beworben Vs Tatsächliches Produkt11%

Artikel ist wie beschrieben

Spaß/Unterhaltungserlebnis11%

Uns macht das Spiel sehr viel Spaß

What buyers complain about

100% of reviews
Materialqualität38%

Material gefällt mir gar nicht

Dicke25%

Stoff ist etwas dünner

Dünn25%

Sehr dünn

Gesamtgröße13%

Fällt viel zu klein aus

Eintracht Frankfurt return rate & reasons

Why buyers send it back, as a share of all return requests.

0.6%

Return rate

7%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
40%
2Qualität insgesamt
20%
3Geschenk Zweck
7%
4Handgelenk fit
7%
5Haftung/Klebrigkeit
7%

Common Eintracht Frankfurt questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Eintracht Frankfurt 36/100 on Amazon Germany — Skip it. The niche generates €76K/yr across 12 tracked products. 0 of 5 products launched in the last 360 days are still selling. Search demand moved -17.1% over the last 90 days.
Search demand for Eintracht Frankfurt on Amazon Germany peaks in Nov–Dec, where the busiest month runs 5.4× the quietest.