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Brillenkette Gold

Maybe

An estimated 0.7% of orders come back. But prices span $2.92–$15.81, mostly outside the sweet spot, so Brillenkette Gold is a Maybe.

Flapen Score
56
56 / 100
Top 17% of 2,560 Fashion niches · +10 vs the category median of 46
Market size
€87K/yr344K searches / yr
90-day growth
+19.7%search demand this quarter
Competition
41%top-5 click share · 27 brands · 32 sellers

Flapen Score

Brillenkette Gold against its category

The dotted line is the Fashion average. Past it, Brillenkette Gold is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Brillenkette Gold market on Amazon at a glance

Shoppers on Amazon Germany searched for Brillenkette Gold 344K times last year and spent an estimated €87K. The top 5 brands take 50% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 344K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +19.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €87K a year.

Searches, last 12 months
344K
Growth, 90 days vs prior 90
+19.7%
Conversion, latest week
3.5%
Market size, estimated
€87Ka year
Peak month
June2.5× the quietest month
Top search term
brillenkette damen137K searches a year

02 · Price

A sale here is worth €7.18.

Listings sell for €7.18 on average, from €2.92 to €15.81. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At €7.18 that is €718 to €2K a year per listing.

Average price
€7.18under the $15 to $100 sweet spot
Price range
€2.92–€15.81
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
15K–20K
Units per listing a year
100–250
Revenue per listing a year
€718–€2K
Returns
0.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.4% of listings are out of stock. The average listing ranks #270 within Accessoires. It carries 589 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
6.4%
Average rank
#270in Accessoires
Average rating
4.36 starsAmazon Germany average 4.37 stars
Average reviews
589per listing
Listings tracked
39

04 · Newcomers

0 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
0Amazon's first-year sales bar
Average brand age
30 months

Products

Top Brillenkette Gold products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

27 falling

Sellers

32

Top-5 brand share

50%

Top 20: 94%

Top-5 click share

41%

Top 20: 82%

Open market

44%

  • Brand 116%
  • Brand 213%
  • Brand 311%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

Brillenkette Gold search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KHoliday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 2.5×

Search terms

Top Brillenkette Gold search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • brillenkette damen137K/yr
  • brillenkette100K/yr
  • brillenband damen42K/yr
  • brillenkette damen modern9K/yr
  • brillenkette perlen8K/yr
  • sonnenbrillen kette4K/yr
  • brillen kettenband damen6K/yr
  • brillen kette5K/yr
  • brillenkette silber5K/yr
  • kette für brille damen6K/yr

Reviews and returns

What reviews say buyers love and hate about Brillenkette Gold

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Qualität insgesamt”
22%of negative reviews mention “Haltbarkeit”
0.7%of orders come back
“Bänder lösen sich nach zwei Monaten auf”
A buyer, on “Haltbarkeit”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Brillenkette Gold questions

Answered from the same tracked data.