How competitive is the Bvb Trikot niche on Amazon Germany?

17 brands and 96 sellers compete in Bvb Trikot on Amazon Germany. The top 5 Bvb Trikot products take 29% of clicks and its top 5 brands hold 87% of demand.

What do buyers complain about in Bvb Trikot?

Bvb Trikot buyers on Amazon Germany complain most about Gesamtgröße, Haltbarkeit, Materialqualität, the themes mined from the niche's reviews. Its return rate is 3.5%.

What does it cost to enter the Bvb Trikot niche?

Bvb Trikot sells for €40.06 on average on Amazon Germany, inside our $15–$100 sweet spot. Listings span €5.98–€111.95. The average incumbent carries 186 reviews — the moat a new listing must climb.

Bvb Trikot

weak search conversion (0.3%) — Bvb Trikot doesn't clear our bar today.

Signals Out of Stock

Flapen Score

Skip it

Ranks 1,718 of 2,560 Fashion niches · −4 vs the category median of 46

This niche Category average · 2,560 niches

Is Bvb Trikot profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Bvb Trikot is a €40K/yr Amazon Germany market (383K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Jul–Aug–Sep–Dec. Verdict: Skip it — 42/100.

Bvb Trikot: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +3.5% over the last 90 days and 0.3% of searches end in a purchase.

€40K

revenue / yr

Units sold / yr3K

Search volume / yr+3.5%383K

Conversion rate0.3%

Avg price€40.06

Who owns the niche?

The top 5 brands hold 87% of demand, so 14% of the market is open.

14%

open market share

Brands · sellers17 · 96

Top-5 product click share29%

Open market14%

Avg brand age37 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 80 products

Top Bvb Trikot products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

PUMA BVB Borussia Dortmund Home Jersey Trikot (DE/NL/SE/PL Alphanumerisch 3XL Regular Regular Yellow/Black)

Price: €98.73
Rating: 5.0/5
Reviews: 2
Age: 2mo ago

PUMA BVB Dortmund Trikot Away 2024/2025 gelbschwarzschwarz 3XL Unisex

Price: €40.91
Rating: 4.6/5
Reviews: 97
Age: 1y ago

Puma Borussia Dortmund Auswärtstrikot 2024 2025 Sponsor Logo Herren Gr XXL

Price: €30.05
Rating: 4.1/5
Reviews: 10
Age: 1y ago

Generisch BVB 25/26 Trikot Dortmund Personalisierte Trikot Set mit Eigenem Namen & Nummer Fußball Geschenk Trikot für Kinder Herren Jungen 100% Polyester Atmungsaktiv

Price: €24.26
Rating: 4.2/5
Reviews: 28
Age: 10mo ago

PUMA Herren Dortmund Trikot BVB 2025/2026 Gelb 946437 Größe:XXL Farbe:903 SCHWARZ/Safety - Schwarz Gelb

Price: €86.33
Rating: 5.0/5
Reviews: 2
Age: 9mo ago

Newest

by launch date

PUMA BVB Borussia Dortmund Home Jersey Trikot (DE/NL/SE/PL Alphanumerisch L Regular Regular Yellow/Black)

Price: €98.27
Rating: 5.0/5
Reviews: 2
Age: 2mo ago

PUMA BVB Borussia Dortmund Home Jersey Trikot (DE/NL/SE/PL Alphanumerisch M Regular Regular Yellow/Black)

Price: €98.85
Rating: 5.0/5
Reviews: 2
Age: 2mo ago

Puma Jungen BVB Home Jersey Replica Jr Trikots (1er Pack)

Price: €39.30
Rating: 0.0/5
Reviews: 0
Age: 2mo ago

Puma Jungen BVB Home Jersey Replica Jr Trikots (1er Pack)

Price: €30.97
Rating: 0.0/5
Reviews: 0
Age: 2mo ago

BVB Heimtrikot Replica

Price: €63.26
Rating: 4.8/5
Reviews: 52
Age: 2mo ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

Brands

17 falling

Sellers

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

29%

Top 20: 59%

Open market

11%

PUMA64%
Dortmund11%
Generisch5%
Heim Trikot3%
BVB 093%
minifan2%
Open — no brand owns it (11 brands, 11%)

Bvb Trikot demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume383KCVR0.3%Products80Brands17Top 5 Brands87%OOS Rate17.3%Rating4.6★Reviews186Avg BSR#1,906

Peak months: Jul, Aug, Sep, Dec · busiest ÷ quietest = 3.0×

Top Bvb Trikot search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

bvb trikot151K/yr +7.5%0.2% conv.
dortmund trikot40K/yr +10.4%0.1% conv.
bvb trikot kinder46K/yr +8.7%0.1% conv.
bvb tshirt herren9K/yr +51.1%0.2% conv.
borussia dortmund trikot12K/yr +22.6%0.1% conv.
dortmund trikot kinder12K/yr +24.2%0.0% conv.
bvb shirt9K/yr +21.5%0.1% conv.
bvb trikot herren11K/yr -18.7%0.3% conv.
bvb tshirt8K/yr +1.5%0.1% conv.
bvb socken17K/yr -36.0%2.8% conv.

What reviews say buyers love and hate about Bvb Trikot

What buyers mention most, as a share of all reviews.

What buyers love

93% of reviews

Qualität insgesamt35%

“Top Qualität und schnelle Lieferung”

Gesamtgröße25%

“Passt”

Komfort insgesamt9%

“Bonuspunkt: Sie sind so bequem, dass ich jetzt ernsthaft überlege, ob ich sie ihm nicht einfach klauen sollte”

Materialqualität7%

“Das Material ist leicht”

beworben Vs Tatsächliches Produkt6%

“Ist wie von Verkäufer beschrieben ist”

What buyers complain about

81% of reviews

Gesamtgröße26%

“Fällt viel zu klein aus”

Haltbarkeit14%

“Gehen leider schnell kaputt”

Materialqualität7%

“Material gefällt mir gar nicht”

Preis-Leistungs-Verhältnis7%

“Keine Empfehlungen, überteuert”

Nähen/Finish/Polieren7%

“Schlechte Qualität, Nähte lösten sich nach nur einmal tragen”

Bvb Trikot return rate & reasons

Why buyers send it back, as a share of all return requests.

3.5%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße

80%

2Qualität insgesamt

3Taschen/Abteilungen

4Materialqualität

5Farbe

Common Bvb Trikot questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Bvb Trikot 42/100 on Amazon Germany — Skip it. The niche generates €40K/yr across 80 tracked products. 2 of 40 products launched in the last 360 days are still selling. Search demand moved +3.5% over the last 90 days.