Birkenstock Damen

Shoppers searched for this 5.7M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +232.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €457K a year.

Searches, last 12 months

5.7M

Growth, 90 days vs prior 90

+232.5%

Conversion, latest week

0.2%

Market size, estimated

€457Ka year

Top search term

birkenstock damen3.3M searches a year

Listings sell for €44.57 on average, from €19.11 to €84.83. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At €44.57 that is €4K to €11K a year per listing.

Average price

€44.57inside the $15 to $100 sweet spot

Price range

€19.11–€84.83

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

13K–15K

Units per listing a year

100–250

Revenue per listing a year

€4K–€11K

Returns

8.3%of orders · Amazon Germany median 1.1%

54% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #216 within Schuhe. It carries 2,524 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

54%

Prime listings

80%

Out of stock, average day

1.6%

Average rank

#216in Schuhe

Average rating

4.39 starsAmazon Germany average 4.37 stars

Average reviews

2,524per listing

Listings tracked

61

7 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

5Amazon's first-year sales bar

Average brand age

47 months