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Ballkleider Damen Lang

Ballkleider Damen Lang shows a fragmented shelf (top 5 take 11% of clicks), but high returns (22.3%) keeps it on the watch list.

Flapen Score

50
Worth a look

Top 35% of 2,560 Fashion niches · +4 vs the category median of 46

Market size 27Growth 20Conversion 1Competition 97Returns 0Price range 56Avg price 92Brand share 91Review moat 54Quality gap 94
This niche Category average · 2,560 niches

Is Ballkleider Damen Lang profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Ballkleider Damen Lang is a €112K/yr Amazon Germany market (3.5M searches/yr). The top 5 brands hold 44% of demand. Demand peaks in Jan–Feb–Jun. Verdict: Worth a look — 50/100.

Ballkleider Damen Lang: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -9.2% over the last 90 days and 0.1% of searches end in a purchase.

€112K

revenue / yr

Units sold / yr3K
Search volume / yr-9.2%3.5M
Conversion rate0.1%
Avg price€53.76

Who owns the niche?

The top 5 brands hold 44% of demand, so 56% of the market is open.

56%

open market share

Brands · sellers61 · 89
Top-5 product click share11%
Open market56%
Avg brand age41 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.0★ — the gap to enter on.

0/100

page quality · 264 products

Sponsored placement78%
New entrants (1y)88· 4 succeeded
Avg rating4.0★
Avg reviews1,339

Top Ballkleider Damen Lang products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (11% combined) — an open shelf where new products get seen.

€0€1K€2K€3K€4K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

61 rising

Sellers

89

Top-5 brand share

44%

Top 20: 78%

Top-5 click share

11%

Top 20: 26%

Open market

56%

  • xxxiticat15%
  • 72styles10%
  • Maya Deluxe7%
  • JAEDEN6%
  • AOWVUTS3%
  • Odizli3%

Ballkleider Damen Lang demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume3.5MCVR0.1%Products264Brands61Top 5 Brands44%OOS Rate8.3%Rating4.0★Reviews1,339Avg BSR#389
150K100KHoliday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Jun · busiest ÷ quietest = 3.0×

Top Ballkleider Damen Lang search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • abschlusskleid329K/yr
  • ballkleid527K/yr
  • ballkleider damen lang511K/yr
  • brautjungfernkleider255K/yr
  • hochzeitskleid335K/yr
  • abendkleid lang182K/yr
  • prom dress102K/yr
  • brautmutterkleider für hochzeit102K/yr
  • abendkleider lang105K/yr
  • ballkleider150K/yr

What reviews say buyers love and hate about Ballkleider Damen Lang

What buyers mention most, as a share of all reviews.

What buyers love

82% of reviews
Gesamtgröße27%

Passt perfekt

Qualität insgesamt16%

Super Qualitaet

Komfort insgesamt10%

Sehr bequem und sitzt super

Farbe9%

Versand und Lieferung alles top, auch die Farben sind würde ich sagen sehr ehrlich zu denen auf den Bildern

Materialqualität6%

Schönes Material

What buyers complain about

61% of reviews
Gesamtgröße18%

Passt nicht

beworben Vs Tatsächliches Produkt8%

Leider nicht wie auf dem Foto

Qualität insgesamt7%

Absoluter Flop

Länge6%

Die Länge muss gekürzt werden

Preis-Leistungs-Verhältnis4%

leider stimmt Preis-Leistung nicht

Ballkleider Damen Lang return rate & reasons

Why buyers send it back, as a share of all return requests.

22.3%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
31%
2Farbe
18%
3Länge
10%
4Materialqualität
9%
5Qualität insgesamt
4%

Common Ballkleider Damen Lang questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Ballkleider Damen Lang 50/100 on Amazon Germany — Worth a look. The niche generates €112K/yr across 264 tracked products. 4 of 88 products launched in the last 360 days are still selling. Search demand moved -9.2% over the last 90 days.
Search demand for Ballkleider Damen Lang on Amazon Germany peaks in Jan–Feb–Jun, where the busiest month runs 3.0× the quietest.