Brillenetui

Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +13.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €309K a year.

Searches, last 12 months

1.5M

Growth, 90 days vs prior 90

+13.3%

Conversion, latest week

2.7%

Market size, estimated

€309Ka year

Peak month

May1.4× the quietest month

Top search term

brillenetui928K searches a year

Listings sell for €7.63 on average, from €4.14 to €19.54. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,250 to 1,500 of them. At €7.63 that is €10K to €11K a year per listing.

Average price

€7.63under the $15 to $100 sweet spot

Price range

€4.14–€19.54

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

40K–50K

Units per listing a year

1,250–1,500

Revenue per listing a year

€10K–€11K

Returns

1.9%of orders · Amazon Germany median 1.1%

81% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #30 within Accessoires. It carries 2,491 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

96%

Out of stock, average day

4.8%

Average rank

#30in Accessoires

Average rating

4.44 starsAmazon Germany average 4.37 stars

Average reviews

2,491per listing

Listings tracked

27

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

34 months