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Bier Kostüm

soft demand (-84.2% this quarter) — Bier Kostüm doesn't clear our bar today.

Flapen Score

38
Skip it

Ranks 2,099 of 2,560 Fashion niches · −8 vs the category median of 46

Market size 12Growth 0Conversion 12Competition 54Returns 18Price range 80Avg price 95Brand share 43Review moat 79Quality gap 79
This niche Category average · 2,560 niches

Is Bier Kostüm profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Bier Kostüm is a €47K/yr Amazon Germany market (204K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Jan–Feb–Mar. Verdict: Skip it — 38/100.

Bier Kostüm: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -84.2% over the last 90 days and 1.0% of searches end in a purchase.

€47K

revenue / yr

Units sold / yr4K
Search volume / yr-84.2%204K
Conversion rate1.0%
Avg price€23.64

Who owns the niche?

The top 5 brands hold 79% of demand, so 21% of the market is open.

21%

open market share

Brands · sellers16 · 51
Top-5 product click share53%
Open market21%
Avg brand age36 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 26 products

Sponsored placement69%
New entrants (1y)3· 0 succeeded
Avg rating4.2★
Avg reviews414

Top Bier Kostüm products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

€0€2K€5K€7K€9K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

16 falling

Sellers

51

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

53%

Top 20: 94%

Open market

17%

  • KUKIKUKI22%
  • Heionia20%
  • W WIDMANN MILANO Party Fashion19%
  • Aomig13%
  • EraSpooky6%
  • DEGUISE TOI4%
  • Open — no brand owns it (10 brands, 17%)

Bier Kostüm demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume204KCVR1.0%Products26Brands16Top 5 Brands79%OOS Rate21.1%Rating4.2★Reviews414Avg BSR#1,330
35K25KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Mar · busiest ÷ quietest = 19.6×

Top Bier Kostüm search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • bier kostüm83K/yr
  • bierkostüm21K/yr
  • bier kostüm herren29K/yr
  • bierflasche kostüm15K/yr
  • bier anzug9K/yr
  • kostüm bier13K/yr
  • bieranzug9K/yr
  • bierkostüm mann13K/yr
  • bieranzug herren7K/yr
  • bierflaschen kostüm5K/yr

What reviews say buyers love and hate about Bier Kostüm

What buyers mention most, as a share of all reviews.

What buyers love

93% of reviews
Gesamtgröße30%

Passt genau

Preis-Leistungs-Verhältnis17%

Super Produkt für den Preis

Komfort insgesamt11%

Passt und ist bequem

beworben Vs Tatsächliches Produkt9%

Tut was es soll

Waschechtheit9%

Lässt sich in der Waschmaschine mit Seidenprogramm problemlos waschen

What buyers complain about

80% of reviews
Qualität insgesamt17%

Schlechte Qualität

Dicke17%

Sehr dünn

Produktzustand11%

Keine Neuware

Einfache Reinigung11%

Schmutzig

Gesamtgröße11%

Gürtel zu klein

Bier Kostüm return rate & reasons

Why buyers send it back, as a share of all return requests.

6.9%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
65%
2Qualität insgesamt
10%
3Materialqualität
7%
4Dünn
6%
5Farbe
1%

Common Bier Kostüm questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Bier Kostüm 38/100 on Amazon Germany — Skip it. The niche generates €47K/yr across 26 tracked products. 0 of 3 products launched in the last 360 days are still selling. Search demand moved -84.2% over the last 90 days.
Search demand for Bier Kostüm on Amazon Germany peaks in Jan–Feb–Mar, where the busiest month runs 19.6× the quietest.