How competitive is the Breaking Bad niche on Amazon Germany?

18 brands and 38 sellers compete in Breaking Bad on Amazon Germany. The top 5 Breaking Bad products take 45% of clicks and its top 5 brands hold 68% of demand.

What does it cost to enter the Breaking Bad niche?

Breaking Bad sells for €18.63 on average on Amazon Germany, inside our $15–$100 sweet spot. Listings span €3.42–€39.50. The average incumbent carries 184 reviews — the moat a new listing must climb.

Breaking Bad

weak search conversion (0.5%) — Breaking Bad doesn't clear our bar today.

Flapen Score

Skip it

Ranks 1,512 of 2,560 Fashion niches · −2 vs the category median of 46

This niche Category average · 2,560 niches

Is Breaking Bad profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Breaking Bad is a €32K/yr Amazon Germany market (342K searches/yr). The top 5 brands hold 68% of demand. Verdict: Skip it — 44/100.

Breaking Bad: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -30.4% over the last 90 days and 0.5% of searches end in a purchase.

€32K

revenue / yr

Units sold / yr2K

Search volume / yr-30.4%342K

Conversion rate0.5%

Avg price€18.63

Who owns the niche?

The top 5 brands hold 68% of demand, so 32% of the market is open.

32%

open market share

Brands · sellers18 · 38

Top-5 product click share45%

Open market32%

Avg brand age67 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 30 products

Top Breaking Bad products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

MAKAYA Hector Salamanca Herren T-Shirt Breaking Bad Schwarz XXL

Price: €19.14
Rating: 4.5/5
Reviews: 91
Age: 12y ago

Winning Moves Monopoly Breaking Bad (Deutsch/Englisch) Bunt 4035576047919

Price: €34.08
Rating: 4.8/5
Reviews: 56
Age: 4y ago

Breaking RV Adventure Ideas Klemmbausteine MOC verbesserte Klassische Szene Kreatives Motorhome Bus Baustein Set für Erwachsene und Fans Kompatibel Mit Lego

Price: €39.50
Rating: 4.4/5
Reviews: 103
Age: 1y ago

CIJINAY Break Bad RV Bausteinset 360PCS Originalgetreues Modell des Kult-Campervans Mit Chemikalien- & Labordetailzubehör DIY für Fans & Sammler Geschenk für Erwachsene & Teens (14+)

Price: €28.04
Rating: 5.0/5
Reviews: 1
Age: 8mo ago

BAKING BREAD Schürze - verstellbare Kochschürze für Damen/Männer mit lustigem Spruch Grillschürze für Breaking Bad-Fans bestickte Küchen-Schürze Herren - Geburtstags-Geschenk Grillfans

Price: €28.06
Rating: 4.4/5
Reviews: 34
Age: 5y ago

Newest

by launch date

CIJINAY Break Bad RV Bausteinset 360PCS Originalgetreues Modell des Kult-Campervans Mit Chemikalien- & Labordetailzubehör DIY für Fans & Sammler Geschenk für Erwachsene & Teens (14+)

Price: €28.04
Rating: 5.0/5
Reviews: 1
Age: 8mo ago

Breaking Bad Los Pollos Hermanos Albuquerque Retro Ad TV T-Shirt

Price: €18.08
Rating: 5.0/5
Reviews: 4
Age: 11mo ago

Aristo Solutions Realistische Walter White 3D-Druck Vollgesichtsmaske Atmungsaktiv leicht & bequem ideal für Cosplay Partys Halloween Karnveal & Events Breaking Bad

Price: €8.79
Rating: 3.7/5
Reviews: 651
Age: 1y ago

DUB SPENCER 1x lustiger Walter White aka Heisenberg Fake Scherzartikel Führerschein unechte ID Ausweiskarte für Geburtstag als witziges Gag Geschenk (1)

Price: €3.42
Rating: 4.9/5
Reviews: 10
Age: 1y ago

Breaking RV Adventure Ideas Klemmbausteine MOC verbesserte Klassische Szene Kreatives Motorhome Bus Baustein Set für Erwachsene und Fans Kompatibel Mit Lego

Price: €39.50
Rating: 4.4/5
Reviews: 103
Age: 1y ago

Competition: brands, sellers & click share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

18 rising

Sellers

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

45%

Top 20: 88%

Open market

28%

MAKAYA38%
Winning Moves11%
TOY PLAYER9%
CIJINAY5%
EXPRESS-STICKEREI5%
MINIX4%

Breaking Bad demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume342KCVR0.5%Products30Brands18Top 5 Brands68%OOS Rate4.1%Rating4.5★Reviews184Avg BSR#30,966

Top Breaking Bad search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

breaking bad326K/yr -31.1%0.1% conv.
breaking bad merch13K/yr -16.0%0.8% conv.
braking bad3K/yr -5.0%0.3% conv.

What reviews say buyers love and hate about Breaking Bad

What buyers mention most, as a share of all reviews.

What buyers love

81% of reviews

beworben Vs Tatsächliches Produkt21%

“Produkt entspricht Erwartungen”

Komfort insgesamt13%

“angenehm zu tragen”

Gesamtgröße10%

“Passt gut”

Haftung/Klebrigkeit8%

“Echt sehr schöne Aufkleber”

Sammlungsobjekte8%

“Passend zur Serie”

What buyers complain about

75% of reviews

Preis-Leistungs-Verhältnis20%

“Für ein Großes reichte bisher das Budget nicht”

Qualität insgesamt17%

“Qualität mangelhaft”

Rahmenqualität10%

“Kam leider defekt an, Rahmen war so gebrochen, dass man ihn auch nicht hätte flicken können”

Polster-/Stoffqualität10%

“Dicker Stoff, sieht allerdings etwas billig aus”

Defekt Material/Teile7%

“wichtige Teile fehlen”

Breaking Bad return rate & reasons

Why buyers send it back, as a share of all return requests.

1.3%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße

33%

2beworben Vs Tatsächliches Produkt

10%

3Rahmenqualität

4Qualität insgesamt

5Defekt Material/Teile

Common Breaking Bad questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Breaking Bad 44/100 on Amazon Germany — Skip it. The niche generates €32K/yr across 30 tracked products. 0 of 2 products launched in the last 360 days are still selling. Search demand moved -30.4% over the last 90 days.

Breaking Bad buyers on Amazon Germany complain most about Preis-Leistungs-Verhältnis, Qualität insgesamt, Rahmenqualität, the themes mined from the niche's reviews. Its return rate is 1.3%.