Bts
FailBuyers convert on only 0.6% of searches, so Bts is a Fail.
- Flapen Score
- 48 / 100Top 42% of 2,560 Fashion niches · +2 vs the category median of 4648
- Market size
- €75K/yr780K searches / yr
- 90-day growth
- +29.0%search demand this quarter
- Competition
- 69%top-5 click share · 16 brands · 52 sellers
Flapen Score
Bts against its category
The dotted line is the Fashion average. Past it, Bts is stronger. Inside it, weaker.
Market
The Bts market on Amazon at a glance
Shoppers on Amazon Germany searched for Bts 780K times last year and spent an estimated €75K. The top 5 brands take 72% of clicks. Demand peaks in Dec. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 0.6% of those searches ended in a purchase.
Shoppers searched for this 780K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +29.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €75K a year.
- Searches, last 12 months
- 780K
- Growth, 90 days vs prior 90
- +29.0%
- Conversion, latest week
- 0.6%
- Market size, estimated
- €75Ka year
- Peak month
- December1.9× the quietest month
- Top search term
- bts521K searches a year
02 · Price
A sale here is worth €16.87.
Listings sell for €16.87 on average, from €5.53 to €36.99. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At €16.87 that is €2K to €4K a year per listing.
- Average price
- €16.87inside the $15 to $100 sweet spot
- Price range
- €5.53–€36.99
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- €2K–€4K
- Returns
- 0.7%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
71% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 28.5% of listings are out of stock. The average listing ranks #1,188 within Bijouterie. It carries 212 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 71%
- Out of stock, average day
- 28.5%
- Average rank
- #1,188in Bijouterie
- Average rating
- 4.47 starsAmazon Germany average 4.37 stars
- Average reviews
- 212per listing
- Listings tracked
- 17
04 · Newcomers
0 of last year's 8 launches cleared the first-year sales bar.
8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 8
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Bts products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
KASENFASHION Kapuzenpullover-Y2K Hoodie mit Zip Süße BangChan Lee Know Changbin Hyunjin Han Felix Seungmin I.N Motive Unisex Harajuku Streetwear
- Price
- €18.96
- Rating
- 4.3/5
- Reviews
- 217
- Age
- 1y ago

Kpop Hat Ring Baseballkappe - Suga-Snapback Mit Eisenringen Schwarz Größe M Einheitsgröße
- Price
- €10.87
- Rating
- 4.3/5
- Reviews
- 884
- Age
- 7y ago

ROSALÍA Unisex-Erwachsene Offizielles Merch Lux Logo T-Shirt Schwarz Größe L
- Price
- €23.84
- Rating
- 4.6/5
- Reviews
- 7
- Age
- 8mo ago

MEINVQIAOTI Schwarze Cargohose für Damen Street Harajuku lockere gerade Shorts Schwarze Hose mit Ketten schwarz M
- Price
- €19.96
- Rating
- 4.4/5
- Reviews
- 674
- Age
- 3y ago

AYVRUOP B_T_S Merch B_T_S Armband Wunderschönes Kpop Merch für Fans BT 21 Stil B_T_S Fanartikel Fans Gifts Kpop Schmuck Rostfreier Stahl(Stil A)
- Price
- €8.35
- Rating
- 4.1/5
- Reviews
- 61
- Age
- 11mo ago
Trending
estimated 90-day click momentum
NHPY Edelstahl Armband Unisex Silber Bracelet Herz Anhänger Armbänder BTS Fanartikel BTS Merch Kpop Fanartikel Geschenke für k-pop Fans
- Price
- €9.85
- Rating
- 4.3/5
- Reviews
- 14
- Age
- 6mo ago

Roffatide KPOP ARMY Fans Geschenkset 170pcs Merch Set einschließlich 55 Lomo Karten 102 Aufkleber Schlüsselanhänger Lanyard Acryl Stand 2 Hand Konto Tape 8 Foto Karten
- Price
- €26.67
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

fancybag Damen TV-Form Ita Tasche Schultertasche Ita Rucksack Spassweibliches Klares Fenster Anime Pins Display Beutel Violett Medium
- Price
- €36.99
- Rating
- 4.9/5
- Reviews
- 63
- Age
- 5mo ago

MEINVQIAOTI Schwarze Cargohose für Damen Street Harajuku lockere gerade Shorts Schwarze Hose mit Ketten schwarz M
- Price
- €19.96
- Rating
- 4.4/5
- Reviews
- 674
- Age
- 3y ago

ROSALÍA Unisex-Erwachsene Offizielles Merch Lux Logo T-Shirt Schwarz Größe L
- Price
- €23.84
- Rating
- 4.6/5
- Reviews
- 7
- Age
- 8mo ago
Newest
by launch date
Roffatide KPOP ARMY Fans Geschenkset 170pcs Merch Set einschließlich 55 Lomo Karten 102 Aufkleber Schlüsselanhänger Lanyard Acryl Stand 2 Hand Konto Tape 8 Foto Karten
- Price
- €26.67
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

BTS - Schmuckset zur Tour: Army Beats - Das inoffizielle BTS-Schmuckset
- Price
- €15.32
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Grupo Erik Tasse Kaffeetasse BTS Logo Schwarz Kaffeebecher - Teetasse Größe 9 5 cm x 8 cm - Fassungsvermögen 350 ml - Offizielles Kawaii BTS Merch Geschenke
- Price
- €12.65
- Rating
- 4.7/5
- Reviews
- 21
- Age
- 4mo ago

fancybag Damen TV-Form Ita Tasche Schultertasche Ita Rucksack Spassweibliches Klares Fenster Anime Pins Display Beutel Violett Medium
- Price
- €36.99
- Rating
- 4.9/5
- Reviews
- 63
- Age
- 5mo ago

NlsqAMZ BTTS Schlüsselanhänger BTTS Schlüssel Anhänger Keychain Merch Schlüsselbund Schlüsselkette Accessoire für Schlüssel Taschen
- Price
- €6.63
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 5mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 falling
Sellers
52
Est. top-5 brand share
72%
Top 20: 100%
Est. top-5 click share
69%
Top 20: 100%
Open market
25%
- KASENFASHION33%
- OVOY18%
- ROSALÍA9%
- MEINVQIAOTI7%
- AYVRUOP4%
- fancybag4%
Demand
Bts search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.9×
Search terms
Top Bts search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- bts521K/yr
- bts merch186K/yr
- bts fanartikel63K/yr
- bts merchandise9K/yr
Reviews and returns
What reviews say buyers love and hate about Bts
We read the reviews and the return reasons for every product selling here.
“Kleiner als normal”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
25 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bts questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









