How competitive is the Brooks Glycerin 22 Herren niche on Amazon Germany?

12 brands and 104 sellers compete in Brooks Glycerin 22 Herren on Amazon Germany. The top 5 Brooks Glycerin 22 Herren products take 27% of clicks and its top 5 brands hold 96% of demand.

What does it cost to enter the Brooks Glycerin 22 Herren niche?

Brooks Glycerin 22 Herren sells for €115.76 on average on Amazon Germany, outside our $15–$100 sweet spot. Listings span €22.35–€167.50. The average incumbent carries 826 reviews — the moat a new listing must climb.

Brooks Glycerin 22 Herren

weak search conversion (0.2%) — Brooks Glycerin 22 Herren doesn't clear our bar today.

Signals High Returns High Price

Flapen Score

Skip it

Ranks 2,032 of 2,560 Fashion niches · −7 vs the category median of 46

This niche Category average · 2,560 niches

Is Brooks Glycerin 22 Herren profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Brooks Glycerin 22 Herren is a €28K/yr Amazon Germany market (112K searches/yr). The top 5 brands hold 96% of demand. Verdict: Skip it — 39/100.

Brooks Glycerin 22 Herren: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +19.3% over the last 90 days and 0.2% of searches end in a purchase.

€28K

revenue / yr

Units sold / yr500

Search volume / yr+19.3%112K

Conversion rate0.2%

Avg price€115.76

Who owns the niche?

The top 5 brands hold 96% of demand, so 4% of the market is open.

open market share

Brands · sellers12 · 104

Top-5 product click share27%

Open market4%

Avg brand age43 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 82 products

Top Brooks Glycerin 22 Herren products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Brooks Glycerin 23 Sneaker

Price: €132.20
Rating: 4.6/5
Reviews: 274
Age: 7mo ago

XTEP Laufschuhe Herren 260X mit Carbon Platte Hohe Gedämpft Herren-Laufschuhe 85% Energierückgabe Dämpfung Leichte Wettkampf Marathonlaufschuhe Atmungsaktiv Verschleißfest Orange 41

Price: €120.16
Rating: 4.6/5
Reviews: 20
Age: 1y ago

XTEP Laufschuhe Herren Extra Breit Joggingschuhe Herren Extra Weite Running Schuhe Breite Füße Jogging Schuhe Gedämpft Atmungsaktive Fitness Gym Sportschuhe Weiß und Grün 41

Price: €69.43
Rating: 3.8/5
Reviews: 63
Age: 7mo ago

Brooks Glycerin 23 Sneaker

Price: €121.53
Rating: 4.6/5
Reviews: 272
Age: 6mo ago

Brooks Glycerin 23 Sneaker

Price: €127.59
Rating: 4.6/5
Reviews: 272
Age: 6mo ago

Newest

by launch date

Brooks Glycerin 23 Sneaker

Price: €121.53
Rating: 4.6/5
Reviews: 272
Age: 6mo ago

Brooks Glycerin 23 Sneaker

Price: €127.59
Rating: 4.6/5
Reviews: 272
Age: 6mo ago

Brooks Glycerin GTS 23 Sneaker

Price: €127.01
Rating: 4.5/5
Reviews: 154
Age: 6mo ago

Brooks Glycerin 23 Sneaker

Price: €134.36
Rating: 4.6/5
Reviews: 272
Age: 6mo ago

Brooks Glycerin GTS 23 Sneaker

Price: €131.42
Rating: 4.5/5
Reviews: 153
Age: 6mo ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 rising

Sellers

104

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

27%

Top 20: 57%

Open market

Brooks69%
XTEP24%
Helly Hansen1%
FitVille1%
ODCKOI1%
MBT1%
Open — no brand owns it (6 brands, 3%)

Top Brooks Glycerin 22 Herren search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

brooks glycerin 23 herren15K/yr +115.9%0.3% conv.
brooks glycerin damen28K/yr -17.0%0.2% conv.
brooks glycerin max16K/yr +35.3%0.2% conv.
brooks glycerin 22 herren26K/yr -41.5%0.1% conv.
brooks glycerin gts7K/yr +1.3%0.1% conv.
brooks glycerin 233K/yr +54.4%0.3% conv.
brooks damen laufschuhe glycerin6K/yr +12.4%0.1% conv.
brooks glycerin 226K/yr +30.5%0.0% conv.
brooks glycerin 21 herren4K/yr +30.4%0.0% conv.

What reviews say buyers love and hate about Brooks Glycerin 22 Herren

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews

Komfort insgesamt41%

“Super bequem”

Übung/Sporteignung21%

“Toller Laufschuh”

Gesamtgröße12%

“Hier passt einfach alles”

Qualität insgesamt10%

“Brooks-Qualität”

Benutzerfreundlichkeit4%

“Leicht zu laufen”

What buyers complain about

100% of reviews

Schmerzlinderung – insgesamt50%

“Seid dem ich mit diesen Schuhen Walke hab ich am rechten Fuß schmerzen”

Übung/Sporteignung50%

“Ich kann diese sportschuhe nicht empfehlen”

Brooks Glycerin 22 Herren return rate & reasons

Why buyers send it back, as a share of all return requests.

5.9%

Return rate

26%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße

37%

2Füße fit

22%

3Breite

4Qualität insgesamt

5Farbe

Common Brooks Glycerin 22 Herren questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Brooks Glycerin 22 Herren 39/100 on Amazon Germany — Skip it. The niche generates €28K/yr across 82 tracked products. 18 of 44 products launched in the last 360 days are still selling. Search demand moved +19.3% over the last 90 days.

Brooks Glycerin 22 Herren buyers on Amazon Germany complain most about Schmerzlinderung – insgesamt, Übung/Sporteignung, the themes mined from the niche's reviews. Its return rate is 5.9% — above our launch gate.