Skip to content

Dakine Rucksack

weak search conversion (0.5%) — Dakine Rucksack doesn't clear our bar today.

Flapen Score

40
Skip it

Ranks 1,958 of 2,560 Fashion niches · −6 vs the category median of 46

Market size 17Growth 23Conversion 6Competition 83Returns 36Price range 95Avg price 95Brand share 24Review moat 50Quality gap 25
This niche Category average · 2,560 niches

Is Dakine Rucksack profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Dakine Rucksack is a €68K/yr Amazon Germany market (298K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Aug. Verdict: Skip it — 40/100.

Dakine Rucksack: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -4.0% over the last 90 days and 0.5% of searches end in a purchase.

€68K

revenue / yr

Units sold / yr2K
Search volume / yr-4.0%298K
Conversion rate0.5%
Avg price€45.43

Who owns the niche?

The top 5 brands hold 90% of demand, so 10% of the market is open.

10%

open market share

Brands · sellers18 · 140
Top-5 product click share32%
Open market10%
Avg brand age49 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 53 products

Sponsored placement62%
New entrants (1y)9· 3 succeeded
Avg rating4.6★
Avg reviews1,544

Top Dakine Rucksack products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.

€0€2K€4K€6K€8K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

18 rising

Sellers

140

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

32%

Top 20: 76%

Open market

8%

  • Dakine78%
  • FALKENSTEJN4%
  • BIKROD3%
  • Mardingtop3%
  • Travelite3%
  • NITRO2%
  • Open — no brand owns it (12 brands, 8%)

Dakine Rucksack demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume298KCVR0.5%Products53Brands18Top 5 Brands90%OOS Rate7.5%Rating4.6★Reviews1,544Avg BSR#2,220
12K8KPrime Day '25Spike '25Black Friday '25Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Aug · busiest ÷ quietest = 2.2×

Top Dakine Rucksack search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • dakine rucksack141K/yr
  • dakine37K/yr
  • rucksack dakine27K/yr
  • dakine rucksack damen17K/yr
  • dakine campus 25l13K/yr
  • dakine rucksack herren8K/yr
  • dakine campus8K/yr
  • dakine schulrucksack11K/yr
  • rucksack dakine damen5K/yr
  • rucksack herren dakine5K/yr

What reviews say buyers love and hate about Dakine Rucksack

What buyers mention most, as a share of all reviews.

What buyers love

79% of reviews
Qualität insgesamt21%

Super Produkt

Gesamtgröße14%

Passt

Speicherkapazität8%

Super viel Platz

Preis-Leistungs-Verhältnis8%

Super Preis/Leistung

Taschen/Abteilungen6%

3 schöne taschen

What buyers complain about

57% of reviews
Gesamtgröße21%

Großer Rucksack

Haltbarkeit6%

durch Knicken total zerstört.

Stärke6%

Sehr fragil zur Nutzung in die Schule

Produktzustand5%

Gebrauchte Ware erhalten

Speicherkapazität4%

nicht so viel Fassungsvermögen

Dakine Rucksack return rate & reasons

Why buyers send it back, as a share of all return requests.

4.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
64%
2Farbe
5%
3Qualität insgesamt
4%
4Materialqualität
3%
5Gewicht schwer
3%

Common Dakine Rucksack questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Dakine Rucksack 40/100 on Amazon Germany — Skip it. The niche generates €68K/yr across 53 tracked products. 3 of 9 products launched in the last 360 days are still selling. Search demand moved -4.0% over the last 90 days.
Search demand for Dakine Rucksack on Amazon Germany peaks in Aug, where the busiest month runs 2.2× the quietest.