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Bikini Damen

Maybe

Search demand grew +181.1% this quarter. But an estimated 14.2% of orders come back, so Bikini Damen is a Maybe.

Flapen Score
64
64 / 100
Top 4% of 2,560 Fashion niches · +18 vs the category median of 46
Market size
€600K/yr11.2M searches / yr
90-day growth
+181.1%search demand this quarter
Competition
18%top-5 click share · 23 brands · 29 sellers

Flapen Score

Bikini Damen against its category

The dotted line is the Fashion average. Past it, Bikini Damen is stronger. Inside it, weaker.

64Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bikini Damen market on Amazon at a glance

Shoppers on Amazon Germany searched for Bikini Damen 11.2M times last year and spent an estimated €600K. The top 5 brands take 76% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 64 out of 100, a Maybe.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 11.2M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +181.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €600K a year.

Searches, last 12 months
11.2M
Growth, 90 days vs prior 90
+181.1%
Conversion, latest week
0.2%
Market size, estimated
€600Ka year
Peak month
June8.6× the quietest month
Top search term
bikini damen set3.7M searches a year

02 · Price

A sale here is worth €28.12.

Listings sell for €28.12 on average, from €10.97 to €33.89. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At €28.12 that is €7K to €14K a year per listing.

Average price
€28.12inside the $15 to $100 sweet spot
Price range
€10.97–€33.89
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
30K–40K
Units per listing a year
250–500
Revenue per listing a year
€7K–€14K
Returns
14.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #53 within Bademode. It carries 1,935 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
100%
Out of stock, average day
4.1%
Average rank
#53in Bademode
Average rating
4.10 starsAmazon Germany average 4.37 stars
Average reviews
1,935per listing
Listings tracked
107

04 · Newcomers

31 of last year's 53 launches cleared the first-year sales bar.

53 products launched here in the last 12 months. 31 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
53
Successful launches
31Amazon's first-year sales bar
Average brand age
43 months

Products

Top Bikini Damen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 18% of clicks. An open shelf where new products get seen.

Brands

23 falling

Sellers

29

Top-5 brand share

76%

Top 20: 99%

Top-5 click share

18%

Top 20: 43%

Open market

21%

  • Brand 132%
  • Brand 220%
  • Brand 311%
  • Brand 47%
  • Brand 55%
  • Brand 63%

Demand

Bikini Damen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1.3M750KPrime Day '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 8.6×

Search terms

Top Bikini Damen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bikini damen set3.7M/yr
  • bikini2.3M/yr
  • bikini damen1.3M/yr
  • bikini damen bauchweg676K/yr
  • bikini oberteil614K/yr
  • cupshe bikini401K/yr
  • bikini oberteil große brüste266K/yr
  • bikini damen set push up209K/yr
  • cupshe207K/yr
  • push up bikini193K/yr

Reviews and returns

What reviews say buyers love and hate about Bikini Damen

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Gesamtgröße”
35%of negative reviews mention “Gesamtgröße”
14.2%of orders come back
“Slip zu groß”
A buyer, on “Gesamtgröße”35% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Bikini Damen questions

Answered from the same tracked data.