Buzz Lightyear
FailShoppers spend an estimated $23K a year here, so Buzz Lightyear is a Fail.
- Flapen Score
- 30 / 100Ranks 2,425 of 2,560 Fashion niches · −16 vs the category median of 4630
- Market size
- €23K/yr110K searches / yr
- 90-day growth
- +6.6%search demand this quarter
- Competition
- 73%top-5 click share · 6 brands · 69 sellers
Flapen Score
Buzz Lightyear against its category
The dotted line is the Fashion average. Past it, Buzz Lightyear is stronger. Inside it, weaker.
Market
The Buzz Lightyear market on Amazon at a glance
Shoppers on Amazon Germany searched for Buzz Lightyear 110K times last year and spent an estimated €23K. The top 5 brands take 97% of clicks. Demand peaks in Dec. Flapen scores it 30 out of 100, a Fail.
01 · Demand
An estimated 0.8% of those searches ended in a purchase.
Shoppers searched for this 110K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +6.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €23K a year.
- Searches, last 12 months
- 110K
- Growth, 90 days vs prior 90
- +6.6%
- Conversion, latest week
- 0.8%
- Market size, estimated
- €23Ka year
- Peak month
- December2.4× the quietest month
- Top search term
- buzz lightyear53K searches a year
02 · Price
A sale here is worth €24.73.
Listings sell for €24.73 on average, from €8.43 to €60.43. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At €24.73 that is €2K to €6K a year per listing.
- Average price
- €24.73inside the $15 to $100 sweet spot
- Price range
- €8.43–€60.43
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 100–250
- Revenue per listing a year
- €2K–€6K
- Returns
- 2.6%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #734 within Jungen. It carries 3,970 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 60%
- Prime listings
- 100%
- Out of stock, average day
- 4.2%
- Average rank
- #734in Jungen
- Average rating
- 4.61 starsAmazon Germany average 4.37 stars
- Average reviews
- 3,970per listing
- Listings tracked
- 15
04 · Newcomers
2 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Buzz Lightyear products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Disney Store Official - Pixars Toy Story - Buzz Lightyear - Interaktive sprechende Actionfigur - 36 cm/14 - Space Ranger - Über 15 englische Sätze - Interagiert mit Anderen Charakteren - Ab 3 Jahren
- Price
- €32.59
- Rating
- 4.6/5
- Reviews
- 42,001
- Age
- 1y ago

Disney Toy Story Buzz Lightyear Schlafanzug 4-5 Jahre 104-110
- Price
- €14.60
- Rating
- 4.7/5
- Reviews
- 1,123
- Age
- 3y ago

Toy Story Disney erweiterte sprechende Buzz Lightyear Actionfigur
- Price
- €60.43
- Rating
- 4.5/5
- Reviews
- 3,925
- Age
- 12y ago

Mattel Disney Pixar Toy Story 5 Figur große startbereite Buzz Lightyear-Figur 25 cm Filmdesign 12 bewegliche Gelenke JKV39
- Price
- €22.35
- Rating
- 4.2/5
- Reviews
- 34
- Age
- 2mo ago

Mattel Disney Pixar Toy Story 5 Buzz Lightyear-Actionfigur ca. 18 cm großer Space Ranger 10 Bewegungspunkte Playscale filmgetreu JKV15
- Price
- €11.76
- Rating
- 4.8/5
- Reviews
- 453
- Age
- 2mo ago
Trending
estimated 90-day click momentum
Mattel Disney Pixar Toy Story 5 Figur große startbereite Buzz Lightyear-Figur 25 cm Filmdesign 12 bewegliche Gelenke JKV39
- Price
- €22.35
- Rating
- 4.2/5
- Reviews
- 34
- Age
- 2mo ago

Mattel Disney Pixar Toy Story 5 Buzz Lightyear-Actionfigur ca. 18 cm großer Space Ranger 10 Bewegungspunkte Playscale filmgetreu JKV15
- Price
- €11.76
- Rating
- 4.8/5
- Reviews
- 453
- Age
- 2mo ago

Disney Toy Story Basecap und Sonnenbrille Jungen 3-8 Jahre Buzz Lightyear Kinder Cap mit UV400 Kindersonnenbrille Geschenke für Jungen (Multi Buzz)
- Price
- €11.06
- Rating
- 4.6/5
- Reviews
- 146
- Age
- 4mo ago

Geburtstags Shirt für Jungen 1-6 Jahre Birthday Boy Kinder T-Shirt Niedliches Cartoon Druck Tshirt Sommer Kurzarm Top Baumwolle Kinderkleidung Baby Geburtstagsparty Outfits(Weiß 2 Jahre)
- Price
- €11.94
- Rating
- 4.7/5
- Reviews
- 28
- Age
- 1y ago

Disney Toy Story Kinder Bademantel Woody und Buzz Lightyear Bademantel Jungen Fleece Morgenmantel Kinder Blau 116
- Price
- €25.65
- Rating
- 4.7/5
- Reviews
- 42
- Age
- 9mo ago
Newest
by launch date
Mattel Disney Pixar Toy Story 5 Figur große startbereite Buzz Lightyear-Figur 25 cm Filmdesign 12 bewegliche Gelenke JKV39
- Price
- €22.35
- Rating
- 4.2/5
- Reviews
- 34
- Age
- 2mo ago

Mattel Disney Pixar Toy Story 5 Buzz Lightyear-Actionfigur ca. 18 cm großer Space Ranger 10 Bewegungspunkte Playscale filmgetreu JKV15
- Price
- €11.76
- Rating
- 4.8/5
- Reviews
- 453
- Age
- 2mo ago

Disney Toy Story Basecap und Sonnenbrille Jungen 3-8 Jahre Buzz Lightyear Kinder Cap mit UV400 Kindersonnenbrille Geschenke für Jungen (Multi Buzz)
- Price
- €11.06
- Rating
- 4.6/5
- Reviews
- 146
- Age
- 4mo ago

Disney Toy Story Kinder Bademantel Woody und Buzz Lightyear Bademantel Jungen Fleece Morgenmantel Kinder Blau 116
- Price
- €25.65
- Rating
- 4.7/5
- Reviews
- 42
- Age
- 9mo ago

Geburtstags Shirt für Jungen 1-6 Jahre Birthday Boy Kinder T-Shirt Niedliches Cartoon Druck Tshirt Sommer Kurzarm Top Baumwolle Kinderkleidung Baby Geburtstagsparty Outfits(Weiß 2 Jahre)
- Price
- €11.94
- Rating
- 4.7/5
- Reviews
- 28
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 73% of clicks. A locked shelf that new listings rarely crack.
Brands
6 rising
Sellers
69
Est. top-5 brand share
97%
Top 20: 100%
Est. top-5 click share
73%
Top 20: 100%
Open market
0%
- Mattel29%
- Disney Store29%
- Disney21%
- Toy Story13%
- Get Trend5%
- BOUTIKOME3%
Demand
Buzz Lightyear search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 2.4×
Search terms
Top Buzz Lightyear search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- buzz lightyear53K/yr
- buzz lightyear figur36K/yr
- toy story buzz lightyear7K/yr
- buzz9K/yr
- lightyear4K/yr
Reviews and returns
What reviews say buyers love and hate about Buzz Lightyear
We read the reviews and the return reasons for every product selling here.
“Die Karate Funktion war nach einem Monat kaputt”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Buzz Lightyear questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









