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Bvb Trikot

Fail

Buyers convert on only 0.3% of searches, so Bvb Trikot is a Fail.

Flapen Score
42
42 / 100
Ranks 1,718 of 2,560 Fashion niches · −4 vs the category median of 46
Market size
€40K/yr383K searches / yr
90-day growth
+3.5%search demand this quarter
Competition
29%top-5 click share · 17 brands · 96 sellers

Flapen Score

Bvb Trikot against its category

The dotted line is the Fashion average. Past it, Bvb Trikot is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bvb Trikot market on Amazon at a glance

Shoppers on Amazon Germany searched for Bvb Trikot 383K times last year and spent an estimated €40K. The top 5 brands take 87% of clicks. Demand peaks in Jul–Aug–Sep–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 383K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +3.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €40K a year.

Searches, last 12 months
383K
Growth, 90 days vs prior 90
+3.5%
Conversion, latest week
0.3%
Market size, estimated
€40Ka year
Peak month
August3.0× the quietest month
Top search term
bvb trikot151K searches a year

02 · Price

A sale here is worth €40.06.

Listings sell for €40.06 on average, from €5.98 to €111.95. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At €40.06 that is €0 to €4K a year per listing.

Average price
€40.06inside the $15 to $100 sweet spot
Price range
€5.98–€111.95
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
€0–€4K
Returns
3.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

64% of listings pay for placement with sponsored ads. 55% ship with Prime. On an average day, 17.3% of listings are out of stock. The average listing ranks #1,906 within Sportartspezifische Bekleidung. It carries 186 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
64%
Prime listings
55%
Out of stock, average day
17.3%
Average rank
#1,906in Sportartspezifische Bekleidung
Average rating
4.62 starsAmazon Germany average 4.37 stars
Average reviews
186per listing
Listings tracked
80

04 · Newcomers

2 of last year's 40 launches cleared the first-year sales bar.

40 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
40
Successful launches
2Amazon's first-year sales bar
Average brand age
37 months

Products

Top Bvb Trikot products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 29% of clicks. An open shelf where new products get seen.

Brands

17 falling

Sellers

96

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

29%

Top 20: 59%

Open market

11%

  • Brand 164%
  • Brand 211%
  • Brand 35%
  • Brand 43%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (11 brands, 11%)

Demand

Bvb Trikot search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep, Dec · busiest ÷ quietest = 3.0×

Search terms

Top Bvb Trikot search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bvb trikot151K/yr
  • dortmund trikot40K/yr
  • bvb trikot kinder46K/yr
  • bvb tshirt herren9K/yr
  • borussia dortmund trikot12K/yr
  • dortmund trikot kinder12K/yr
  • bvb shirt9K/yr
  • bvb trikot herren11K/yr
  • bvb tshirt8K/yr
  • bvb socken17K/yr

Reviews and returns

What reviews say buyers love and hate about Bvb Trikot

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Qualität insgesamt”
26%of negative reviews mention “Gesamtgröße”
3.5%of orders come back
“Fällt viel zu klein aus”
A buyer, on “Gesamtgröße”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Bvb Trikot questions

Answered from the same tracked data.