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Baldurs Gate 3

a small market ($35K/yr) — Baldurs Gate 3 doesn't clear our bar today.

Flapen Score

42
Skip it

Ranks 1,718 of 2,560 Fashion niches · −4 vs the category median of 46

Market size 9Growth 10Conversion 9Competition 71Returns 81Price range 88Avg price 95Brand share 22Review moat 89Quality gap 37
This niche Category average · 2,560 niches

Is Baldurs Gate 3 profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Baldurs Gate 3 is a €35K/yr Amazon Germany market (193K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 42/100.

Baldurs Gate 3: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -30.1% over the last 90 days and 0.7% of searches end in a purchase.

€35K

revenue / yr

Units sold / yr1K
Search volume / yr-30.1%193K
Conversion rate0.7%
Avg price€25.59

Who owns the niche?

The top 5 brands hold 91% of demand, so 9% of the market is open.

9%

open market share

Brands · sellers10 · 91
Top-5 product click share42%
Open market9%
Avg brand age31 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 28 products

Sponsored placement36%
New entrants (1y)11· 2 succeeded
Avg rating4.5★
Avg reviews210

Top Baldurs Gate 3 products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.

€0€1K€2K€3K€4K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

10 falling

Sellers

91

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

42%

Top 20: 90%

Open market

6%

  • Funko57%
  • Dungeons & Dragons17%
  • BAUNA7%
  • Displate5%
  • WizKids5%
  • Nemesis Now3%
  • Open — no brand owns it (4 brands, 6%)

Baldurs Gate 3 demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume193KCVR0.7%Products28Brands10Top 5 Brands91%OOS Rate9.8%Rating4.5★Reviews210Avg BSR#7,960
13K8KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.3×

Top Baldurs Gate 3 search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • baldurs gate 3 ps592K/yr
  • baldurs gate 380K/yr
  • baldurs gate21K/yr

What reviews say buyers love and hate about Baldurs Gate 3

What buyers mention most, as a share of all reviews.

What buyers love

88% of reviews
Qualität insgesamt31%

Super Qualität

Eignung Anfänger11%

Super Starterabenteuer

Materialqualität10%

Viel Material

Sammlungsobjekte8%

Ihr bekommt, Spell, Item, Magic Item, Monster, NPC und ein paar Species und BAckground Cards, sowie einiges an hochwertigen Papptokens

beworben Vs Tatsächliches Produkt7%

++ Die Spielmaterialien sind großartig

What buyers complain about

71% of reviews
Materialqualität21%

das Material ist auf jeden Fall aus hartem Plastik

Gewicht schwer13%

und zu schwer

Hartes Gefühl13%

nicht aus denn harten Plastik

Qualität insgesamt8%

Trotzdem habe ich Kritikpunkte

Stärke8%

Fragil, trotz des Preises

Baldurs Gate 3 return rate & reasons

Why buyers send it back, as a share of all return requests.

1.7%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Defekt Material/Teile
19%
2Geschenk Zweck
13%
3Produktzustand
10%
4Gesamtgröße
10%
5beworben Vs Tatsächliches Produkt
8%

Common Baldurs Gate 3 questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Baldurs Gate 3 42/100 on Amazon Germany — Skip it. The niche generates €35K/yr across 28 tracked products. 2 of 11 products launched in the last 360 days are still selling. Search demand moved -30.1% over the last 90 days.
Search demand for Baldurs Gate 3 on Amazon Germany peaks in Nov–Dec, where the busiest month runs 3.3× the quietest.