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Dünne Mütze Herren

Fail

Shoppers spend an estimated $12K a year here, so Dünne Mütze Herren is a Fail.

Flapen Score
42
42 / 100
Ranks 1,718 of 2,560 Fashion niches · −4 vs the category median of 46
Market size
€12K/yr100K searches / yr
90-day growth
-10.6%search demand this quarter
Competition
28%top-5 click share · 49 brands · 179 sellers

Flapen Score

Dünne Mütze Herren against its category

The dotted line is the Fashion average. Past it, Dünne Mütze Herren is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dünne Mütze Herren market on Amazon at a glance

Shoppers on Amazon Germany searched for Dünne Mütze Herren 100K times last year and spent an estimated €12K. The top 5 brands take 45% of clicks. Demand peaks in Oct–Nov. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 100K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -10.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €12K a year.

Searches, last 12 months
100K
Growth, 90 days vs prior 90
-10.6%
Conversion, latest week
1.0%
Market size, estimated
€12Ka year
Peak month
November10.7× the quietest month
Top search term
dünne mütze herren33K searches a year

02 · Price

A sale here is worth €11.23.

Listings sell for €11.23 on average, from €5.30 to €24.40. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At €11.23 that is €0 to €1K a year per listing.

Average price
€11.23under the $15 to $100 sweet spot
Price range
€5.30–€24.40
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
€0–€1K
Returns
5.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #69 within Accessoires. It carries 2,217 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
98%
Out of stock, average day
3.0%
Average rank
#69in Accessoires
Average rating
4.38 starsAmazon Germany average 4.37 stars
Average reviews
2,217per listing
Listings tracked
81

04 · Newcomers

0 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Dünne Mütze Herren products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 28% of clicks. An open shelf where new products get seen.

Brands

49 falling

Sellers

179

Top-5 brand share

45%

Top 20: 82%

Top-5 click share

28%

Top 20: 60%

Open market

51%

  • Brand 111%
  • Brand 210%
  • Brand 310%
  • Brand 47%
  • Brand 56%
  • Brand 65%

Demand

Dünne Mütze Herren search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 10.7×

Search terms

Top Dünne Mütze Herren search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dünne mütze herren33K/yr
  • sommer mütze damen8K/yr
  • sommermütze8K/yr
  • mütze sommer damen6K/yr
  • damen mütze sommer6K/yr
  • leichte mütze herren7K/yr
  • mütze herren dünn14K/yr
  • mütze baumwolle9K/yr
  • beanie herren dünn6K/yr
  • mütze dünn herren5K/yr

Reviews and returns

What reviews say buyers love and hate about Dünne Mütze Herren

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Gesamtgröße”
35%of negative reviews mention “Gesamtgröße”
5.3%of orders come back
“Fällt total klein aus”
A buyer, on “Gesamtgröße”35% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Dünne Mütze Herren questions

Answered from the same tracked data.