cp company
Skip itWeak search conversion (0.3%) — this niche doesn't clear our bar today.
Competition
Incredible20%top-5 click share — an open shelf
Avg price
Great€55.16avg listing price — sweet spot $15–$100
Price range
Good€11.19–€137.18cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,111.99avg incumbent reviews — the moat a new listing must climb
Returns
Good2.9%return rate — above 5% kills the launch gate
Market size
Okay€216K€216K/yr · 1.2M searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-3.7%90-day search growth — must beat 0% to launch
Brand share
Bad96%top-5 brand share — brand-locked demand
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon Germany niche tracking, cp company is a €216K/yr Amazon Germany market (1.2M searches/yr). The top 5 brands hold 96% of demand. Verdict: Skip it — 46/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
cp company market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- €165K–€221K
- units × avg price
- Conversion rate
- 0.3%
- Avg BSR
- #1,340
- Page quality
- 0%
- Prime
- 47%
- Sponsored
- 35%
- Out of stock
- 9.3%
- Avg brand age
- 54 months
- Avg seller age
- 174 days
Competition & brand share
Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.Brands
12 rising
Sellers
107
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
20%
Top 20: 47%
Open market
3%
- Fred Perry50%
- Lyle & Scott35%
- Lonsdale8%
- PITBULL2%
- Tommy Hilfiger1%
- ALPHA INDUSTRIES1%
- Open — no brand owns it (6 brands, 3%)
Demand
Weekly Amazon search volume, last 28 weeks — -3.7% search growth over the last 90 days.Top cp company search terms
- fred perry403K/yr
- fred perry poloshirt herren109K/yr
- lyle & scott168K/yr
- fred perry tshirt67K/yr
- fred perry jacke111K/yr
- lyle & scott tshirt49K/yr
- fred perry herren42K/yr
- lyle & scott jacke49K/yr
- fred perry polo16K/yr
- fred perry trainingsjacke15K/yr
Top cp company products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Fred Perry Twin Tipped T-Shirt Herren T-Shirt - XL
Fred Perry€50.174.7★4 rev
Lyle & Scott T-Shirt Herren | mit Rundhals-Ausschnitt und kurzen Ärmeln | mit goldenem Adler-Logo auf der Brust | XS XXL
Lyle & Scott€24.664.6★2,567 rev
Lyle & Scott T-Shirt Herren | mit Rundhals-Ausschnitt und kurzen Ärmeln | mit goldenem Adler-Logo auf der Brust | XS XXL
Lyle & Scott€22.544.4★24 rev
Lyle & Scott Herren Jacke | XS -XXL
Lyle & Scott€67.654.6★479 rev
Fred Perry Taped Track Jacket Schwarz Large
Fred Perry€131.674.7★41 rev
Newest
by launch date
Fred Perry Herren Reißverschluss Jacke - J5557 (DE/NL/SE/PL Alphanumerisch M Regular Regular Ecru/Navy)
Fred Perry€121.9320 rev
Fred Perry Twin Tipped Shirt Herren Polo - L
Fred Perry€74.771 rev
Fred Perry The Shirt Herren Polo - L
Fred Perry€74.981 rev
Fred Perry Twin Tipped Shirt Herren Polo - L
Fred Perry€83.422 rev
Fred Perry Twin Tipped Herren T-Shirt - M
Fred Perry€51.133 rev
Trending
90-day click momentumFred Perry Twin Tipped Shirt Herren Polo - L
Fred Perry€83.425.0★
Fred Perry The Shirt Herren Polo - L
Fred Perry€74.985.0★
Fred Perry Twin Tipped Shirt Herren Polo - L
Fred Perry€74.775.0★
Fred Perry Twin Tipped T-Shirt Herren T-Shirt - XL
Fred Perry€50.174.7★
Fred Perry Herren Reißverschluss Jacke - J5557 (DE/NL/SE/PL Alphanumerisch M Regular Regular Ecru/Navy)
Fred Perry€121.934.4★
What buyers say about cp company
What buyers praise and complain about, mined from review topics.What buyers love
“Passt perfekt”
“Gute Verarbeitung, bei mir gute Passform alles wie auf den Produktbildern zu sehen”
“super bequem, richtig angenehmer Baumwollstoff und sitzt top”
“Farbton genau richtig”
“Vielseitig”
“Wie beschrieben”
“Preis-Leistung passt genau”
“Gute Verarbeitung, bei mir gute Passform alles wie auf den Produktbildern zu sehen”
“Passt gut und verbleicht nach dem Waschen nicht”
“Ideal fürn Frühling”
What buyers complain about
“Fällt zu klein aus”
“Qualität der Nähte na ja, schade”
“Leider muss ich schlecht Bewertern da das Shirt nicht wie angegeben Regular ist sondern Slim-Fit”
“Ich finde die echt nicht schön was Form betrifft”
“Wäre es teurer gewesen, wäre es definitiv zurückgegangen”
“das T-Shirt klebt zusammen.”
“Qualität der Nähte na ja, schade”
“Das rote ist etwas weiter als das schwarze”
Top return reasons
Common questions
- Is cp company profitable to sell on Amazon Germany?
- The niche generates €216K/yr across 123 tracked products. 3 of 30 products launched in the last 360 days are still selling. 90-day search growth is -3.7%. Flapen's verdict: Skip it (46/100).
- How competitive is the cp company niche?
- 12 brands and 107 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 96% of demand.
- What do buyers complain about in cp company?
- Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, beworben Vs Tatsächliches Produkt. The return rate is 2.9%.
- What does it cost to enter the cp company niche?
- Listings span €11.19–€137.18; the average listing price is €55.16 (sweet spot $15–$100). The average incumbent carries 1,112 reviews — the moat a new listing must climb.