Button
MaybeThe average product has only 161 reviews. But shoppers spend an estimated $45K a year here, so Button is a Maybe.
- Flapen Score
- 50 / 100Top 35% of 2,560 Fashion niches · +4 vs the category median of 4650
- Market size
- €45K/yr142K searches / yr
- 90-day growth
- +3.8%search demand this quarter
- Competition
- 55%top-5 click share · 22 brands · 28 sellers
Flapen Score
Button against its category
The dotted line is the Fashion average. Past it, Button is stronger. Inside it, weaker.
Market
The Button market on Amazon at a glance
Shoppers on Amazon Germany searched for Button 142K times last year and spent an estimated €45K. The top 5 brands take 63% of clicks. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 2.7% of those searches ended in a purchase.
Shoppers searched for this 142K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +3.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €45K a year.
- Searches, last 12 months
- 142K
- Growth, 90 days vs prior 90
- +3.8%
- Conversion, latest week
- 2.7%
- Market size, estimated
- €45Ka year
- Peak month
- February1.5× the quietest month
- Top search term
- buttons selber machen51K searches a year
02 · Price
A sale here is worth €11.66.
Listings sell for €11.66 on average, from €3.37 to €61.63. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At €11.66 that is €1K to €3K a year per listing.
- Average price
- €11.66under the $15 to $100 sweet spot
- Price range
- €3.37–€61.63
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- €1K–€3K
- Returns
- 1.4%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 9.3% of listings are out of stock. The average listing ranks #444 within Bijouterie. It carries 161 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 85%
- Out of stock, average day
- 9.3%
- Average rank
- #444in Bijouterie
- Average rating
- 4.40 starsAmazon Germany average 4.37 stars
- Average reviews
- 161per listing
- Listings tracked
- 26
04 · Newcomers
0 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 5
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Button products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
QWORK 30-teiliges Buttons Selber Machen 60mm Transparente Button Pins Abzeichen für DIY & Handwerk
- Price
- €7.55
- Rating
- 4.2/5
- Reviews
- 153
- Age
- 3y ago

Personalisierte Button Pins 1-100 Stück Metallabzeichen mit Foto/Text/Logo Verschiedene Größen für Hochzeiten Partys Konferenzen Weihnachts für Revers Hüte Taschen Firmenveranstaltungen Geschenke
- Price
- €10.74
- Rating
- 4.6/5
- Reviews
- 635
- Age
- 2y ago

MUZHUPGUZ 20 STK Transparente DIY Ansteckbuttons Acryl Abzeichen Button mit Anstecknadel für Foto Bild Kleidung Ø 60mm
- Price
- €6.44
- Rating
- 4.5/5
- Reviews
- 145
- Age
- 2y ago

30 Stück Buttons Selber Machen Ohne Buttonmaschine 60mm
- Price
- €10.79
- Rating
- 4.5/5
- Reviews
- 138
- Age
- 2y ago

50 PCS Buttons Selber Machen ohne Buttonmaschine BetterJonny 60mm Transparente DIY Ansteckbuttons Set DIY Transparente Buttons mit Sicherheitsnadel Knöpf Anstecknadeln für Kinder Foto Kleidung Schule
- Price
- €12.94
- Rating
- 4.8/5
- Reviews
- 22
- Age
- 2y ago
Trending
estimated 90-day click momentum
SPOKKI 40 StüCk Buttons Selber Machen mit Anstecknadel 25mm 37mm 44mm 58mm Buttons Zum Selbstgestalten Transparente Acryl Anstecker Selbst Gestalten für Fotos ZubehöR Kleidung
- Price
- €8.47
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

Elegaperma 12 Stück Buttons Make Yourself Buttons Selber Machen Transparente Anstecker Acryl DIY Anstecknadeln und Abzeichen für Fotos Kleidung Taschen und Andere Accessoires
- Price
- €5.96
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

30PCS Buttons Selber Machen ohne Buttonmaschine BetterJonny 80mm Transparente DIY Ansteckbuttons Set DIY Transparente Buttons mit Sicherheitsnadel Knöpf Anstecknadeln für Kinder Foto Kleidung Schule
- Price
- €14.14
- Rating
- 4.8/5
- Reviews
- 22
- Age
- 11mo ago

VEVOR Buttonmaschine Knopfmachermaschine 25/32/58mm Badge Punch Press Buttonpresse DIY Badge Press Machine Button Badge Maker für Personalisiertes Abzeichen inkl. Zauberbuch
- Price
- €61.63
- Rating
- 4.0/5
- Reviews
- 733
- Age
- 2y ago

Individuelle personalisierte Knöpfe Massen-Pins mit Name Logo Foto oder Text runde Namensschilder für Kleidung Werbeaktionen Geschenke Partys und Veranstaltungen
- Price
- €6.51
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 1y ago
Newest
by launch date
SPOKKI 40 StüCk Buttons Selber Machen mit Anstecknadel 25mm 37mm 44mm 58mm Buttons Zum Selbstgestalten Transparente Acryl Anstecker Selbst Gestalten für Fotos ZubehöR Kleidung
- Price
- €8.47
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

Elegaperma 12 Stück Buttons Make Yourself Buttons Selber Machen Transparente Anstecker Acryl DIY Anstecknadeln und Abzeichen für Fotos Kleidung Taschen und Andere Accessoires
- Price
- €5.96
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

PWGHWG 100 Sätze Metall Buttonrohlinge 58mm mit Sicherheitsnadel Buttons Selber Machen Leeres Buttons Anstecker für Souvenirs DIY Abzeichenherstellung Zubehör für Buttonmaschine
- Price
- €14.95
- Rating
- 4.3/5
- Reviews
- 5
- Age
- 9mo ago

30 StückButtons Selber Machen Ohne Buttonmaschine Acryl Buttons zum Selbstgestalten Transparente DIY Ansteckbuttons Pins Buttons Anstecker für Bild Foto Kleidung Schule Ø 44mm
- Price
- €5.66
- Rating
- 4.8/5
- Reviews
- 13
- Age
- 9mo ago

30PCS Buttons Selber Machen ohne Buttonmaschine BetterJonny 80mm Transparente DIY Ansteckbuttons Set DIY Transparente Buttons mit Sicherheitsnadel Knöpf Anstecknadeln für Kinder Foto Kleidung Schule
- Price
- €14.14
- Rating
- 4.8/5
- Reviews
- 22
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 55% of clicks. Leaders hold, but buyers still shop past them.
Brands
22 falling
Sellers
28
Est. top-5 brand share
63%
Top 20: 98%
Est. top-5 click share
55%
Top 20: 95%
Open market
31%
- QWORK23%
- DZWSZ14%
- MUZHUPGUZ9%
- TESSTSY9%
- BetterJonny8%
- pzihao6%
Demand
Button search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Button search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- buttons selber machen51K/yr
- button28K/yr
- buttons anstecker25K/yr
- buttons zum selbstgestalten12K/yr
- anstecker selbst gestalten14K/yr
- button pins5K/yr
- ansteckbutton4K/yr
- button selber machen3K/yr
Reviews and returns
What reviews say buyers love and hate about Button
We read the reviews and the return reasons for every product selling here.
“Buttons gelingen nur ohne die Klarsichtfolie, d. h. nur mit Papieroberfläche”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Button questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









