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Bluse Damen

Bluse Damen shows a fragmented shelf (top 5 take 12% of clicks), but high returns (12.2%) keeps it on the watch list.

Flapen Score

54
Worth a look

Top 23% of 2,560 Fashion niches · +8 vs the category median of 46

Market size 45Growth 29Conversion 3Competition 97Returns 0Price range 62Avg price 78Brand share 88Review moat 67Quality gap 84
This niche Category average · 2,560 niches

Is Bluse Damen profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Bluse Damen is a €241K/yr Amazon Germany market (6.2M searches/yr). The top 5 brands hold 47% of demand. Verdict: Worth a look — 54/100.

Bluse Damen: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +3.4% over the last 90 days and 0.2% of searches end in a purchase.

€241K

revenue / yr

Units sold / yr20K
Search volume / yr+3.4%6.2M
Conversion rate0.2%
Avg price€16.20

Who owns the niche?

The top 5 brands hold 47% of demand, so 53% of the market is open.

53%

open market share

Brands · sellers50 · 126
Top-5 product click share12%
Open market53%
Avg brand age45 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 213 products

Sponsored placement89%
New entrants (1y)74· 4 succeeded
Avg rating4.2★
Avg reviews835

Top Bluse Damen products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (12% combined) — an open shelf where new products get seen.

€0€2K€5K€7K€10K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

50 falling

Sellers

126

Top-5 brand share

47%

Top 20: 86%

Top-5 click share

12%

Top 20: 30%

Open market

49%

  • Rapbin13%
  • Cuptacc12%
  • Friptspyg8%
  • J.VER7%
  • Odosalii5%
  • Amazon Essentials5%

Bluse Damen demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume6.2MCVR0.2%Products213Brands50Top 5 Brands47%OOS Rate3.2%Rating4.2★Reviews835Avg BSR#144
200K150KPrime Day '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Top Bluse Damen search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • bluse damen1.3M/yr
  • blusen & tuniken für damen724K/yr
  • damen bluse420K/yr
  • bluse damen elegant600K/yr
  • bluse378K/yr
  • blusen damen308K/yr
  • tunika damen275K/yr
  • tunika185K/yr
  • only bluse damen204K/yr
  • blusenshirt damen183K/yr

Common Bluse Damen questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Bluse Damen 54/100 on Amazon Germany — Worth a look. The niche generates €241K/yr across 213 tracked products. 4 of 74 products launched in the last 360 days are still selling. Search demand moved +3.4% over the last 90 days.
Search demand for Bluse Damen on Amazon Germany is steady year-round — the busiest month runs 1.5× the quietest.