Skip to content

Cappy Frauen

Maybe

Search demand grew +725.6% this quarter. But shoppers spend an estimated $42K a year here, so Cappy Frauen is a Maybe.

Flapen Score
59
59 / 100
Top 11% of 2,560 Fashion niches · +13 vs the category median of 46
Market size
€42K/yr239K searches / yr
90-day growth
+725.6%search demand this quarter
Competition
26%top-5 click share · 41 brands · 153 sellers

Flapen Score

Cappy Frauen against its category

The dotted line is the Fashion average. Past it, Cappy Frauen is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cappy Frauen market on Amazon at a glance

Shoppers on Amazon Germany searched for Cappy Frauen 239K times last year and spent an estimated €42K. The top 5 brands take 41% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 239K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +725.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €42K a year.

Searches, last 12 months
239K
Growth, 90 days vs prior 90
+725.6%
Conversion, latest week
1.4%
Market size, estimated
€42Ka year
Peak month
June23.1× the quietest month
Top search term
kappe damen sommer29K searches a year

02 · Price

A sale here is worth €12.74.

Listings sell for €12.74 on average, from €6.30 to €31.69. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At €12.74 that is €0 to €1K a year per listing.

Average price
€12.74under the $15 to $100 sweet spot
Price range
€6.30–€31.69
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
€0–€1K
Returns
5.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #266 within Accessoires. It carries 1,680 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
95%
Out of stock, average day
2.6%
Average rank
#266in Accessoires
Average rating
4.31 starsAmazon Germany average 4.37 stars
Average reviews
1,680per listing
Listings tracked
80

04 · Newcomers

3 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
3Amazon's first-year sales bar
Average brand age
43 months

Products

Top Cappy Frauen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

Brands

41 rising

Sellers

153

Top-5 brand share

41%

Top 20: 82%

Top-5 click share

26%

Top 20: 56%

Open market

55%

  • Brand 113%
  • Brand 210%
  • Brand 37%
  • Brand 45%
  • Brand 55%
  • Brand 65%

Demand

Cappy Frauen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KPrime Day '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 23.1×

Search terms

Top Cappy Frauen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kappe damen sommer29K/yr
  • cap damen pferdeschwanz25K/yr
  • damen kappe sommer16K/yr
  • capi frau18K/yr
  • sommer cap damen13K/yr
  • sport cap damen13K/yr
  • pferdeschwanz cap damen12K/yr
  • kappe damen pferdeschwanz12K/yr
  • schildmütze damen14K/yr
  • cap mit zopfloch damen10K/yr

Reviews and returns

What reviews say buyers love and hate about Cappy Frauen

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Gesamtgröße”
24%of negative reviews mention “Gesamtgröße”
5.5%of orders come back
“Fällt klein aus”
A buyer, on “Gesamtgröße”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Cappy Frauen questions

Answered from the same tracked data.