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Cowboyhut Pink

Fail

Demand is soft, at -72.0% this quarter, so Cowboyhut Pink is a Fail.

Flapen Score
46
46 / 100
Ranks 1,273 of 2,560 Fashion niches · on the category median
Market size
€32K/yr87K searches / yr
90-day growth
-72.0%search demand this quarter
Competition
35%top-5 click share · 26 brands · 61 sellers

Flapen Score

Cowboyhut Pink against its category

The dotted line is the Fashion average. Past it, Cowboyhut Pink is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cowboyhut Pink market on Amazon at a glance

Shoppers on Amazon Germany searched for Cowboyhut Pink 87K times last year and spent an estimated €32K. The top 5 brands take 67% of clicks. Demand peaks in Jan–Feb–Jul. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 2.8% of those searches ended in a purchase.

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -72.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €32K a year.

Searches, last 12 months
87K
Growth, 90 days vs prior 90
-72.0%
Conversion, latest week
2.8%
Market size, estimated
€32Ka year
Peak month
February12.5× the quietest month
Top search term
cowboy hut pink20K searches a year

02 · Price

A sale here is worth €13.39.

Listings sell for €13.39 on average, from €4.37 to €38.56. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At €13.39 that is €0 to €1K a year per listing.

Average price
€13.39under the $15 to $100 sweet spot
Price range
€4.37–€38.56
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
€0–€1K
Returns
4.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 14.8% of listings are out of stock. The average listing ranks #800 within Accessoires. It carries 435 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
80%
Out of stock, average day
14.8%
Average rank
#800in Accessoires
Average rating
4.12 starsAmazon Germany average 4.37 stars
Average reviews
435per listing
Listings tracked
49

04 · Newcomers

0 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
12
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Cowboyhut Pink products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

Brands

26 falling

Sellers

61

Top-5 brand share

67%

Top 20: 97%

Top-5 click share

35%

Top 20: 74%

Open market

29%

  • Brand 127%
  • Brand 216%
  • Brand 310%
  • Brand 48%
  • Brand 57%
  • Brand 64%

Demand

Cowboyhut Pink search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KPrime Day '24Spike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Jul · busiest ÷ quietest = 12.5×

Search terms

Top Cowboyhut Pink search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cowboy hut pink20K/yr
  • cowboyhut pink15K/yr
  • pinker cowboyhut12K/yr
  • hut pink6K/yr
  • rosa cowboyhut6K/yr
  • pink cowboy hat5K/yr
  • cowboy hut rosa7K/yr
  • cowgirl hut pink5K/yr
  • cowgirl kostüm pink5K/yr
  • cowgirl kostüm damen pink6K/yr

Reviews and returns

What reviews say buyers love and hate about Cowboyhut Pink

We read the reviews and the return reasons for every product selling here.

53%of positive reviews mention “Qualität insgesamt”
33%of negative reviews mention “Qualität insgesamt”
4.2%of orders come back
“Schlechte Qualität”
A buyer, on “Qualität insgesamt”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

10 topics

NegativePositive

FAQ

Common Cowboyhut Pink questions

Answered from the same tracked data.