- Flapen Score
- 42 / 100Ranks 1,718 of 2,560 Fashion niches · −4 vs the category median of 4642
- Market size
- €51K/yr367K searches / yr
- 90-day growth
- -22.5%search demand this quarter
- Competition
- 19%top-5 click share · 26 brands · 186 sellers
Flapen Score
Billabong against its category
The dotted line is the Fashion average. Past it, Billabong is stronger. Inside it, weaker.
Market
The Billabong market on Amazon at a glance
Shoppers on Amazon Germany searched for Billabong 367K times last year and spent an estimated €51K. The top 5 brands take 84% of clicks. Demand peaks in Jul. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 367K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -22.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €51K a year.
- Searches, last 12 months
- 367K
- Growth, 90 days vs prior 90
- -22.5%
- Conversion, latest week
- 0.5%
- Market size, estimated
- €51Ka year
- Peak month
- July1.6× the quietest month
- Top search term
- dickies108K searches a year
02 · Price
A sale here is worth €27.81.
Listings sell for €27.81 on average, from €6.30 to €113.69. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At €27.81 that is €0 to €3K a year per listing.
- Average price
- €27.81inside the $15 to $100 sweet spot
- Price range
- €6.30–€113.69
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€3K
- Returns
- 5.2%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
45% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #498 within Arbeitskleidung & Uniformen. It carries 10,413 reviews at 4.32 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 45%
- Prime listings
- 88%
- Out of stock, average day
- 1.1%
- Average rank
- #498in Arbeitskleidung & Uniformen
- Average rating
- 4.32 starsAmazon Germany average 4.37 stars
- Average reviews
- 10,413per listing
- Listings tracked
- 136
04 · Newcomers
1 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.
- Launched, last 12 months
- 9
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 55 months
Products
Top Billabong products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Dickies Herren Everyday-Hose Schwarz 33W / 32L
- Price
- €21.53
- Rating
- 4.3/5
- Reviews
- 2,670
- Age
- 3y ago

Dickies Herren Everyday-Shorts NAVIABLAU 34
- Price
- €18.76
- Rating
- 4.4/5
- Reviews
- 628
- Age
- 9y ago

Dickies Original 874 Herren-Arbeitshose Wüstensand 34W / 32L
- Price
- €29.33
- Rating
- 4.4/5
- Reviews
- 732
- Age
- 1y ago

Dickies Herren Active-Waist-Arbeitshose aus Köper regular Schwarz 36W / 32L
- Price
- €44.31
- Rating
- 4.3/5
- Reviews
- 442
- Age
- 6y ago

Dickies Herren Hb-11di0302-schwarz Gürtel schwarz Einheitsgröße
- Price
- €14.13
- Rating
- 4.0/5
- Reviews
- 2,445
- Age
- 13y ago
Trending
estimated 90-day click momentum
Dickies Action-Flex-Hose Herren Trouser Naviablau 32W / 30L
- Price
- €26.12
- Rating
- 4.1/5
- Reviews
- 986
- Age
- 4y ago

Amazon Essentials Herren Knitterarme Flatfront-Chinohose Enger Schnitt Grau 36W / 32L
- Price
- €19.66
- Rating
- 4.0/5
- Reviews
- 43,933
- Age
- 6y ago

JMIERR Jeans Herren Baggy Weite Jeans Hose Herren Stretch Vintage Y2K Hip Hop Denim Hosen Loose Fit Streetwear Freizeithosen Hellblau L
- Price
- €26.90
- Rating
- 4.5/5
- Reviews
- 224
- Age
- 8mo ago

Dickies Herren Dickies Redhawk-Pro-Shorts Schwarz 36
- Price
- €21.92
- Rating
- 4.3/5
- Reviews
- 1,468
- Age
- 12y ago

Dickies Herren Everyday-Shorts Schwarz 38
- Price
- €17.85
- Rating
- 4.4/5
- Reviews
- 628
- Age
- 9y ago
Newest
by launch date
JMIERR Jeans Herren Baggy Weite Jeans Hose Herren Stretch Vintage Y2K Hip Hop Denim Hosen Loose Fit Streetwear Freizeithosen Hellblau L
- Price
- €26.90
- Rating
- 4.5/5
- Reviews
- 224
- Age
- 8mo ago

Dickies 10 Paar BUSINESS SOCKEN Feine Herrensocken mit Komfortbund und Komfortspitze Strümpfe in Schwarz Größe 39-42 & 43-46 (DE/NL/SE/PL Numerisch 43 46 Regular Regular 10 Paar Schwarz)
- Price
- €29.95
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 11mo ago

Dickies Original 874 Herren-Arbeitshose Wüstensand 34W / 32L
- Price
- €29.33
- Rating
- 4.4/5
- Reviews
- 732
- Age
- 1y ago

Dickies Herren T-Shirt schwer legere Passform Schwarz L
- Price
- €17.05
- Rating
- 4.4/5
- Reviews
- 3,359
- Age
- 2y ago

Dickies Herren-Jeans entspannte Passform Sanded Duck Carpenter Holz 32W / 32L
- Price
- €36.76
- Rating
- 4.2/5
- Reviews
- 4,924
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 19% of clicks, no more. An open shelf where new products get seen.
Brands
26 rising
Sellers
186
Est. top-5 brand share
84%
Top 20: 98%
Est. top-5 click share
19%
Top 20: 42%
Open market
14%
- Dickies65%
- Levi's11%
- Carhartt4%
- JMIERR2%
- JUKMO2%
- Amazon Essentials2%
- Open — no brand owns it (20 brands, 14%)
Demand
Billabong search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 1.6×
Search terms
Top Billabong search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- dickies108K/yr
- dickies hose herren100K/yr
- levis gürtel22K/yr
- dickies arbeitshose herren21K/yr
- dickies jacke herren32K/yr
- dickies herren20K/yr
- carhartt gürtel16K/yr
- dickies hose11K/yr
- carhartt gürtel herren9K/yr
- gürtel levis7K/yr
Reviews and returns
What reviews say buyers love and hate about Billabong
We read the reviews and the return reasons for every product selling here.
“Defekt nach 4 Monaten”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Billabong questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









