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calvin klein unterwäsche damen

Worth a look

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 53Growth 26Conversion 11Competition 89Returns 99Price range 65Avg price 70Brand share 56Review moat 38Quality gap 65

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Competition

Great26%

top-5 click share — an open shelf

Avg price

Good€14.43

avg listing price — sweet spot $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Good€8.93–€26.19

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Market size

Good€343K

€343K/yr · 2.8M searches

Review moat

Okay2,736.25

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+0.5%

90-day search growth — must beat 0% to launch

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon Germany niche tracking, calvin klein unterwäsche damen is a €343K/yr Amazon Germany market (2.8M searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Jul. Verdict: Worth a look — 57/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

calvin klein unterwäsche damen market data

Units sold / yr
25K–30K
avg 250–500/product
Revenue / yr
€361K–€433K
units × avg price
Conversion rate
0.8%
Avg BSR
#48
Page quality
0%
Prime
100%
Sponsored
90%
Out of stock
3.9%
Avg brand age
47 months
Avg seller age
183 days

Competition & brand share

Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.

Brands

19 falling

Sellers

37

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

26%

Top 20: 58%

Open market

23%

  • VOENXE28%
  • Calvin Klein14%
  • ALL OF ME10%
  • BeReady10%
  • FINETOO9%
  • ALL OF SHE6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +0.5% search growth over the last 90 days.
100K60KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.5×

Top calvin klein unterwäsche damen search terms

  • strings & tangas für damen422K/yr
  • calvin klein unterwäsche damen519K/yr
  • tanga damen434K/yr
  • tanga368K/yr
  • string damen254K/yr
  • string147K/yr
  • string tanga damen65K/yr
  • tangas86K/yr
  • tangas damen79K/yr
  • damen string64K/yr
All search terms

Top calvin klein unterwäsche damen products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%€10K6%€21K9%€31K12%€41K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about calvin klein unterwäsche damen

What buyers praise and complain about, mined from review topics.

What buyers love

Komfort insgesamt32%

“Super bequem”

Gesamtgröße21%

“Passt perfekt”

Qualität insgesamt11%

“Super Qualität”

Materialqualität4%

“Material angenehm”

Preis-Leistungs-Verhältnis3%

“Unschlagbarer Preis”

beworben Vs Tatsächliches Produkt3%

“Genau wie die Produktbeschreibung”

Weiches Gefühl3%

“Das Material fühlt sich weich an”

Dehnbarkeit/Erweiterbarkeit/Elastizität3%

“Der Stretch-Anteil sorgt dafür, dass sie sich der Körperform flexibel anpassen”

Riemen/Saitenqualität2%

“Die Strings fühlen sich sehr weich”

Nähen/Finish/Polieren2%

“Man sieht keine Nähte”

What buyers complain about

Gesamtgröße37%

“Fallen winzig aus”

Qualität insgesamt13%

“Mangelnde Qualität”

Komfort insgesamt5%

“Sehr angenehmes Material und schöne Optik, leider sitzen diese Hosen bei mir nicht bzw. verrutschen zu den Seiten”

Haltbarkeit5%

“halten nicht viel aus”

Materialqualität4%

“Material lässt nach”

Geeignet für Maschinenwäsche4%

“was leider nur so semigut klappte, da mein Mann beim Waschen nicht darauf geachtet hatte.”

Nähen/Finish/Polieren4%

“die Nähte lösen sich super schnell”

beworben Vs Tatsächliches Produkt3%

“Falsche Angaben”

Riemen/Saitenqualität2%

“Nach den Waschen waren die Strings an der Naht kaputt”

Geruch2%

“Stinkt”

Top return reasons

Gesamtgröße63%
Farbe9%
Breite6%
Brustpassform6%
Futterqualität3%
Komfort insgesamt3%
Funktionalität insgesamt3%
beworben Vs Tatsächliches Produkt3%
Form/Stil3%

Common questions

Is calvin klein unterwäsche damen profitable to sell on Amazon Germany?
The niche generates €343K/yr across 72 tracked products. 1 of 10 products launched in the last 360 days are still selling. 90-day search growth is +0.5%. Flapen's verdict: Worth a look (57/100).
How competitive is the calvin klein unterwäsche damen niche?
19 brands and 37 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 71% of demand.
What do buyers complain about in calvin klein unterwäsche damen?
Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Komfort insgesamt. The return rate is 0.1%.
When does demand for calvin klein unterwäsche damen peak?
Demand peaks in Jul; the busiest month runs 1.5× the quietest.
What does it cost to enter the calvin klein unterwäsche damen niche?
Listings span €8.93–€26.19; the average listing price is €14.43 (sweet spot $15–$100). The average incumbent carries 2,736 reviews — the moat a new listing must climb.