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Cp Company

weak search conversion (0.3%) — Cp Company doesn't clear our bar today.

Flapen Score

46
Skip it

Ranks 1,273 of 2,560 Fashion niches · on the category median

Market size 42Growth 23Conversion 4Competition 95Returns 52Price range 67Avg price 91Brand share 10Review moat 60Quality gap 42
This niche Category average · 2,560 niches

Is Cp Company profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Cp Company is a €216K/yr Amazon Germany market (1.2M searches/yr). The top 5 brands hold 96% of demand. Verdict: Skip it — 46/100.

Cp Company: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -3.7% over the last 90 days and 0.3% of searches end in a purchase.

€216K

revenue / yr

Units sold / yr4K
Search volume / yr-3.7%1.2M
Conversion rate0.3%
Avg price€55.16

Who owns the niche?

The top 5 brands hold 96% of demand, so 4% of the market is open.

4%

open market share

Brands · sellers12 · 107
Top-5 product click share20%
Open market4%
Avg brand age54 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 123 products

Sponsored placement35%
New entrants (1y)30· 3 succeeded
Avg rating4.5★
Avg reviews1,112

Top Cp Company products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.

€0€4K€9K€13K€17K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 rising

Sellers

107

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

20%

Top 20: 47%

Open market

3%

  • Fred Perry50%
  • Lyle & Scott35%
  • Lonsdale8%
  • PITBULL2%
  • Tommy Hilfiger1%
  • ALPHA INDUSTRIES1%
  • Open — no brand owns it (6 brands, 3%)

Cp Company demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume1.2MCVR0.3%Products123Brands12Top 5 Brands96%OOS Rate9.3%Rating4.5★Reviews1,112Avg BSR#1,340
23K18KSpike '26Jan '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26

Top Cp Company search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • fred perry403K/yr
  • fred perry poloshirt herren109K/yr
  • lyle & scott168K/yr
  • fred perry tshirt67K/yr
  • fred perry jacke111K/yr
  • lyle & scott tshirt49K/yr
  • fred perry herren42K/yr
  • lyle & scott jacke49K/yr
  • fred perry polo16K/yr
  • fred perry trainingsjacke15K/yr

What reviews say buyers love and hate about Cp Company

What buyers mention most, as a share of all reviews.

What buyers love

93% of reviews
Gesamtgröße36%

Passt perfekt

Qualität insgesamt32%

Gute Verarbeitung, bei mir gute Passform alles wie auf den Produktbildern zu sehen

Komfort insgesamt8%

super bequem, richtig angenehmer Baumwollstoff und sitzt top

Farbe4%

Farbton genau richtig

Portabilität3%

Vielseitig

What buyers complain about

86% of reviews
Gesamtgröße36%

Fällt zu klein aus

Qualität insgesamt17%

Qualität der Nähte na ja, schade

beworben Vs Tatsächliches Produkt8%

Leider muss ich schlecht Bewertern da das Shirt nicht wie angegeben Regular ist sondern Slim-Fit

Form/Stil8%

Ich finde die echt nicht schön was Form betrifft

Preis-Leistungs-Verhältnis6%

Wäre es teurer gewesen, wäre es definitiv zurückgegangen

Cp Company return rate & reasons

Why buyers send it back, as a share of all return requests.

2.9%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
66%
2Farbe
6%
3Qualität insgesamt
4%
4Breite
4%
5Materialqualität
3%

Common Cp Company questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Cp Company 46/100 on Amazon Germany — Skip it. The niche generates €216K/yr across 123 tracked products. 3 of 30 products launched in the last 360 days are still selling. Search demand moved -3.7% over the last 90 days.
Cp Company buyers on Amazon Germany complain most about Gesamtgröße, Qualität insgesamt, beworben Vs Tatsächliches Produkt, the themes mined from the niche's reviews. Its return rate is 2.9%.