- Flapen Score
- 44 / 100Ranks 1,512 of 2,560 Fashion niches · −2 vs the category median of 4644
- Market size
- €38K/yr192K searches / yr
- 90-day growth
- -71.0%search demand this quarter
- Competition
- 45%top-5 click share · 20 brands · 102 sellers
Flapen Score
Daunenjacke against its category
The dotted line is the Fashion average. Past it, Daunenjacke is stronger. Inside it, weaker.
Market
The Daunenjacke market on Amazon at a glance
Shoppers on Amazon Germany searched for Daunenjacke 192K times last year and spent an estimated €38K. The top 5 brands take 64% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 192K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -71.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €38K a year.
- Searches, last 12 months
- 192K
- Growth, 90 days vs prior 90
- -71.0%
- Conversion, latest week
- 0.4%
- Market size, estimated
- €38Ka year
- Peak month
- November13.5× the quietest month
- Top search term
- moncler45K searches a year
02 · Price
A sale here is worth €50.57.
Listings sell for €50.57 on average, from €4.93 to €240.69. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At €50.57 that is €0 to €5K a year per listing.
- Average price
- €50.57inside the $15 to $100 sweet spot
- Price range
- €4.93–€240.69
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€5K
- Returns
- 1.9%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
61% of listings pay for placement with sponsored ads. 61% ship with Prime. On an average day, 42.6% of listings are out of stock. The average listing ranks #1,441 within Sportartspezifische Bekleidung. It carries 1,352 reviews at 4.12 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 61%
- Prime listings
- 61%
- Out of stock, average day
- 42.6%
- Average rank
- #1,441in Sportartspezifische Bekleidung
- Average rating
- 4.12 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,352per listing
- Listings tracked
- 36
04 · Newcomers
0 of last year's 10 launches cleared the first-year sales bar.
10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 10
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Daunenjacke products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Generisch Daunenjacke Damen Herren Steppjacke Winterjacke Schwarz Winterjacke Herren XXXL Angebot des Tages Blitzangebot
- Price
- €24.17
- Rating
- 3.6/5
- Reviews
- 6
- Age
- 1y ago

Calvin Klein Herren Hybrid gesteppte Fleece Jacke - Schwarz - XL
- Price
- €71.26
- Rating
- 4.3/5
- Reviews
- 670
- Age
- 4y ago

Winterkapuzenjacke warm mittleres Gewicht Metallic-Daunenjacke Reißverschluss Steppung glänzender Puffermantel Schwarz S
- Price
- €23.66
- Rating
- 3.9/5
- Reviews
- 91
- Age
- 2y ago

Calvin Klein Herren Hybrid Gilet - Navy - L.
- Price
- €54.79
- Rating
- 4.4/5
- Reviews
- 1,784
- Age
- 5y ago

Calvin Klein Herren Hyrbid Jacke - Schwarz/Silber - M.
- Price
- €63.49
- Rating
- 4.4/5
- Reviews
- 2,758
- Age
- 5y ago
Trending
estimated 90-day click momentum
8721136008785 A-line Padded Coach Jacket
- Price
- €42.00
- Rating
- 4.5/5
- Reviews
- 4
- Age
- 1y ago

LZLER Winterjacke Herren Skijacke Snowboardjacke Wasserdicht Funktionsjacke Windbreaker Kapuze Winter Coat Snowboardjacke
- Price
- €41.71
- Rating
- 4.3/5
- Reviews
- 320
- Age
- 11mo ago

Crone Epic Herren Lederjacke Cleane Basic Leder Jacke in vielen Varianten und Farben (DE/NL/SE/PL Alphanumerisch S Regular Regular Matt Schwarz (Schafsleder))
- Price
- €209.21
- Rating
- 4.5/5
- Reviews
- 396
- Age
- 8mo ago

LZLER Winterjacke Herren Skijacke Snowboardjacke Wasserdicht Funktionsjacke Windbreaker Kapuze Winter Coat Snowboardjacke
- Price
- €42.61
- Rating
- 4.3/5
- Reviews
- 320
- Age
- 11mo ago

Calvin Klein Herren Hybrid Gilet - Navy - L.
- Price
- €54.79
- Rating
- 4.4/5
- Reviews
- 1,784
- Age
- 5y ago
Newest
by launch date
seiveini Winterjacke Herren Softshelljacke Hooded Steppjacke Mit Kapuze Übergangsjacke Warmer Puffer Jacke Daunenjacke Leichte Outdoor A Schwarz S
- Price
- €26.14
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 8mo ago

Crone Epic Herren Lederjacke Cleane Basic Leder Jacke in vielen Varianten und Farben (DE/NL/SE/PL Alphanumerisch S Regular Regular Matt Schwarz (Schafsleder))
- Price
- €209.21
- Rating
- 4.5/5
- Reviews
- 396
- Age
- 8mo ago

Generisch Glänzende Daunenjacke Damen - Kunstpelz Winterjacke Verdickte Daunenmantel Mit Fellkapuze Steppjacke Pufferjacke Warme Gesteppter Dicke Outdoor Jacken Winter Mantel (Black S)
- Price
- €24.55
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 8mo ago

Mobanna winterjacke glänzend - Puffer Jacke Herren Damen Glänzend Winterjacke Daunenjacken Für Winter Mens Down Jacket Mit Kapuze Reißverschluss Metall Glänzende Windjacke Parka
- Price
- €18.43
- Rating
- 3.6/5
- Reviews
- 4
- Age
- 8mo ago

REPUBLIX Herren Glanz Puffer Winter Jacke für Männer mit Kapuze RJ-8027 Schwarz S
- Price
- €80.31
- Rating
- 4.2/5
- Reviews
- 11
- Age
- 8mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
20 rising
Sellers
102
Est. top-5 brand share
64%
Top 20: 100%
Est. top-5 click share
45%
Top 20: 84%
Open market
31%
- Calvin Klein24%
- Generisch24%
- Dixacyer7%
- Moncler5%
- LZLER5%
- JACK & JONES4%
Demand
Daunenjacke search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 13.5×
Search terms
Top Daunenjacke search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- moncler45K/yr
- moncler jacke100K/yr
- moncler jacke herren20K/yr
- moncler herren3K/yr
- glänzende jacke3K/yr
- puffer jacke herren glänzend9K/yr
- glänzende daunenjacke herren5K/yr
- jacke moncler2K/yr
- daunenjacke schwarz glänzend2K/yr
- moncler maya2K/yr
Reviews and returns
What reviews say buyers love and hate about Daunenjacke
We read the reviews and the return reasons for every product selling here.
“Achtung fallen zu klein aus”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Daunenjacke questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









