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Dalmatiner Kostüm

Fail

Demand is soft, at -97.3% this quarter, so Dalmatiner Kostüm is a Fail.

Flapen Score
43
43 / 100
Ranks 1,621 of 2,560 Fashion niches · −3 vs the category median of 46
Market size
€86K/yr164K searches / yr
90-day growth
-97.3%search demand this quarter
Competition
50%top-5 click share · 21 brands · 37 sellers

Flapen Score

Dalmatiner Kostüm against its category

The dotted line is the Fashion average. Past it, Dalmatiner Kostüm is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dalmatiner Kostüm market on Amazon at a glance

Shoppers on Amazon Germany searched for Dalmatiner Kostüm 164K times last year and spent an estimated €86K. The top 5 brands take 68% of clicks. Demand peaks in Jan–Feb. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 2.4% of those searches ended in a purchase.

Shoppers searched for this 164K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -97.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €86K a year.

Searches, last 12 months
164K
Growth, 90 days vs prior 90
-97.3%
Conversion, latest week
2.4%
Market size, estimated
€86Ka year
Peak month
February70.3× the quietest month
Top search term
dalmatiner kostüm56K searches a year

02 · Price

A sale here is worth €22.21.

Listings sell for €22.21 on average, from €7.69 to €37.34. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At €22.21 that is €0 to €2K a year per listing.

Average price
€22.21inside the $15 to $100 sweet spot
Price range
€7.69–€37.34
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
9.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

73% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 16.0% of listings are out of stock. The average listing ranks #2,668 within Dessous, Nacht- & Lounge-Wäsche. It carries 318 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
97%
Out of stock, average day
16.0%
Average rank
#2,668in Dessous, Nacht- & Lounge-Wäsche
Average rating
4.12 starsAmazon Germany average 4.37 stars
Average reviews
318per listing
Listings tracked
30

04 · Newcomers

0 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
27 months

Products

Top Dalmatiner Kostüm products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 falling

Sellers

37

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

50%

Top 20: 90%

Open market

28%

  • Brand 133%
  • Brand 215%
  • Brand 311%
  • Brand 45%
  • Brand 54%
  • Brand 64%

Demand

Dalmatiner Kostüm search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KPrime Day '24Spike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 70.3×

Search terms

Top Dalmatiner Kostüm search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dalmatiner kostüm56K/yr
  • 101 dalmatiner kostüm17K/yr
  • dalmatiner kostüm damen67K/yr
  • dalmatiner kostüm herren17K/yr
  • kostüm dalmatiner damen7K/yr

Reviews and returns

What reviews say buyers love and hate about Dalmatiner Kostüm

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Qualität insgesamt”
25%of negative reviews mention “Qualität insgesamt”
9.6%of orders come back
“Schönes Set, Qualität ist ok. Schönes Set, Qualität ist natürlich nicht die beste,”
A buyer, on “Qualität insgesamt”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Dalmatiner Kostüm questions

Answered from the same tracked data.