Is Einkaufstasche profitable to sell on Amazon Germany?

Flapen scores Einkaufstasche 50 out of 100 on Amazon Germany, a Maybe. Shoppers spend €67K a year across 49 tracked products. 0 of the 7 products launched in the last year cleared the first-year sales bar. Search demand grew -16.3% in the last 90 days.

How competitive is the Einkaufstasche niche on Amazon Germany?

32 brands and 95 sellers compete in Einkaufstasche on Amazon Germany. The top 5 Einkaufstasche products take 32% of clicks, and the top 5 brands take 50%.

What do buyers complain about in Einkaufstasche?

Einkaufstasche buyers on Amazon Germany complain most about Gesamtgröße, Geruch, and Preis-Leistungs-Verhältnis. An estimated 2.2% of orders come back.

When does demand for Einkaufstasche peak?

Search demand for Einkaufstasche on Amazon Germany is steady all year. The busiest month runs 1.7× the quietest.

What does it cost to enter the Einkaufstasche niche?

Einkaufstasche sells for €16.06 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €5.17 to €47.89. The average product has 807 reviews, the count a new listing must catch up to.

Einkaufstasche

Maybe

The top 5 brands take only 50% of clicks. But buyers convert on only 0.8% of searches, so Einkaufstasche is a Maybe.

Filters No Dominant Brand

Flapen Score: 50
50 / 100Top 35% of 2,560 Fashion niches · +4 vs the category median of 46
Market size: €67K/yr558K searches / yr
90-day growth: -16.3%search demand this quarter
Competition: 32%top-5 click share · 32 brands · 95 sellers

Flapen Score

Einkaufstasche against its category

The dotted line is the Fashion average. Past it, Einkaufstasche is stronger. Inside it, weaker.

50Maybe

This niche Category average

See the method

Market

The Einkaufstasche market on Amazon at a glance

Shoppers on Amazon Germany searched for Einkaufstasche 558K times last year and spent an estimated €67K. The top 5 brands take 50% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 558K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -16.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €67K a year.

Searches, last 12 months: 558K
Growth, 90 days vs prior 90: -16.3%
Conversion, latest week: 0.8%
Market size, estimated: €67Ka year
Peak month: December1.7× the quietest month
Top search term: einkaufstasche439K searches a year

02 · Price

A sale here is worth €16.06.

Listings sell for €16.06 on average, from €5.17 to €47.89. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At €16.06 that is €0 to €2K a year per listing.

Average price: €16.06inside the $15 to $100 sweet spot
Price range: €5.17–€47.89
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 5K–6K
Units per listing a year: 0–100
Revenue per listing a year: €0–€2K
Returns: 2.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #134 within Handtaschen. It carries 807 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings: 86%
Prime listings: 94%
Out of stock, average day: 2.3%
Average rank: #134in Handtaschen
Average rating: 4.47 starsAmazon Germany average 4.37 stars
Average reviews: 807per listing
Listings tracked: 49

04 · Newcomers

0 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 7
Successful launches: 0Amazon's first-year sales bar
Average brand age: 29 months

Products

Top Einkaufstasche products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

Brands

32 falling

Sellers

Top-5 brand share

50%

Top 20: 89%

Top-5 click share

32%

Top 20: 73%

Open market

45%

Brand 118%
Brand 29%
Brand 39%
Brand 47%
Brand 57%
Brand 65%

Demand

Einkaufstasche search demand

Weekly searches over the year, seasonality beneath. Pick a range.

No pronounced peak months · busiest ÷ quietest = 1.7×

Search terms

Top Einkaufstasche search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

einkaufstasche439K/yr -15.8%0.4% conv.
einkaufstaschen62K/yr -15.5%0.4% conv.
tote bags7K/yr +5.3%0.6% conv.
tasche einkaufen6K/yr -6.6%0.5% conv.
cord-tasche12K/yr -26.5%0.0% conv.
cord handtasche9K/yr -41.8%0.0% conv.
cord tasche mit reißverschluss7K/yr -32.5%0.0% conv.
kord tasche5K/yr -29.2%0.0% conv.
uni bag aesthetic6K/yr +2.7%0.0% conv.
the tote bag damen4K/yr -62.3%0.0% conv.

Reviews and returns

What reviews say buyers love and hate about Einkaufstasche

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Qualität insgesamt”

15%of negative reviews mention “Gesamtgröße”

2.2%of orders come back

“Etwas größer als erwartet”

A buyer, on “Gesamtgröße”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

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FAQ

Common Einkaufstasche questions

Answered from the same tracked data.

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